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Apple Increases Prices in Japan by Up To 25%
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Not comparable at all because they're different products. You’re comparing a flagship iPhone (iPhone 5) to a entry level iPhone (iPhone 8).
The iPhone 5 had the latest tech Apple had to offer. The iPhone 8 didn’t.
You should compare the price of an iPhone 5 ($849 acc. to you) to the price of an iPhone X ($1000). So the price actually increased.
Given the change has already happened with the increases in MBA and MBP13 from the expected price in the UK we could predict that future product refreshes will also see price increases.
This is perhaps why the MBA M1 base SKU has remained in the lineup and at the old price and could mean the M1 mini remains at the old price after this year following the same scheme.
It does make you wonder how Apple will price up the upper SKU mini - which is surely due for replacement - and whether or not the currency value will affect the choice of CPU used: M2 and M1 Pro options have both been mentioned.
That 2 trillion valuation aint enough for Apple.
Jesus christ, this company is addicted to GREED.
Jesus christ, this company is addicted to GREED.
The upcoming global crash is inevitable
I was comparing prices of phones with same storage and somewhat similar physical sizing. While the iPhone 8 was larger (despite its lower price) than the 5, the two were more comparable than the much larger iPhone X. There have been a few times when new model iPhone prices dropped or stayed the same regardless of inflation and that was my point. Inflation is not the only factor in product pricing year to year or over time.
- So if u say that swiss apple prices wasnt adjusted in 20 years.......
Never said that, but it has not adjusted "correctly & completely" for currency movement.
Apple does adjust very "accurately and fast" on the downside, while "slow and inaccurate" on the upside.
Very similar to gas stations, move fuel prices quickly when oil prices go up and very slooooooowly when prices go down.
- iphone mini. it starts 778chf while the same iphone in italy costs 839€.
Italy has 22% sales tax, while in Switzerland its 7.7%.
839 Euros minus 22% = 654 Euros vs. 778 CHF minus 7.7% = 718 CHF
1 Euro = 1 CHF so iPhone is 63 Euro/CHF more expensive in Switzerland.
But as i proved above, prices are adjusted correctly (at least "almost", considering they are even lower thain it should be).
Actually, you have proved nothing.
i agree with the adjustings that goes up easily but goes down slowly, and the gas price its the perfect comparation (i do the same one usually), however what u said in first post means basically that even if CHF became stronger by 70%, iphones still cost the same like in other countries, instead of costing 70% less. not mentioning that apple became "famous" thanks to iphone, and from 2007 to today CHF raised only maybe 10-20% (just to stick with your chart)...
Apple seems to have increased the mac prices in my country too the macbook air m1 was 2069bgn before and now magically it is 2439bgn which is a huge increase!! The macbook pro m1 was aroun 2699bgn and now its is 3276bgn. Even before the prices were pretty high, now they are outrageous!
Economics Explained video discussing Japanese stagflation.
Is it time to admit that endless growth in a finite world is not sustainable?
The Plaza accord - artificially lower value of American dollar against the yen.
In the boom year 1985 50 billion dollars (equivalent to $113 B today) was charged to corporate expense accounts. It didn't last.
China replaced Japan as lowest cost producer.
Aging population due to immigration restrictions which would rejuvenate the population
Quantative easing made the Bank of Japan the largest holder of Japanese stock
It is taboo to ask for a raise. With aging population harder to get a promotion and a better income. Disposable income therefore remains flat.
Japanese consumers are cost conscious. They demand stable prices.
Money printing doesn't necessarily result in inflation.
So the price increases were likely forced by the depreciation of the yen since price increases are not a Japanese thing.
Is it time to admit that endless growth in a finite world is not sustainable?
The Plaza accord - artificially lower value of American dollar against the yen.
In the boom year 1985 50 billion dollars (equivalent to $113 B today) was charged to corporate expense accounts. It didn't last.
China replaced Japan as lowest cost producer.
Aging population due to immigration restrictions which would rejuvenate the population
Quantative easing made the Bank of Japan the largest holder of Japanese stock
It is taboo to ask for a raise. With aging population harder to get a promotion and a better income. Disposable income therefore remains flat.
Japanese consumers are cost conscious. They demand stable prices.
Money printing doesn't necessarily result in inflation.
So the price increases were likely forced by the depreciation of the yen since price increases are not a Japanese thing.
