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Anility

Don't you think it's a bit anal to make any sort of deal out of the release of a commercial?

I'ts a commercial for goodness sake! I have to deal with them hundreds if not thousands of times a day. I'm sick of commercials!
 
Originally posted by dv8godd
and...



and...



Sorry... I don't see how the Mini will, was intended to, or is in any way capable of "replacing" the iPod.

It is not significantly cheaper... not significantly smaller... does not fill the market segment Jobs' said it does... uses a less intuitive interface... has fewer features... and a lot less storage space.

Continue to innovate... yes, by all means. Short product lifespans... definitely.

But how on earth did you arrive at the assessment that, since technology is disposable, Apple should take steps backward in product development?

I agree that many people want smaller iPods... and that those people have spoken. But you miss two key facts...

1) The first generation Mini is not what most of these people wanted at all.

2) You've totally ignored all the other people who already bought regular iPods because they were exactly what those people wanted. Just because 10 people stand up and say "make it smaller" doesn't mean 50 weren't standing behind them thinking "it's perfect like it is". People who want change are always more vocal than the ones who are already content.
dv8godd-
To teens it is significantly cheaper.
Have you seen one in person? IT IS SIGNIFICANTLY SMALLER.
It definitely does fill the market segment Steve said it did.
The interface is exactly the same.
It does not have fewer features, save third-party peripherals.
Yes, it does have a lot less storage space, I can't refute that, but most people I know (and I know a lot) don't even have 1 GB of music. 4 GB is more than enough.
And plus (and I don't mean to make this a political debate), Bush as president is not what most people wanted. A war is not what most people wanted. Most people would want to be a millionaire, but the money has to come from somewhere. Apple can't afford to make a hardware loss leader.
If there are 50 people behind the 10 people who want an iPod mini, and the 50 like it as it is, then there must be 200 that agree with the 10 that are in front of the 50. And besides, Apple is still selling iPods, so the 50 of you who can't see the sexiness in putting 1,000 songs in a frickin business card can sit over in that corner and sulk.
 
Silhouettes getting old? Maybe.

For me and and at least a few other geeks who download the commercials, the silhouette commercials have definitely lost their freshness. I loved the first one. Second and third ones were okay. The latest? "Oh. That's nice."

I don't watch much TV, however, and have no idea whether they've gotten enough airplay to make them stale in the minds of the general public.

Does anybody have a feel for whether these commercials have saturated the market sufficiently?
 
Question

Ok, the band is not on iTunes. Do you think it might be a hint of the things to come. Hell, they might use the pepsi commercial to bring in europe or the world to iTunes. Now I haven't taken the time to find out who the band is or where they are from. Now if they were not from the USA, then that would be something to look into, or just if their lable has yet to sign up on iTunes.
 
I must say I liked the "Are You Gonna Be My Girl" ad best, but this one is ok. I saw it on Comedy Central last night.
 
How'd they do that?

Originally posted by evil_santa
does any one know what was used to do the keying in the ipod ads? shake / flame / quantel? are the ipods made in 3d & stuck on in the composite or are they part of the original key.

If you've ever wondered how the new iPod ads were created, wonder no more!

I posted this in the 'General Apple' forum a few days ago. It should get a few more hits now. 🙂


Check it out.
 
Originally posted by Steven1621
i would like to start seeing ads for the powerbook g5 pretty soon 😀

Lets hope those commercials won't feature people dancing with the G5 PB.... 😛

Anyway, I liked the first one, hated the second and third (liked the music of the second though), and really like this one. It's just so much fun. Oh well. But I don't like how sometimes there are 3-4 of the same people on the screen at once, kinda takes away the coolness of it all.
 
Saw this ad air during the Panthers vs. Eagles game last night. That's a good thing for Apple, since there has to be millions of people watching that game.
 
Originally posted by yoman
I wonder how long Apple will be using this ad campaign strategy. Do they even show any Mac comercials anymore? It seems like its all about the iPod lately.

I agree. I am interested in COMPUTERS and software. I think it's great that Apple is doing well with the iPod but that's all I hear and read about lately. Let's hear about some G5 PowerBooks, eh? Until those appear, I'll keep using my old PC and ignoring all the iPod news.
 
