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you're right my fault.

Apple net profit margin is ~23%. Coca Cola is 16%. Nike is at 11.8%. Gap clothing is at 5.8%. mercedes is at 6%.

got them confused, this actually makes apple look worse. all data pulled from wikinvest.


Apple exists to make money. Welcome to capitalism.
 
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yes we do...if you buy a second hand Porsche anyone could afford the price
Still no. Some people take public transportation because cars (purchase price, insurance, ongoing maintenance) are too expensive. Relatively speaking, tech is a fairly inexpensive luxury/want.
 
I think for accessories, we all know Apple charge extortionate prices. But that's fine as the 3rd part manufacturers like Belkin, Logitech, Brydge etc etc are often far better and cheaper. I mean who honestly uses the Mac keyboard and magic mouse?? 3rd party phone covers, iPad keyboards, mice, Mac keyboards etc etc are typically way better than anything apple puts out. And that's great, more choice for us. And good for Apple as well as the 3rd party companies can really enhance your Apple device. One of the reasons I went with the iPad Mini 4 was because of the superb Brydge Mini keyboard that they make. And Apple clearly actively support the 3rd party companies and they sell their products right alongside the Apple stuff in the Apple stores and website.
I use the Apple keyboard. It's one of the very few keyboards which is optimised for the Mac, with its custom shortcut keys and its design fitting in with the metal iMac look.

My current Apple keyboard has a few stiff keys, and I have tried looking around for alternatives, but just can't find any around me.
 
Yes, but rich people can buy them. Poor people can't. Poor people have to buy food and pay for rent first. Most poor people anyway. Some of them come here and whine about how Apple is ripping us off.

Apple is ripping people off! Not that I couldn't afford to buy a pro but the fact that it is nothing but a incremental upgrade that Apple placed a premium on. iOS is not a laptop replacement, period. The 12.9" pro, I can understand the price increase, however the 9.7" is a money grab without putting in 4GB of RAM.
 
Apple is ripping people off! Not that I couldn't afford to buy a pro but the fact that it is nothing but a incremental upgrade that Apple placed a premium on. iOS is not a laptop replacement, period. The 12.9" pro, I can understand the price increase, however the 9.7" is a money grab without putting in 4GB of RAM.

Then. Don't. Buy. It.

If you feel it's not worth it, you are not being forced to hand over your money. You can't be "ripped off" if you're not handing over the cash to begin with.
 
imac09 said:
I agree they're ripping us off. My 9.7" 256 GB Wi-Fi + Cellular iPP, with Apple Care, Apple Pencil, Smart Keyboard and Silicone Case cost $1,546.15 including taxes! The worst part is after seeing and using mine, my wife who already has the iPad Air 2 has ordered the same thing I got except her's will be silver and mine is space gray. Oh, I guess it doesn't matter that this is the best tablet either one of us have ever used...

If they are ripping you off why did you buy it? Not sure I understand I'm

I was being sarcastic, I'm quite happy with my iPad, satisfied with what I paid for it, and so is the wife...
 
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also keep in mind that i'm a shareholder. i welcome apple making more money. but it also worries me to raise prices for no reason, id on't think it makes sense to price out people from the tablet market.

I wouldn't say it's for no reason - upgraded screen tech, pencil support, speakers, 2x as fast processor, and top camera are all a pretty big deal.

Business wise, I do agree that it might not be a good price for the tablet market though. I think it's worth what you get, but it's expensive enough to make you think twice. But then they have the Air2, which doesn't. They probably won't be selling record numbers of iPad Pros, but I bet they do pretty damn well with the total number of iPads with the cheaper option for the flagship size.
 
Still no. Some people take public transportation because cars (purchase price, insurance, ongoing maintenance) are too expensive. Relatively speaking, tech is a fairly inexpensive luxury/want.
cars are TECH and people who buy second hand dont care about insurance or maintenance or authorized services. Like with smartphone are cars at second hand that cost from 1000$ to ....
But again if you cry or look at the prices that mean you can"t afford it
If i couldnt afford to change all my macs every 2 years or every ipad iphone every year and my cars every 4 years(warrant purpose) then i wouldnt be in apple ecosystem from the begining
 
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cars are TECH and people who buy second hand dont care about insurance or maintenance or authorized services. Like with smartphone are cars at second hand that cost from 1000$ to ....
But again if you cry or look at the prices that mean you can"t afford it
If i couldnt afford to change all my macs every 2 years or every ipad iphone every year and my cars every 4 years(warrant purpose) then i wouldnt be in apple ecosystem from the begining
Cars are more means for transportation rather than tech. Granted, there are those for whom cars are just pricier toys.

Where I live, insurance (liability at least) is required by law. By ongoing maintenance, I'm referring to necessary repairs, etc to keep the car running else, if it's just going to sit in the garage, why bother owning one? Meanwhile, one can buy a wifi-only iPad for $200-350 for an older model and that's a one-time expense. It's possible to be able to afford an iPad but not a car (and its associated ongoing expenses).

As for looking at prices meaning you can't afford it, Warren Buffett can likely afford to buy anything he wants but he's pretty frugal. Bogleheads has plenty of millionaire cheapskates (part of the reason they're worth millions). There's a difference between being mindful of costs and not being able to afford something.

That said, I think Apple has the right to price their products however much they want. We as consumers have the right not to buy their products. If one values the products enough that one is willing to pay the prices Apple charges, then that's their choice. Apple isn't ripping them off because they decided the value is worth it.
 
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Hi guys

I considered getting the new Ipad Pro, but the more I look into it I can't get myself to buy it, because I realised that Apple is milking the cash cow even more than they used to.

For the following, please if you disagree, let me know and I will reconsider my point(s).