UK is in for a hell of a shock then with future iPhone prices. Our currency is currently much weaker now against the dollar, and inflation is running 10%.
But take into account the cost of living crisis here with energy bills of over £3K a year for electric and gas (heating), unbelievable fuel costs , tax RISES, interest rate rises, and a shiny new iphone is probably not going to be the top of people's priorities this year.
"Make do with what we've got already" will be the phrase most UK people will be using !
But take into account the cost of living crisis here with energy bills of over £3K a year for electric and gas (heating), unbelievable fuel costs , tax RISES, interest rate rises, and a shiny new iphone is probably not going to be the top of people's priorities this year.
"Make do with what we've got already" will be the phrase most UK people will be using !
Pricing in Japan has actually kept up decently well with inflation/deflation in both directions. During the time when the yen was increasing in value against the dollar in the early-mid 2010s I remember (and took advantage of) a few times when Apple dropped the price, mainly for MacBooks.
Thanks to you smart government.
I've always enjoyed magical thinking - weaken the currency, our economy will be competitive. Obvious nonsense, because imported prices will also increase significantly. As a result, there are temporary gains and a long-term recession and inflation.
So if you were a business owner doing business with a country that the currency got devalued 25-30% you wouldn't try to recoup the loss? Haha, can't see your company staying in business long. Be realistic and not live in a dreamland.
Maybe Japanese electronics and car companies should lower their prices by 25-30% for US market 🤣
That’s a substantial price increase.
I wouldn’t be happy if I was living in Japan.
This is no good.
I wouldn’t be happy if I was living in Japan.
This is no good.
Are they??!Prices in Japan after the increase are still significantly lower than in Europe.
This will Destroy iPad sales.
The price hike on the not so necessary device is just way too much to stomach.
Especially the iPad Pro which had already seen price increases not related to currency.
In western prices thinking 1usd=1yen it's this bad.
Basic iPad is now 500
Mini is now 750
Air is now 850
11" iPad Pro now 1200
Refurbs got hiked too.
The price hike on the not so necessary device is just way too much to stomach.
Especially the iPad Pro which had already seen price increases not related to currency.
In western prices thinking 1usd=1yen it's this bad.
Basic iPad is now 500
Mini is now 750
Air is now 850
11" iPad Pro now 1200
Refurbs got hiked too.
Absorbing 25% over the life of a tech device is not all that concerning. The 25% plus raise in the prices of food and fuel that is required daily is where the problem resides. Do that math.
Deflation doesn't cause a decrease in economic activity. A decrease in economic activity is what causes deflation.Japan has an historically low inflation, especially since the late 90ies. They’ve been in deflation for quite some time during the 2000s, and they have actually been trying to push it up. Contrary to what many may believe, deflation is not good, and will kill economic activity (why buy or invest now, if you can do it for cheaper later).
As such, they definitely aren’t having any inflationary spiral right now. Just for comparison, the IMF projects that the inflation in the UK will be 7.4% this year and less than 1% in Japan. (Both figures are from April, so I’d say they are widely outdated by now).
I believe these price adjustments are mainly due to interest rate differences (as the FED began rising interest rates), which made the JPY depreciate (or the USD appreciate).
Sorry for the very technical analysis! I love economics
Japan has deflation because its economy is in a death spiral. Which is exacerbated by brain dead attempts to resurrect it, such as: non-productive infrastructure projects (which do create short term jobs, and thus boost the economy, but offer no long term gains, and come at the price of increased debt, thus draining on the economy); anti-productive protectionism (propping up woefully uncompetitive local industries, merely forcing up the price of particular imported goods, thus reducing productivity); and worst of all, QE (don't get me started on this evil rort, but in short, merely results in increased public debt (or more deflation due to money printing), in exchange for plopping the money into private hands, mostly ending up invested in the international stock markets, and gives little to none in the way of a boost in investment or productivity (I mean, as if any sane person would actually invest that money into a dead economy when they can instead put it to more profitable use)).
This article may be inaccurate or misleading. The US$ has strengthened greatly compared to the Japanese Yen over the past year, going from about 110 JPY per dollar a year ago to 135 JPY per dollar today. Apple hasn't really increased the US$ price of the iPhone 13. It's merely increased the price in JPY to compensate for the huge change in the exchange rate.