Apple Ends Its Annual Music Festival in London

[jsmith189]

I thought Tim Cook once said that "Music has a special place here at Apple"

That's not fair. Music being special doesn't mean they can't shift around the focus, we don't know what they have planned.

 

[4jasontv]

We could speculate all day long, but let's apply Occam's razor and take the simplest explanation with the fewest assumptions: Apple is a company designed to make a profit, and the music festival didn't fit into its business plan. Nothing sinister or evil about that, just a reality. I'm sure they analyzed the hell out of it and concluded it didn't do enough for the brand and pocketbook to continue.

How is depriving joy not sinister?

That Grinch. He isn't so mean. He isn't hurting anyone. He just restricts their joy for personal reasons. Other people being happy doesn't fit into his plan. Need proof? He analyzed it and concluded that other people being happy didn't do enough for him or his future to let it continue.

 

[btrach144]

These concerts were way better than the crappy shows Apple has been releasing. Bummer.

 

[macduke]

It's so their production people can focus instead on making crappy Jennifer Aniston movies.

 

[AlexH]

How is depriving joy not sinister?

That Grinch. He isn't so mean. He isn't hurting anyone. He just restricts their joy for personal reasons. Other people being happy doesn't fit into his plan. Need proof? He analyzed it and concluded that other people being happy didn't do enough for him or his future to let it continue.

Your reply is robbing me of my joy. If I applied your logic to this situation, your reply is sinister. Or perhaps we're robbing Apple employees and artists of their joy if this is a difficult endeavor. We could be the sinister ones!

It's not wise to tie one's joy to the machinations of a publicly traded company whose purpose it is to generate profit.

 

[Shirasaki]

Coming soon: Apple Launches New Annual Music Festival Exclusively on Apple Music

And Apple is posting giant advertisement in one large Sydney shopping center, with the content just like what you write.

 

[KiwiAdventure]

Stopping great music live for this horrible karaoke car era rubbish.

Apple is having problems with iTunes and need to have partners not upset those that pull the strings on entertainment.

 

[ke-iron]

In all honesty, how is any of this a surprise? Did everyone suddenly forget that the richest company still need to be even richer? Richer than who? God? Bill Gates? No... Just richer... it's not over someone or something, it's all about making more and more and more... and how do you do that? Look at where Apple has been cutting valuable and important parts of the Company's legacy... From the image of the workers, to the service they provide, to the quality of their products to the lack of progress in technology, to the endless of smaller lesser known projects they funded to create a healthy community, both in Business and tv. Today, it's nothing like it used to be, none of their products deserve their price tags, or reputation for being as good as Apple claims... it's all smoke & mirrors and a lot of PR fuelled illusion but people love it and therefore it exists. So they ended the Music Festival to divert the money into new PR related products such as the new TV series they develop. Good or bad, this is Apple now... love it or hate, you'll still buy it... That should be the official slogan of Apple not "our people is our soul..." Pft....

This is the most stupid thing I have ever read on these forums smh

 

[drewyboy]

good ole' tim pinching those pennies harder

 

[macTW]

Wow, this really sucks Would've made sense to end it before the rebrand to Apple Music, but why now?! I hope they find their senses and relaunch it, possibly even at a larger venue.

"Find their senses"

You saying you know more than the entire company? Lol.

 

[Tech198]

[insert political reason here]

haha...

I was gonna say Apple needs the money, but its "free" ..

Well... we'll all be waiting for Apple's reasoning behind this one.

 

[verniesgarden]

haha...

I was gonna say Apple needs the money, but its "free" ..

Well... we'll all be waiting for Apple's reasoning behind this one.

I’m going to assume it’s going to be a step up announcement. Instead of one festival in one city it’ll move. Probably be in California, or red rocks. Then a different city. Cancelling a week or so before the event says connection to me.

 

[Cigsm]

Apple Music is the the second most popular streaming service and it's been around for only 2 years. It's also the most profitable.

Then they wonder why Apple Music is suffering.

 

[charlituna]

haha...

I was gonna say Apple needs the money, but its "free" ..

Well... we'll all be waiting for Apple's reasoning behind this one.

you could be waiting for a long time, because they don't owe us any reasoning. it was their festival so their call to continue it or end it and they don't have to justify it

 

[antonis]

Apple didn't provide a reason for ending the annual music festival

Seek the reason in the bold part:

Apple Music Festival, known as iTunes Festival prior to 2015, was a free annual concert series

 

[Glassed Silver]

I thought Tim Cook once said that "Music has a special place here at Apple"

Much like photography and we all know how much they cared about semi-pros and pros.

Hell, you could argue even amateurs with some desire to sort and organize their pictures themselves got shafted.

When Apple says something is special to them it's like when the German chancellor Angela Merkel says somebody enjoys her full confidence.

