No matter what way you look at it the pricing is different, certainly here in the UK.
If you consider three tiers of iPad (let's just consider WiFi now for easiness), not taking into account whatever storage is in them, you have a base a mid and a top tier. So for launch prices, you get this:
iPad Pro 9.7” Base Tier: £499. Mid Tier: £619. Top Tier: £739
iPad Air 2 Base Tier: £399. Mid Tier: £479. Top Tier: £559
In order to get the closest price to specification comparison, you obviously need to compare the 128GB models, so that's:
iPad Pro 9.7" 128GB WiFi £619
iPad Air 2 128Gb WiFi £ 559
But the overriding factors in all of this are, well, they aren't the same device obviously, you don't have to buy it and everyone has a different view on what they consider value for money. Has it occurred to anyone that we've been lucky all of these years? Despite constantly improving the product, the performance and the technology, Apple have kept the same price point. Maybe, just maybe it's only a thought (and I'm not having good ones of those, I'm highly medicated) this time they actually added more than they normally would. Rather than just a spec bump and relatively minor changes, there's actually not just one, but up to two seriously big changes in the screen tech that required entirely new screens, controllers and all of the associated subsystems to keep it all ticking along nicely. The memory configuration has changed from 16/64/128 to 32/128/256.
Is Apple ripping anyone off, of course not, thats just ridiculous. If you couldn't survive in your day-to-day life without an iPad, if it was essential to survival and it was the only one available. Then and only then could it be considered that they were taking advantage of a monopolistic environment and forcing higher prices upon us.
As it is, to state the rather obvious, it's a luxury, non essential item. If you think it's worth the money and you want one, buy it, enjoy it, it's a great device. Literally anything else, don't buy it, find something else that you do consider to be value for money and enjoy that instead. Problem solved, happy little people.
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Edit,
Yeah I really need to wait until my medication settles in before I start rambling on, either that or I need more. Lets try the second option first