This isn't about the money, Apple makes $3.2 billion cash in 5 weeks time. It's about the hit to their image.
Hit to their image???? Explain
This isn't about the money, Apple makes $3.2 billion cash in 5 weeks time. It's about the hit to their image.
Hit to their image???? Explain
That's interesting. I always thought of them as a spin-off of Monster with a me-too streaming service. I'd like to know what makes them worth anything to Apple.
Maybe Tim just wanted to buy a dime bag and there was some confusion?
You sir are in the minority. They are not durable. Made in china crap.
Take the $3 Billion and buy Adobe...
What a fricking waste of money.
We have a winner!
Apple are hoping to get a good amount of money from the cash cow before it dries up and/or another musician lends his name to a product and people buy in.
Apple's position right now is such that as long as things are just 'good enough', they'll keep hold of customers. It's only when customers have reason to try alternatives that things will slip.
A 19 year old hip-hop fan won't give Sennheiser a chance, even though they're miles better and miles cheaper, much like most iPhone owners I know have never tried an Android device.
Maybe Apple will include a pair of Beats with every iPod instead of earbuds![]()
I think I'd rather have the earbuds thanks.
I'd rather have earplugs!
The Beats I've heard are hateful hateful things.
That doesn't make his conclusion any less valid, Bose and Beats sell mediocre products to very gullible technically unsophisticated consumers at huge markups and do so very successfully and good luck to them. B&W on the other hand are a well respected company renowned for their technically advanced audio products at price levels that range from affordable to stratospheric! At all levels the intention is to provide the best audio experience they can provide and at the same time make a reasonable profit. I suppose my post makes me an "Audiophile Snob" too![]()
Believe me, I'm a minor league "audiophile snob" at best/worst, depending on your prospective. But there's a big difference between recognizing that a company like B & W has made it's name based on generally excellent, truly high-end audio products, while companies like Bose and Beats are companies that have made their named based on marketing generally mediocre products.
It's a TRAP! Don't do it Apple! The PR is NOT worth it. They have a reputation for terrible build quality. Their drivers are worse than your basic in-ear headphones!
As I said in the other thread, licensing terms and deals with the labels rarely transfer to new owners in acquisition. They have to be re-negotiated separately by the buyer of assets.
Why? Beats is terrible at audio. If it was Bose/Bowers & Wilkins then I wouldn't be so surprised.
Beats by chipmunk and papa bear for ghetto fabulous and clueless. Enough said.
Hit to their image???? Explain