Maybe not software, but Europeans build the cell towers that your phone connects to (Nokia, Ericsson), and the equipment that makes the chip making possible (ASML)
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Apple Hit With $162 Million Fine Over App Tracking Transparency
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WarmWinterHat
Suspended
It's time to pull the plug on the belief that business should be able to dictate how countries and governments run.
Uhm Europe’s tech sector is thriving quite well 🤔
Did you see these bits;
The regulator emphasized that while the ATT framework itself is not inherently anticompetitive, its implementation by Apple resulted in a lack of neutrality. In its published decision, the authority said that the system was "neither necessary nor proportionate to the company's stated goal to protect user data" and added that the method Apple used to prompt consent introduced unnecessary friction for third-party developers. Apple's own advertising services are integrated directly into iOS and were not subject to the same user journey,
I7guy
macrumors Westmere
Translation by the critical thinkers of the FCA findings: small developers can’t fleece consumers as easily as they would want.
Yeah well, they rule the world. Take them out of the equation and we'll be back in the stone age of tech.
French companies like Archos were ahead of it's time 20 years ago, they sold tablets that were media players while apple was still playing ipods, now Archos is developing medical tech and piggybacking off Android. Europe has always been pro consumer meanwhile the US is pro business.
WarmWinterHat
Suspended
You don't have to take them out of the equation, but we (US) could pass, and enforce, legislation that makes these tactics a) completely and obviously transparent to any layman b) easily and readily available to opt-out c) enforced ability to request that all saved data collected be deleted d) no selling of personal data without explicit opt-in, per user, per device, per sale, and per service.
No exceptions.
We won't, of course, because we allow businesses to decide how the government runs, instead of "by the people, for the people".
hagjohn
macrumors 68000
Countries have found a way to get some cheap cash. This will only escalate, unfortunately.
Neil J. Squillante
macrumors 6502
Most government action impacting companies stems from lobbying. Do you think the average politician knows what ATT is? It looks like Apple is being outspent on lobbying and needs to step up its efforts.
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dannyyankou
macrumors Pentium
You open an app and it asks and it says “allow [App Name] to track you?” And the options are “ask not to track” and “allow”. How much simpler could they have made it?
iObama
macrumors 65816
turbineseaplane
macrumors Penryn
I'd like a button to "never again get the effin Apple Music promo offers"
Anywhere -- Ever ... Again
Anywhere -- Ever ... Again
turbineseaplane
macrumors Penryn
Not sure that is particularly relevant here.
I think the point being made is that individual countries (or states) can have rules/regulations that are not that of the broader entity they are within.
cocky jeremy
Suspended
I suck at math, but even I can see you're as bad at math as I am, if not far worse.
WarmWinterHat
Suspended
The complaint states that Apple doesn't offer the same with their provided and pre-installed apps, yet they serve ads just the same.
How does that matter? Canada, the US and Mexico are on the same continent. Do you lump them together?
Neil J. Squillante
macrumors 6502
Apple lets you turn off personalization for its ads also. If Apple made ATT a setting like this, even more people would turn off third-party ad tracking because you would not have to choose for each app.
the uk economy is suffering badly. Brexit was a big mistake. so Apple is an easy target for much needed money.
turbineseaplane
macrumors Penryn
Imagine a world where Apple banned personalized ADs across their platform -- for themselves also -- because it's just "the right thing to do".
(gives me a moment of calm to think about such a sane & pleasant world)
(gives me a moment of calm to think about such a sane & pleasant world)
WarmWinterHat
Suspended
the uk economy is suffering badly. Brexit was a big mistake. so Apple is an easy target for much needed money.
turbineseaplane
macrumors Penryn
Who wants to tell him?
rorschach
macrumors 68020
App Tracking Transparency has nothing to do with personalized ads or a company tracking you across its own apps. It has to do with one company tracking you across other companies’ apps or sharing your data from their app with another company. Is there any evidence Apple does either?
Meta isn’t required to ask for permission to track you across Facebook and Instagram, for example.
No. If you read the second paragraph, you would really know the real reason. It states that the authority does not consider ATT itself as a problem, but rather the way Apple is implementing it. The way Apple implements is creates friction for third party app publishers whereas it does not do the same for Apple's apps. That is the reason for the fine. I am surprised that you did not even make it till the second para 🙂