I’m at a loss for how these sales volumes are physically possible.
How much income does one need for the purchase of an iPhone to be reasonable? I’m feeling like people making under $30K/year probably shouldn’t be dropping $2K on a phone. But you’re in the global top 1% if you’re making $30K/year or more. The world population is 8B, so the population who can reasonably afford an iPhone is around 80M.
But those people don’t buy a new phone every year. They only buy a new phone every 2-3 years. So really this puts a maximum on the number of sales possible around 30M. Oh, and a lot of these people who could buy an iPhone could also buy an Android instead. So let’s say 20M/year.
Maybe I should look at this from the opposite direction. Let’s say we’re talking 360M phone sales costing as much as Apple’s do. Factor in that people only buy every 2-3 years and the population of people buying these phones is around 750M - let’s just say it’s 10% of the global population. You need an annual income of $15K to be in this group. This means people are spending over 14% of their pretax income on owning a smartphone. Probably 20% post tax.
What about a house? Food? Clothing? Power? Water? A car? Saving for retirement?
Should we blame Apple for why people haven’t saved enough to retire, or why they can’t afford rent? I mean, yeah, personal responsibility and all that... but IDK, maybe our schools should be better funded and people wouldn’t be stupidly buying these phones they can’t afford?
Has anyone bought a used iPhone instead? That’s what I did - I got an 8+ when it was a year old for 50% of what it would have been new...