Exactly. Once you are introduced to a brand from an early age and you grow fond of that brand, you tend to become loyal to it, as long as it continues to be relevant in your life.
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Apple Launches 2015 Back to School Promotion, Offers Free Beats Solo2 Headphones With Mac Purchase
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I don't know a high school or college age kid who would wear anything other than Beats, so this sounds like a home run for Apple's promotion. Kids get the only headphones they'd be caught dead in, Apple gets tons of brand promotion, and anyone who doesn't want them can list them on ebay and walk away with $150 in their pocket. Win-win-win.
To those who say Dr. Dre is not a sound engineer... He's not. But he DOES know good music, even if I don't like it. I'm sure the Beats lineup sounds good to HIM and his opinion is what sells the product. You don't have to be an engineer to know that a pair of headphones makes (insert music type) sound great.
Why all the whinging? Apple provides good discounts for Education. For example a £1999 Macbook Pro 15" Retina will get a discount of around £280. Then on top of that they give free Applecare which itself is worth £280. To top it off they give headphones worth £170. Thats a very good deal.
I'd much rather have free headphones than the crappy iTunes cards they gave before.
In terms of sound quality I can't tell the difference between a £5 pair of headphones to a £500 pair. I've tried Bose, Beats, Bowers and Wilkins, Audio Technica, Sennheiser and they all sound the same. I don't really care if you can hear that extra guitar in the background or not lol.
I'd much rather have free headphones than the crappy iTunes cards they gave before.
In terms of sound quality I can't tell the difference between a £5 pair of headphones to a £500 pair. I've tried Bose, Beats, Bowers and Wilkins, Audio Technica, Sennheiser and they all sound the same. I don't really care if you can hear that extra guitar in the background or not lol.
Yes, I *know* they are a company, like any other company. The problem is that based on their actions of the past, I've held them to a higher standard. I now realized they are just another company looking out for the bottom line. That's why I'm almost on DEFCON 1 when it comes to Apple. They are two lies away from being Comcast in my opinion.
In the UK at least, higher education discount access store isn't accessible to the public you need to be on campus or accessing through a third party site that verifies you. You also get 3 years AppleCare for free in the UK.
So technically Apple products are, will and always have been out of the question for you.
The EarPods that came with my iPhone was a great step up from my $200 Beats by Dre ear plugs. They where made by Monster, so in all fairness they might be less horrible nowadays..
Is it Apple's fault your view of what they used to be verges on delusion? Your reaction to discovering you were wrong seem to be a bit hysterical.
My rMB 1.2 GHz came last Monday. Chatted with Apple support and they honored the promo-- my Beats should arrive next Monday. I decided to upgrade to the Wireless for $100 more since I have plenty of wired headphones (MDR-7506, Senn PC 360, previously a Senn HD 280 and Audio Technica ATH-AD70). I figured the Solo2's would have the best bluetooth compatibility with Apple devices, and I wanted a nicer pair of Bluetooth headphones, so not a bad deal.
I have a couple, when the urge to own something new and shiny overcomes my cheapness and I believe the pricepoint is good value.
Right now, the MacBook Pro is pretty sweet in that case. MBA, is just missing a screen. the iPods would be good as well (I just want a shuffle that supports bluetooth)
This is definitely a good promotion and for everyone wanting a gift card this is a better deal! These are worth more than 100$ and can actually be used by people going to college, for studying, relaxing and not waking up their roomates.
Beats has a bad reputation because people frown upon rap music and Dr. Dre, although he deserves credit where credit is due for his success. Their quality has also improved and they are a much better headphone than previous models. In the 200$ range these are a nice quality headphone so for this model it is time to watch some reviews and educate yourself on the positive changes these have made.
If you purchased your mac within the past 14 days bring in the box to the computer and Apple can get you a set.
Beats has a bad reputation because people frown upon rap music and Dr. Dre, although he deserves credit where credit is due for his success. Their quality has also improved and they are a much better headphone than previous models. In the 200$ range these are a nice quality headphone so for this model it is time to watch some reviews and educate yourself on the positive changes these have made.
If you purchased your mac within the past 14 days bring in the box to the computer and Apple can get you a set.
I have a pair and like them quite a bit. Got mine for $170 on the Best Buy website though, at one point. I definitely wouldn't recommend paying full retail, but for $100, that's a decent deal. The one thing is that they were rather tight on my head and would start to hurt after about a half-hour of wearing them. I've been stretching them out over time and it's helped a little.
Tuck
$199 value but this costs Apple less than any other BTS promotion.
Wow people are complaining about this? REALLY? Students will eat this up like crazy! It's FREE people. If there is someone on here really complaining about this I will be MORE than happy to take your FREE pair off your hands FOR FREE as well so you won't have to complain anymore (I'm not joking either, I'd love a free pair) No? No takers? I guess free $200 headphones aren't so bad then are they? Either accept them as a cool $200 free gift with purchase, or offer them up to me for free. If your not willing to do either, then you have no business at all complaining about this promotion. Go ahead, I'm waiting for you all to flood my inbox with offers to give me your FREE pair to me FOR FREE.
Because giving them a gift card that can only be used in the Apple store or iTunes store isn't "trying to manipulate their customer base into purchasing a certain product or brand in the future"
Why do you think this was AA decision ?
Given Apple just launched apple music and beats radio, this is a "subtle" promotion to support launch?
I doubt parents or grandparents are stressed being able to afford a Mac for a student, cause the decision was based on the free stuff apple would throw in. It's also school holidays in the UK
Why do you think this was AA decision ?
Given Apple just launched apple music and beats radio, this is a "subtle" promotion to support launch?
I doubt parents or grandparents are stressed being able to afford a Mac for a student, cause the decision was based on the free stuff apple would throw in. It's also school holidays in the UK
the point was buying early to be prepared for going back to school or university. Not the price.
I think the target audience would have this way down the list of things they would want. An iPod, iTunes credit, Music streaming would have much more appealing; of course those things would have cost Apple much more for the same apparent "value" to the target audience.
Good grief, the level of childish entitled whining in this thread is unbelievable.
Students already get a discount on Apple hardware all year round. This promotion is IN ADDITION to that education discount and because it's a product that you're personally not interested in it's "embarrassing"?
Geez, kid. Grow up.