Apple Has Already Reached 10 Million iPhone Sales in 2008?

[gedto]

I am an Apple man through and through. I have a iMac, a first and second gen Touch, about 3 Nanos (not 4th gen yet) and a shuffle.

I have held off on the iPhone because I have a blackberry for work. So before continuing this read please note I am not slagging off Apple...


...but how can this figure be correct? The official government national statistics of residents living in the UK is 60,000,000. So are Apple saying that 1 in 6 UK residents have an iPhone? I work in Canary Wharf (London's financial district second to the City). I travel on the train and tube and have seen maybe 8 or 9 iPhones in use in the Year+ since the launch of the first generation? I don't believe this 10 million sales rubbish at all.

It's more like you add up all the population in the 70+ countries that will have access to the iPhone by the end of this year, and count 10 million out of that.

I can easily believe they made this mark. UK, Germany, France, Spain, Italy, Japan, Russia, Brazil, Mexico... These are high population countries with access to the iPhone. In some of these, even a minimal market share mean hundreds of thousands of devices moved.

I really don't see the logic in your analogy. Sorry.

 

[Rybold]

...but how can this figure be correct? The official government national statistics of residents living in the UK is 60,000,000. So are Apple saying that 1 in 6 UK residents have an iPhone? I work in Canary Wharf (London's financial district second to the City). I travel on the train and tube and have seen maybe 8 or 9 iPhones in use in the Year+ since the launch of the first generation? I don't believe this 10 million sales rubbish at all.

Apparently you have never stepped off of the island.
The earth is actually round (Google: "Earth satellite photo"), and there are 70+ countries that the iPhone has been released in. If you are such a "Mac fan," then you would know that Apple is headquartered on the other side of that round thing that you just saw on Google.

(jokes aside, ... and with all due respect, these figures are for global iphone sales. I apologize for the joking.

 

[Merkuryy]

Very good news for AAPL!!!,congratulations. But bad news for us customers, especially those who want a replaceable battery or 500M for the new iPhone

 

[kornyboy]

Wirelessly posted (iPhone: Mozilla/5.0 (iPhone; U; CPU iPhone OS 2_1 like Mac OS X; en-us) AppleWebKit/525.18.1 (KHTML, like Gecko) Version/3.1.1 Mobile/5F136 Safari/525.20)

This is 10 million phones sold just in 2008 or is thisthe total sales over the 1.5 years that the iPhone has been out? Either way it looks like Apple has met it's goals.

 

[blockwurst]

APPL stocks still going DOOOOWWWWWNNNN *pew pew* !!!
omg apple got owned
what are the numbers of htc , samsung touch devices???

 

[Digital Skunk]

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This is 10 million phones sold just in 2008 or is thisthe total sales over the 1.5 years that the iPhone has been out? Either way it looks like Apple has met it's goals.

It's for the entire 1.5 years. But I am sure it includes repeat buyers and possibly just units shipped and not sold.

...but how can this figure be correct? The official government national statistics of residents living in the UK is 60,000,000. So are Apple saying that 1 in 6 UK residents have an iPhone? I work in Canary Wharf (London's financial district second to the City). I travel on the train and tube and have seen maybe 8 or 9 iPhones in use in the Year+ since the launch of the first generation? I don't believe this 10 million sales rubbish at all.

And here I am thinking that only rich suburban Americans had such a limited view of the world

 

[zacman]

It's highly unlikely that they already reached their goal of 10 million sold phones in 2008. Apple hasn't reported any sales numbers for several months now. If they had such impressive numbers they'd reported them immediately.

Also you have to remember that you normally sell the vast majority of new phones just a few weeks after its introduction to market. After that the number of sold phones per week gets much lower.

 

[IJ Reilly]

It's not that it isn't a time for individual investors, it's that this is a time for EXPERIENCED investors. Back in 1999, I used to day trade, and I made about 500% during that year, and I can tell you, IT'S VERY STRESSFUL and you MUST be an experienced investor! Right now, is a time of A LOT of volatility, and for those that are not experienced, just "hold" and wait out the storm. For those that are experienced investors, you already know what to do. Think of investing like driving a car: when you first get your license, sure you can turn the keys and put it in drive ... but it's after you've been driving for a few years that you have experience.

I've been investing for close to 30 years. Is that experienced enough for you? I've been in AAPL for more than ten years. Is that experienced enough for you? My experience tells me that this market is not safe for individual investors, no matter how "experienced" they may be. Even the pros are scared now. Just listen to what they are saying.

Apart from that, consider that this is the second, major market decline in less than ten years. During the 2000-02 selloff, the S&P declined close to 50%. It is now down more than 30% from just a year ago. Not everyone can afford to have their investments wiped out every few years. Anyone who was anywhere close to retirement is seriously screwed right now. Even if you were ten or so years off from retirement, you're still screwed, because it could easily take that many years to get back to where you were in 2007, if ever. And the story of the markets is that they take it all away with frightening speed and regularity.