I think that the mini's will be a very hot ticket now, and after they drop the price. I know this becuase I have tones of friends who drool over my ipod and want one for themselves, but they can't afford it. So, now they are considering getting a iPod min. Also I think that the 4G iPod will be asome, becuase it will have the best parts of the ipod mini, but will have huge storage capacities. Bring on the 4G this summer and I will sell my 3G and buy one right away!
 
Re: How'd they do that?

Originally posted by Phazer80s
If you've ever wondered how the new iPod ads were created, wonder no more!

I posted this in the 'General Apple' forum a few days ago. It should get a few more hits now. 🙂


Check it out.

Thanks for that Phazer80s, Its intresting to see that it was made on a Quantel Henry, and not Shake. You would think that Apple would have wanted such a high profile campaign to be made on Apple kit.
 
Originally posted by jcshas
...Can someone please point me to a place where I can legally acquire the song featured in this ad? Seems odd that Apple would use a song that's not even available for download on ITMS to pitch their product (ITMS + iPod).

You can get it on this compilation Straight Out of the Cat Litter Vol 3 (note: they've got the cover art mixed up with another album also on the same label).

But I can recommend both 😛
 
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Re: Re: How'd they do that?

Originally posted by evil_santa
Thanks for that Phazer80s, Its intresting to see that it was made on a Quantel Henry, and not Shake. You would think that Apple would have wanted such a high profile campaign to be made on Apple kit.

My first reaction was the same. And I'll betcha that 15 years ago, a less-mature SJ would have made that kind of arrogant, dictatorial decision. The new SJ appears to have learned his lesson: hire good people, give them some direction, and then let them go to it.
 
Thanks for the link to "Out Of The Cat Litter Vol. 3" - looks good. Picked up a second-hand copy on Amazon.
 
while browsing though the itunes stuff i noticed the change of the pepsi icon ... and here we go: there's a link ...
.a
 

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I wonder how long it will be till we start seeing iPod mini ads? Maybe a rehash of the 12" and 17" PBs ad hehheh.
 
Originally posted by .a
while browsing though the itunes stuff i noticed the change of the pepsi icon ... and here we go: there's a link ...
.a


1 in 3 chance! howly cow! Didn't I read that Pepsi are paying full whack for these tunes? is it possible Apple are trying to get digital downloads to register in the charts by giving SO MANY away! i mean 100,000,000 is a lot of songs!

Or is it Apple trying to stamp out the competition? I can't remember the figures, but if for example in a year iTunes has sold 10,000,000 songs, and gains its 70% share (or something) then isn't the competition just going to get wiped out when Apple START at 100,000,000 songs sold even before customers start to pay?
 
Originally posted by zellin
dv8godd-
To teens it is significantly cheaper

Then I'd say those teens need better math skills... 🙂 or they should at least consider the concept of "value" instead of just "cost"... something I thought Mac users considered second nature. $50: 16% cheaper... for 60% less storage space. The difference between $250 and $300 is not significant enough, if you ask me.

Now... if they had done a 2gb version for, say, $100 or even $150... then I'd agree with you.

But, as is... it simply lacks the value for the $$... something even the 10gb version lacks compared to it's biggest brother.

I don't like the fact that the MOST significant difference is in storage. Doesn't roll off the tongue as a "benefit", if you know what I mean.


Have you seen one in person?

Yes.

IT IS SIGNIFICANTLY SMALLER.

You think so? I don't... but perception is a big part of that. It's 1/2 inch shorter and less than 1/2 inch narrower... and the same depth. I don't call 4.1" going to 3.6" very significant.

I agree... it IS smaller... but it's still bigger than what a lot of joggers wanted... and it's still bigger than many of the players in the market segment Steve is claiming to approach.

In both cases... you've got something that fits nicely in a pocket. It's not like you can stick the mini in your wallet or wear it like a watch.



It definitely does fill the market segment Steve said it did.

I disagree. Ugh! you'd swear the sun shines out Jobs' a**... like every time he says something it just HAS to be true. 🙄 That segment is VERY small players that cannot be skipped, and thus are ideal for people who work out.

