How can Apple DEMAND to get this back?
Its not like it was stolen. No one "took" it from an Apple employee. In fact there is no PROOF that it belongs to Apple at all. Sure, we can assume that, but Apple has no right to "demand" it back.
It was found IN A PUBLIC PLACE. It was not on Apple property.
Apple Legal is just trying to be terse and scare them. People see a letter from some "VP General Counsel" and panic. I would respond in this fashion....
Lawyers always take DAYS to do anything anyway. So, don't do anything for a few days. A week is nothing in lawyer-time. Let Apple wait 3-4 days.
In the meantime, Dissect the H$!! out of it. Take it apart, take pics, videos, everything.
Request that Apple somehow provide proof that it belongs to them. How does Gizmodo know that its not a knock off? Demand to see photos of it's assembly, or engineering drawings of it, or other similar prototypes.
I am not kidding - How does anyone really know for a fact that this thing belongs to Apple? How? Because some VP wrote a letter?
Gizmodo does not need to hire a big legal firm. You can easily stall this for days and write a letter back saying that you need proof that it is in fact their property.
I especially am offended by the presumptive statement about "let me know where I can pick it up". BS. I say
"We need proof that this is in fact the property of Apple. If it is, then we are confident that Apple will be able to present engineering drawings and manufacturing documentation to substantiate this fact. There should be other similar units that can also be presented to support Apple's assertion. We at Gizmodo will provide this back to its rightful owner, but we need proof that in fact Apple is the owner of the device in question."
A lawyer wrote a letter. Someone passed the BAR exam and has a word processor. Big deal.