The days of relatively safe, long-term buy-and-hold investing are over. People who invest the tried-and-true way have become road kill one too many times recently. I see a lot of people getting out when they can and not coming back to the markets.

 

[zacman]

When the iPhone was announced Steve Jobs said their goal was to sell 10 million by the end of 2008. That included the sales in 2007.

No that's not correct.

From the Apple F1Q07 Earnings Call:

"Gene Munster - Piper Jaffray

Good afternoon. First in terms of the iPhone, Steve Jobs talked about 10 million units. Is that for fiscal '08 or calendar '08? Where did that number come from? Maybe just a little bit of logic behind that number.

Tim Cook

Gene, calendar year '08 is what Steve referenced in his keynote. The point that he made was that the worldwide market for total cell phones is somewhere around 1 billion and our objective of getting 1% of it would yield 10 million units across the calendar year."

http://seekingalpha.com/article/24432-apple-f1q07-qtr-end-12-30-06-earnings-call-transcript

 

[seedster2]

this is 10 million phones shipped correct?

Without knowing the actual number sold why is everyone getting so excited? Of that 10M we have to account replacements, stock sitting in warehouses, etc.

 

[Digital Skunk]

this is 10 million phones shipped correct?

Without knowing the actual number sold why is everyone getting so excited? Of that 10M we have to account replacements, stock sitting in warehouses, etc.

People just want to hear what they want to hear without thought. Someone says Apple shipped 10 million phones and they hear Apple hit their mark and sold 10 mil phones to 10 mil different people around the world, when it's just not true.

And so far only a few understand that many of the phones are certainly replacements for users that are getting their second, third, and maybe even fourth replacement phone.

 

[iPhoneJoe]

that's a lot of iphones!

 

[seedster2]

People just want to hear what they want to hear without thought. Someone says Apple shipped 10 million phones and they hear Apple hit their mark and sold 10 mil phones to 10 mil different people around the world, when it's just not true.

And so far only a few understand that many of the phones are certainly replacements for users that are getting their second, third, and maybe even fourth replacement phone.

I thought so

I can understand people's cheerful reactions but some of the celebratory musings are ridiculous. Let's be rational here folks

 

[Digital Skunk]

I thought so

I can understand people's cheerful reactions but some of the celebratory musings are ridiculous. Let's be rational here folks

Yeah, and I want to post this for clarification:

I don't care whether Apple sells 10 or 10 million, but it doesn't help if we are fabricating numbers and forgetting trends.

For me, seeing my friends go through 3 iPhones, 1st gen, 3g, then replacement 3g, means that the 10 million is grossly inflated since the 4.5 million that bought the first one, grabbed the 3G, then only a mere 1 million signed up once the 3G came.

Apple isn't giving replacement iPhones for cracked glass, stolen, or lost devices, they are telling customers to buy new ones.

 

[Apple!Fre@k]

Cool! So my 1st gen iPhone is an antique now. I was actually thinking about buying the iPhone 3G but now I'm keeping my old iPhone. The fact that there is 4 3G iPhone's out there for every 1st gen iPhone is great! I'm special again! LOL

 

[macnews]

I was initially worried about the number until I made some business trips to Chicago, New York and Dallas. While locally (live in Boise, ID) there is a decent number of iPhones around in public they are all over the place in the cities I visited. I don't think I could walk a block in NYC w/o running in to at least 50 other people with an iPhone. Visited the glass cube Apple store and around 10pm there was a line of 30+ people waiting to buy an iPhone. This was in early Sept. two months after it had launched!

 

[seashellz]

...what part of TEN MILLION IN *SALES* dont you understand-they didnt say APPLE shipped 10 million.
Replacements dont count as the "sale has already gone through"-you cant count a Visa card charge as "2 sales" on a replacement defective phone.
They use scanners to record sales these days if ya didnt know-to keep track of sales and stock-inventory-so I bet the number are solid

Ill wager 12 million sold by Jan 1 2009
15 million if we were not in the middle of a worsening Financial meltdown (and trust me the worst is yet to come-ONE QUADRILLION dollars of worthless paper Derivatives will be uncovered at some of the stuffy NY Banks and Financial Houses soon.
In the midst of this APPLE sales grow by % while PCs are down

I even read a SEATTLE TIMES article "Microsoft at Crossroads?"
They admit VISTA is ******- and their ventures outside of software are pretty dull...and then-what the hell is a-ZOON!? never seen one-never heard of one till they started pushing them on college FM radio stations...unfortunately the word iPod is kind of one of those words that is now in the cultural lexicon as any portable mp3 player-and then podcast. APPLE OWNS the real estate

Zoon-Zune whatever- is an also-ran. They should quit while they are ahead
and keep our landfills a little more free of plastic-or recycle bins

to the guy who bought first gen 2nd gen 3rd gen-still had to slide a VISA card through and be recorded the figure of 10 mill are right on with 2 months to go.

If steve said he will sell 10 million iPhones -the green gold 3G or last years model-10 million is ten million