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Apple Looking to Increase Acquisition of Blockbuster Movies for Apple TV+ Following Success of 'Greyhound'
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You have to wonder that this portends for cinemas.
During this COVID-19 period, nobody is going to cinemas, which lessens their bargaining power. If anyone is thinking to going direct to consumers, now is the perfect time for them to test this out.
For all we know, cinemas may not survive the pandemic, and the future are movies being available on demand at home from day 1, rather than having to wait out their theatrical run.
During this COVID-19 period, nobody is going to cinemas, which lessens their bargaining power. If anyone is thinking to going direct to consumers, now is the perfect time for them to test this out.
For all we know, cinemas may not survive the pandemic, and the future are movies being available on demand at home from day 1, rather than having to wait out their theatrical run.
Apple+ has been slow out of the gate compared to others like Disney+. The virus situation could be helpful if they work at a faster clip. Mythic Quest is their best series.
"30 percent of those who watched the movie were new to the Apple TV+ service."
Launch Weekend Popularity of Apple TV+ Movie 'Greyhound' Compared to 'Box Office Big Hit'
Tom Hanks' WWII movie "Greyhound" saw the largest opening weekend release ever on Apple TV+, according to "sources close to Apple" that spoke to Deadline. "Greyhound" saw more viewers than any other movie or TV show released on Apple TV+ to date during its launch weekend, and the film is said...forums.macrumors.com
"Sony Pictures instead sold the rights to Apple for $70 million"
This means Apple should have gained new 1.1M yearly paid subscribers just to cover the cost of the film. If they did then yes I would consider it a success.
The question is how many picked Apple TV to watch compared to other services say like Disney. If 500,000 people picked Apple TV compared to 10 million on Disney, would that be a success? 500,000 seems like a big number but each of them have to subscribe for $140/2years just to cover the cost of the film.
There is, but you are probably not in the mood for it. There is like 10 Marvel movies, years of Mad Men,Breaking Bad,The Walking Dead,Better Call Saul,Arrested Development, That 70s Show, Cheers, Friends, The Office...Not to mention Netflix own production series and film. All of this and you have nothing to watch?
It‘s much like One of the 1950s War movies. A lot of quiet waiting then Guns. Little Character development. I have no idea who any of them are. Captain whassisname, His Lady love with no need to be in it at all, Bloke from space balls, Food service redshirt, Angry German voice on the radio. Other people staring at Captain Tom fretfully.
The take away I get from this is that the film was massively more successful than they had anticipated. Anyway next keynote you can expect Cook to tell you how insanely successful this magical film was. Billions and billions of downloads, truly the best they had ever created.
When numbers surprise Apple you know you have something cooking. 10 years from now all the doubters will be eating their words. Apple TV is going to be bigger than people had imagined.
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Yet Apple will continue long after. Play the long game son.
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Yes! I didn't understand his (Hanks) problem with it being released online. it was no "Saving Private Ryan" That's for sure!
Given Tim Cook's record on increasing Apple's share price, you'll understand if I put a **** ton more faith in his decisions over your opinion...
By connotative usage, it is a blockbuster movie. Are you assuming that the term blockbuster is used only in reference to hugely financially successful films? It's not. That may have been the original meaning but the term has broadened significantly.
Take it easy now. There are a lot of business geniuses on the Internet, many of them posting right here on MacRumors.
I’m looking for original series content on the level of Amazon and HBO. I don’t see it. Watching Perry Mason on HBO right now. It’s really good. Netflix makes a ton of crap and throws it up on the wall to see if any of it sticks. The Morning Show was good, but what now? We should have multiple GoT-level shows on Apple with the cash they have spent.
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I was going to watch it but then I saw Tom Hanks wrote it. It’s a vanity movie, which means it probably sucks. But maybe it’s a great movie.
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I was going to watch it but then I saw Tom Hanks wrote it. It’s a vanity movie, which means it probably sucks. But maybe it’s a great movie.
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So with that argument, Bill Gates made a great GUI. Lol.
I liked the movie, but it felt like the sort of thing I would have rather seen in a cinema. Streaming is great but unless I drop another $5-6k and move to a house with a theatre room, my home cinema experience is just a poor imitation of a proper theatre.
Apple would have been better off just partnering with an existing service I think, rather than trying to build a content library ~8 years behind everyone else. Streaming so far has only worked for companies that can produce MASSIVE libraries of content for people to binge. Streaming is the junk food of entertainment - people don't want a handful of expensive but delicious chips, they want a whole party sized bag of "ok" chips for $2.
Apple would have been better off just partnering with an existing service I think, rather than trying to build a content library ~8 years behind everyone else. Streaming so far has only worked for companies that can produce MASSIVE libraries of content for people to binge. Streaming is the junk food of entertainment - people don't want a handful of expensive but delicious chips, they want a whole party sized bag of "ok" chips for $2.
I too think it a long play. As its should be. Apple is too big, and more importantly, too intrenched (i.e. massive user base and growing) for them to not be successful here.
Yeah netflix has a lot of highly rated stuff, but they don’t fill the niche that interests me I guess. I’m sensitive to graphic content, and netflix has a lot for kids and a lot of mature stuff, but very little high quality stuff in between. Don’t get me wrong, they have tons of stuff in the “in between” area, it just nearly all sucks