(refer to: https://hatmerkelschonihrvertrauenausgesprochen.de/ (which translates to "has Merkel expressed her full confidence already", it's a site that lists cases where she has done so, usually followed by the respective person leaving their office after a relatively short time. It's a German political meme, feel free to use Google Translator if you will, it didn't work for me, but I think the table speaks volumes without a translation))

I'm betting that Apple saw it as a European event. If they want to make it easily accessible to all Europeans it makes sense to no longer have it in London.

Spain, France, Germany, etc would make for more suitable countries now.

If Apple were to move it to a new country, I would put my money on Spain, popular with travelers and easy to travel to when in Europe.

I really hope they do launch it again.

Good music and Spanish food.... who could resist?

Except it never had been a European event.

To get tickets you had to be a UK resident.

However, they might change their mind and make it a European event, but I very much doubt they'd be this preemptive about pulling out of the UK, London too, which is seen as one of THE cities of music.

Glassed Silver:ios

Edit: lol... sure if you insist.

 

[DeepIn2U]

EDIT: I deleted my original surmising of opinion based of better commentary and insight by Mr.Skota and Capers on pg1.


[doublepost=1504587722][/doublepost]

I thought Tim Cook once said that "Music has a special place here at Apple"

LMAO - you really believe the bean counter?!

There is a BERY old saying: a bean counter can be your best friend and your worst enemy, you don't get to choose.
[doublepost=1504588356][/doublepost]

Thanks Tim Cook putting money into those crappy shows youre making instead of this.

Yeah - the Kareoke TV mini series although funny tidbits is really not impressive or as far reaching a wide audience such as music can, just my thoughts. But Social Media is running the show, with a few Emoji.
[doublepost=1504588695][/doublepost]

Everything that they did to connect with people in any meaningful way is going down the drain.

First it was great software for Pros. (looking at Pro apps such as Aperture)

Now it is culling a Music Festival. Why!

These guys are really just stopping doing anything that takes any more effort than it takes to bring out a minuscule update to an iPhone every year and bring one or two additional new features to it.

On the Mac platform in 2016 they brought Touch ID and Touch Bar but macOS still has crapped out support for it in High Sierra and they are moving on to future technologies. Damn it, at least first give wholehearted attention to technologies you do bake in!! But hey, that's love, where's the profit in it!

They just want to have people buying iPhone every year that's it. That's what it's looking like more and more.

I don't like this new direction they are going towards. Slowly, this won't be as different a company from any other.

That's exactly what - they are bringing a "culture" down to just a business and company that is there to sell things.

Every differentiator is being slowly but steadily axed.

I wish the hippy investors still had majority of the shares. Even the Baird members Jobs brought it where for the love of spirit the company represented back then. With all this maddening success and push into politics vs core principles that used to be there - very few remaining.

I hope the new generation of XCoders and Swifters end up working at Apple and recall what their grand parents thought and told them of the company.

Hey things change, always have always will. It's a different world now.

 

[DeepIn2U]

Come to Toronto!

But yeah, disappointing move but not terribly surprising.

Which Toronto

Ontario or the other 2/3 in the USA ??

 

[gijoeinla]

I thought Tim Cook once said that "Music has a special place here at Apple"

I thought Tim Cook once said "You need to get a life and stop writing down everything he says"

God however did say everyone on earth including you has the right to change their mind...

Thank god!

 

[Michaelgtrusa]

This action make me even more worried about what Tim has always been and where I think he's headed.

 

[infinitejest]

That's a shame...

 

[DeepIn2U]

That's not fair. Music being special doesn't mean they can't shift around the focus, we don't know what they have planned.

Apple, since the IIc has shifted its focus over a hundred times - yet never has music begun to take a second seat or revert backwards:

iPod
ITunes,
iPod Touch
Purchase of Emagic's Logic Pro becoming Logic
Panther with G5 initial introduction highlighted Logic's proficiency on OSX/G5.
GarageBand
MUsic Festival
AppleMusic

This is why it's a shock to some of us.

 

[jkruehne]

? "Music is special to Apple" ? wasn't that an original Apple format? instead of buying in into popular TV series as wanna-be-there-too players?? what ever …

 

[jsmith189]

Apple, since the IIc has shifted its focus over a hundred times - yet never has music begun to take a second seat or revert backwards:

iPod
ITunes,
iPod Touch
Purchase of Emagic's Logic Pro becoming Logic
Panther with G5 initial introduction highlighted Logic's proficiency on OSX/G5.
GarageBand
MUsic Festival
AppleMusic

This is why it's a shock to some of us.

Nor has it necessarily now. All of these things took time and effort to create and implement. You can't, on day 1 of this news hitting the internet, just assume that they don't care anymore. That's not fair, especially considering how much they're putting into Apple Music. It's a shame, of course, but who knows other than them what they have planned.

We also can't sit back and say that them releasing movies/shows/whatever they're doing is shifting the focus away from music. They have different departments to handle different things for a reason. That's as irrelevant to me as the "why are they adding new emojis when they could be fixing XX" crowd.

 

[markhort]

Really sad to see it go. I was lucky enough to have gone a couple of years ago. Really was excellent, well planned and organised. Thoroughly enjoyed ourselves.