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And apple subtly admits the iPhone 6 and 6s battery life is not what users want.
Apple selling cases for its iPhones: Apple subtly admits that its phones are too slippery to be handled without. Except naturally that a very significant portion of iPhone users does not use a case and 99.9% of those don't break their screens.
 
I literally face-palmed when I saw this.

Apple: knows there's a problem with lack of battery power and makes ugly battery pack case instead of fixing the source of the problem - creating products thinner than the last year and sacrificing battery size to do so. :confused:

Battery life ultimately depends on the user. On a normal day, my 6S+ ends the day with over 40% battery life. But when I was playing a game like war hammer: freeblade, I could easily drain the phone's battery in one morning.

There will never be a one battery capacity large enough to make everyone happy. Even if Apple capitulates and makes a thicker phone, there will be people complaining that the phone is now heavier and bulkier to use. I am content to make do with a smaller battery (and consequently, a lighter phone which is also thinner and easier to hold) which still suffices in meeting my needs for the day.
 



Apple today quietly launched a new iPhone 6s Smart Battery Case that will prolong the smartphone's talk time and internet use by up to 25 and 18 hours respectively (via CNET). The case's outside material compares similarly to the company's previous line of silicone accessories, with an added hump sitting in the middle of the backside where the extra battery rests.

smart-battery-case-white.jpg
As the first official Apple-made iPhone battery case, the new product comes in Charcoal Gray and White color options and costs $99 on Apple's online store. A new feature will allow the case's battery life status to be displayed for users on both the lock screen and in Notification Center, so it's easy to determine how much life the accessory has left. The company also promised that the Smart Battery Case supports all Lightning products, including the iPhone's bundled-in Lightning cable and the official iPhone Lightning Dock.

smart-battery-case-gray.jpg
The company's storefront doesn't specifically disclose the mAH capacity of the Smart Battery Case, aside from the estimated hours given to tasks like talking on the phone and browsing the internet. There's also no version for the iPhone 6s Plus currently announced, but users of last year's 4.7 inch iPhone 6 model will be able to use the new case due to its design similarities to the iPhone 6s.

Article Link: Apple Launches Official Battery Life Enhancing Case for the iPhone 6s
For those who are interested it's 1877mAh
 
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Reactions: AlliFlowers
The new Accessories Designer should be fired. This is even worse than the Apple Watch Stand.
I dunno. I too thought the Apple Watch stand looked horrendous in pictures, but it actually looked quite impressive in Detroitborg's up boxing video.


Guess this is one of those things which works better in real life than it looks.
 
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Reactions: szw-mapple fan
It isn't nearly as ugly as people are making it out to be, but instead of spending $99 on this, I'm glad I spent $100 extra and just got the iPhone 6s Plus to begin with.
Typical reaction. Same thing was said about the Watch stand, except for those that actually bought one who said it was really nice. My question is why did Apple feel the need to release one of these? Why not just leave it to 3rd parties?
 
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