I've heard people say that the iPod seems so great... but you can't jog with it... and so people buy one of the smaller Flash players.

How does doing the same thing but smaller change the market?

You could even see it on the chart... quoth Steve "here's the hard-drive player market... here's the Flash player market.

Did anyone ever consider WHY people use Flash players? You think people necessarily WANT less songs? No... they want something that doesn't skip... and on that ground there is certainly no difference between the two.

Both claim 25 minutes skip protection... but I've seen FAR less in actual application... especially when the exerted effort is beyond the norm.



The interface is exactly the same.

No... it's got that a tilt wheel instead of play/pause/ff/rw buttons. Not fond of the feel of it, myself. And the screen is smaller, displaying less info. In general, I find it more difficult to use than even the 3rd Gen iPod. Personally, I think 1st Gen was better... buttons that you could feel. Hell... half the time on 3rd Gen you can't tell if you hit a button or not... it can be frustrating.



It does not have fewer features, save third-party peripherals.

Well... yes... true enough... I should have been more clear.

And one could say that even standard iPod updates ruin backward compatibility with those.


Yes, it does have a lot less storage space, I can't refute that, but most people I know (and I know a lot) don't even have 1 GB of music. 4 GB is more than enough.

Well, everyone I know has significantly more than 1gb. Even my mother has more than 18 cds.

When I bought my first iPod... I thought 10gb was more than enough too... I'd just switch songs in and out and everything would be fine... and I do realize that I, personally, am out on the edge with over 6000cds... but I don't think that changes the fact that the the actual value of the device does not compete with a 10gb.


And plus (and I don't mean to make this a political debate), Bush as president is not what most people wanted. A war is not what most people wanted. Most people would want to be a millionaire, but the money has to come from somewhere. Apple can't afford to make a hardware loss leader.

Yes... I want an iPod that holds a terabyte and plays & records video with bluetooth earbuds that I can wear as a watch and costs $200. I agree that is beside the point.

No one is asking Apple to take a loss...

I was referring to the fact that there was a quote saying that "most people wanted smaller iPods"... and making the conclusion that because "A" (wanting smaller iPods) then "B" (buying a Mini) is automatically a given.

There's more to it than that.



If there are 50 people behind the 10 people who want an iPod mini, and the 50 like it as it is, then there must be 200 that agree with the 10 that are in front of the 50.

I think you're missing the point of what I said. I was speaking of the concept of a vocal minority.

I'd hardly consider the original "poll" an accurate assessment in the first place... and your assumption that people who aren't happy just "keep quiet" means you've certainly never worked retail. LOL. 😀

I deal with this day in and day out with clients. They get an email from 10 people who say "x" is hard to use... and they insist that it change... so you do... and another 500 scream that "x" was fine the way it was.

People who are content with the way things are don't usually have to run to polls to voice the need for change.

I mean... how many people here go to the OSX Feedback page to say... "Gee... I really like the way 'x' works now."?!?

And besides, Apple is still selling iPods, so the 50 of you who can't see the sexiness in putting 1,000 songs in a frickin business card can sit over in that corner and sulk.

Anyone who says that the Mini is a business card is obviously still feeling the effects of the reality distortion field. 🙄

I don't have ANY business cards that are a 1/2 inch thick. 😛

That said... if it REALLY WERE the size of a business card... I'd agree that it were sexy... hell... I DO think the Mini is cool... just not "cool enough to kill the iPod"... you're going totally out of context...

I simply said that it was NOT the iPod killer unc32 claimed it was.
 
Re: Apple iPod TV Ad #4 Posted

Originally posted by Macrumors
"Channel Surfing" by Feature Cast.

This is code by Steve... the video ipod is in the pipeline. What else could it mean?
 
Re: Re: What's the song's name on ipod ads 3

Originally posted by SFNE Freak
Its a Jason Nevins Remix of Rock Star by N.E.R.D.

Dammit, this is the second time I haven't been able to buy OR download a song in one of these commercials. I couldn't find the Rock Star Remix until like a month after it came out. Got Poisoned and Acquisition searching right now and they can't find it, nor does the iTMS have it. Grr.

It's on LimeWire.
 
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