I'm lucky enough to have a job I love, a good salary, working from home. My point is I think the MacBook Pro are slightly overpriced, and I have other priorities: synths, guitars, and audio plugins. And if "Price is never an issue for Apple users" like you say, we wouldn't be talking about "Plummeting Mac sales".
I know this was sarcasm and a joke but there needs to be something clarified anyway. There are people who think Apple makes the new emojis. They don't. They are made by the Unicode Consortium.
Apple trade-in values always favor the base model. Don't buy add-ons or upgrades in hopes of better trade-in value.
It's small when you think about the city wide covid issues they had in China (ended in December 2022) that could have effected world wide manufacturing numbers a lot for Apple.
AppleInsider is rating the rumor as “unlikely.” I also don’t see the financial press picking up on this.
Thats because this is associated with the months ago warning for Apple for the quarter, the marketplace is looking past this already, while this Korean site is trying to resurrect old news again as a new story, which its is not.
Maybe they should release Macos for pc version, its would be a huge sales boom ! How many PCs are there Running Windows? Imagine if just half of them bought MacOS !
Have been thinking about doing the same. Adobe and Affinity run fine on Windows, Moho as well. I’ve got FCP and Motion so current MacBook Pro is ok/always a m2 mini for that. I’ve got a BenQ display with built in KVM and Logitech keyboard/mouse so works well there. Or could just switch the iMac Pro to windows.
Nonsense. The M2 MBPs are a totally appropriate upgrade. Those many folks liking on the above wrong commentary are either not paying attention or just negative because they want to dis on Apple. The MBP box design itself is well evolved and is better off not being changed just for cosmetics sake.
And they sell the back to us as refurbs for at least $3000. Ridiculous is right.
Apple halted production of its M2 series chips at the start of 2023 following a pronounced slump in global demand for MacBooks, claims a new report out of Korea.
Facing "plummeting" Mac sales amid a severe PC market downturn, Apple in January completely suspended production of its custom-designed M2 series processors that power new MacBook Pro and Mac mini models and the latest MacBook Air, according to The Elec.
As the report notes, TSMC finalizes its fabrication process by sending the wafer-processed products to Amkor Technology's Korean factory for packaging work. However, in January and February there were reportedly no products forthcoming, which also forced the package material parts company for M2 chips to stop supplying the usual materials.
The suspension is said to have continued through February, after which production of M2 series chips resumed, but they were "only half the level of the previous year," said the Korean-language report, quoting a person familiar with the matter.
Apple's revenue was down approximately 5% year-over-year in the first quarter, a steeper decline than had been expected by analysts as Apple grappled with iPhone supply issues in particular but which also saw declines in Mac and wearables.
iPad revenue was up 30% thanks to the launch of new M2 iPad models, but Mac revenue saw a notable drop because there were no new Macs released in the final months of 2022. Mac revenue was $7.7 billion, down from $10.9 billion in the year-ago quarter.
During his Q1 2023 earnings call, CEO Tim Cook admitted that Apple faced a "challenging" situation in the PC market. "The industry is contracting," said Cook. "We have a low share but we have a competitive advantage with Apple silicon, so strategically we are well positioned within the market. But I think it will be a little rough in the short term," added the Apple chief.
Apple unveiled the M2 chip in June 2022, when it appeared in an updated 13-inch MacBook Pro and a new MacBook Air. In January 2023, Apple then added M2 Pro and M2 Max variants to its 14-inch and 16-inch MacBook Pro models, and also added M2 and M2 Pro chips to its Mac mini configuration options.
Apple's first custom processor, the M1, was announced in late 2020 and still powers Apple's 24-inch iMac, which was launched in April 2021. Almost a year later the Mac Studio was unveiled with Max and Ultra versions of the same chip.
An updated version of the iMac with the M2 chip is seemingly missing from Apple's plans, according to Bloomberg's Mark Gurman, and there is no word on if or when a refreshed version of the Mac Studio with M2 Max and M2 Ultra chips will launch.
Article Link: Apple Halted M2 Chip Production in January Amid 'Plummeting' Mac Sales
Unfortunately the yield from this hard work is subpar.
Wrong. Apple's Mac sales have out-performed the overall computer industry. Product sales and product configurations are more complex than you suggest.
Apple’s Cook-era response to recession is “We’ll milk our customers for all they’re worth. Nickel and dime those suckers!”
Literally his number one job as CEO of a publicly traded company.
What do you suggest is subpar? I am in the MBP upgrade pool and the only minor flaw I see is the 3 TB4 ports when I want 4 TB4 ports, but that is just a small quibble. The M2 MBPs are beautifully evolved laptops. Also the price remains high, but so were my 2011 and 2016 MBPs.
I think we all need to accept the iMac was replaced by the Mac mini/Studio + Studio Display currently. iMac may return but that's why it has been so long between updates on it.