- Ipad Pro's price point does not justify the extra features it has.
- Ipad smart keyboard is $149
- Apple doesn't offer the leather ipad cover's anymore for Ipad Pro. Instead you have to buy a silicone cover which is $69 and the smart cover which is $49 = $118 for a case option
- Apple Pencil is another $99.

I was looking to get an Ipad with 128 gb (since there's no 64Gb) option. Even if I just went with the smart keyboard (no pencil and no case) it would be $1077.

In Denmark (where I live) it's $1391 because of taxes.

I just think it's unreasonable.

What do you guys think?


What stirrer go away
 
Looking at something's price doesn't necessarily mean you can't afford it, just that you may or may not feel like it's worth the money. Obviously Apple decides how to price their products and of course people can decide whether they wanna buy them or not.

For me it's just strange that an upgraded 9.7'' iPad costs more than the previous few models (at their time of launch). People are citing pencil support, better camera, powerful processor etc, but isn't this what every new iPad/iPhone iteration brings? That's why it's newer - it's meant to be better and it always is, and usually without the price increase. I think this is what's putting people off more than the pure cost vs features.
 
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For me it's just strange that an upgraded 9.7'' iPad costs more than the previous few models (at their time of launch). ...I think this is what's putting people off more than the pure cost vs features.
That's not true though. The 32gb iPad costs exactly the same as every 32gb iPad did on release day before it. The 128gb iPad costs $50 more than the previous 128gb iPad and $50 LESS than every other 128gb iPad before that one. People have latched on to this price thing irrationally just to create something to complain about.
 
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That's not true though. The 32gb iPad costs exactly the same as every 32gb iPad did on release day before it. The 128gb iPad costs $50 more than the previous 128gb iPad and $50 LESS than every other 128gb iPad before that one. People have latched on to this price thing irrationally just to create something to complain about.
Wasn't the last similarly priced iPad you're talking about actually a 64gig?
 
That's not true though. The 32gb iPad costs exactly the same as every 32gb iPad did on release day before it. The 128gb iPad costs $50 more than the previous 128gb iPad and $50 LESS than every other 128gb iPad before that one. People have latched on to this price thing irrationally just to create something to complain about.

The thing is, I don't compare it based on the actual storage because the storage tiers are now different, not 16 - 64 - 128 anymore. But even if we compare storage itself, I paid 819€ for my 128GB Air 2 + Cellular, while a 128GB Pro + Cellular now costs 1019€. That's a 200€ difference between the top tier previous model and the middle tier current model.
 
Wasn't the last similarly priced iPad you're talking about actually a 64gig?
Nope.

On release day:
32gb wifi iPad 4 - $599
32gb wifi iPad Air - $599
32gb wifi iPad Air 2 - $599
32gb wifi iPad Pro 9.7 - $599

128gb wifi iPad 4 - $799
128gb wifi iPad Air - $799
128gb wifi iPad Air 2 - $699
128gb wifi iPad Pro 9.7 - $749
 
Nope.

On release day:
32gb wifi iPad 4 - $599
32gb wifi iPad Air - $599
32gb wifi iPad Air 2 - $599
32gb wifi iPad Pro 9.7 - $599

128gb wifi iPad 4 - $799
128gb wifi iPad Air - $799
128gb wifi iPad Air 2 - $699
128gb wifi iPad Pro 9.7 - $749
Ummmmm
 

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No matter what way you look at it the pricing is different, certainly here in the UK.

If you consider three tiers of iPad (let's just consider WiFi now for easiness), not taking into account whatever storage is in them, you have a base a mid and a top tier. So for launch prices, you get this:

iPad Pro 9.7” Base Tier: £499. Mid Tier: £619. Top Tier: £739

iPad Air 2 Base Tier: £399. Mid Tier: £479. Top Tier: £559


In order to get the closest price to specification comparison, you obviously need to compare the 128GB models, so that's:

iPad Pro 9.7" 128GB WiFi £619

iPad Air 2 128Gb WiFi £ 559



But the overriding factors in all of this are, well, they aren't the same device obviously, you don't have to buy it and everyone has a different view on what they consider value for money. Has it occurred to anyone that we've been lucky all of these years? Despite constantly improving the product, the performance and the technology, Apple have kept the same price point. Maybe, just maybe it's only a thought (and I'm not having good ones of those, I'm highly medicated) this time they actually added more than they normally would. Rather than just a spec bump and relatively minor changes, there's actually not just one, but up to two seriously big changes in the screen tech that required entirely new screens, controllers and all of the associated subsystems to keep it all ticking along nicely. The memory configuration has changed from 16/64/128 to 32/128/256.

Is Apple ripping anyone off, of course not, thats just ridiculous. If you couldn't survive in your day-to-day life without an iPad, if it was essential to survival and it was the only one available. Then and only then could it be considered that they were taking advantage of a monopolistic environment and forcing higher prices upon us.
As it is, to state the rather obvious, it's a luxury, non essential item. If you think it's worth the money and you want one, buy it, enjoy it, it's a great device. Literally anything else, don't buy it, find something else that you do consider to be value for money and enjoy that instead. Problem solved, happy little people.




**
Edit,
Yeah I really need to wait until my medication settles in before I start rambling on, either that or I need more. Lets try the second option first :D
 
What if he wants any of the other benefits of the Pro other than the Pencil? True Tone, Wide Colour display, better cameras, better performance, better audio?

There's more to the Pro's than just a Pencil. Not that I'm in any way saying the Air 2 isn't a good device, it's still an extremely capable device at a great price point. Definitely one to consider.
U R right there are more thinks on the pro not just the pencil. BUT it not worth the extra cost.if i didn't need the pencil I would stick with iPad air or air 2
 
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