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Most Pay TV shows on AMC, HBO and Netflix are appealing mainly to men.

Little Hulu had a hit with The Handmaids Tale that targets women and men.

Apple is targetting straight to women, and women are 50% of the population and are much less likely to pirate, in my opinion.

You are aware that the show with that truly does hit all 4 quadrants is on Netflix, right?

It’s called Stranger Things.
 
Interesting ideas. I see no reason for another 'rerun' service aka Prime or Netflix. (both do produce original material but in smaller amounts then the catalog of old material they carry) We don't need more access to old shows. But pricing something with only a few original titles, not sure how you do that. We cut cable years ago and have several streaming services. I can't see adding another one JUST for like content, or for only 1 or 2 shows. Maybe packaged with Apple Music and News you get a content service, but at what price point? And of course Disney enters the streaming service chaos in the next 12 months.

Spot on! The whole point of cutting cable is to reduce expense and eliminate waste. If I have to subscribe to multiple streaming services, with varying degrees of overlap and large libraries of things I don't want/need, just to get a few original programs... then we've just traded one demon for another.
 
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I'm not saying I think their shows are a waste of time but I don't see anything listed that I think is worth $5/month and it will probably cost more than that. Netflix has a broad range of shows, Amazon Prime we get because we live in the country and the free shipping eventually pays for the Prime service, and the rest of the subscription stations seem good when we watch at a friends house but when we ask how often they watch the channel its once or twice a week at most. Not worth it.

This is my issue with it too, plus it’s yet another subscription service, so it’s really going to have to persuade me to cancel Netflix or amazon prime and move.
 
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Apple can easily access a tremendous amount of content. I can see a la carte and bundles of the following components:

1) Apple original content. Bundled free with Apple Music and possibly other content services. By the end of the year they may have a couple dozen original content series, and 50 or more by the end of next year.

2) Licensed video content. Existing TV and theatrical content can be bundled with Apple’s original content, just like Netflix, Amazon Prime, Hulu, etc.

3) Over the top network TV/cable channels. Like Sling, DirecTV Now, Playstation Vue, YouTube TV, Hulu, AT&T, etc. Apple could also start bidding on major league sports seasons or championship events if they want to.

4) Apple Music. With Apple’s original content continuing to be bundled for free.

5) The Texture magazine content. As the article mentions: People, Time, Forbes, ELLE, National Geographic, Rolling Stone, Vogue, and hundreds more.

6) Offering subscriptions and aggregating other paid premium content channels (like Amazon Prime does) for HBO, Showtime, Cinemax, Starz, CBS All access, and many others.

7) Books/audiobooks. iBooks is being re-branded as Apple Books, so something is happening there. Could be print and possibly audiobooks.

All (or most) of the above could be consumed using AppleTV, iOS or macOS at a minimum. Maybe Android and/or Windows and other video devices like Roku or with Apple’s tvOS running directly on a TV.
 
No thanks. Ill stick with my Red subscription. Youtube Music app is really coming along. Simple and Effective.
 
How is this going to work out? US only?

Where are the content for UK, French? Germany? China? Japan, Korea?

How about working with Mobile Carrier that Data are counted against their usage when using Apple Subscription.
 
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This will be influential only if they expand the service worldwide.
They might be able to compete in US, but if they don't offer it to a wider public it will be the same as for Apple News and TV, which are anyways relevant only in US. The rest of the world, doesn't even care.
 
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One subscription is better sometimes but only if their are standalone options too.

"Apple has previously attempted to build a television subscription service that offers shows and movies from third-party content providers, but it was never able to establish the deals necessary to make that happen."

You would think Apple would be the one on top here, not Netflix, as Apple has more money to throw around, yet when it comes to "original" content and easy deals to shows, guess where its all coming from: Netflix.

And because of that, Netflix wins in my little-black book :D
 
How Apple didnt dominate this space a decade ago amases me. They just watched the rise of spotify and Netflix and did nothing. Actually worse than nothing, they purchased "beats".
 
I might be interested, but only if the following criteria are in place:

- able to have a free 1-month or 2-weeks trial subscription with the possibility to cancel the subscription. Many alternatives do come with these kinds of subscriptions.

- able to have a discount on the prize when the same variables are in place, the same we see for a 'family account' with Apple Music which makes it way more interesting in terms of prices. I have 6 family members attached to Apple music that results in €14,99 / 6 = €2,50 a person per month.

- able to cancel the subscription any time without any penalties, I think this is even bound by European laws. For example, I recently to an account on HBO just because I wanted to see a specific tv-show. I cancelled the subscription few weeks after I was done watching this specific tv-show. So I paid the minimal sum of 1-month subscription. Nothing more, nothing less, no questions asked no regulations of any kind.

If I was Apple tough, which I'm fully aware that I'm not Apple, I would include the tv-series with an Apple Music account together for the same prize. This makes the whole bundle way more appealing for new customers, especially those people used to have a Spotify account because then you'll get so much more with Apple for the same prize.
 
How Apple didnt dominate this space a decade ago amases me. They just watched the rise of spotify and Netflix and did nothing. Actually worse than nothing, they purchased "beats".

TV shows are not really Apple's thing... it never was. Besides that, Apple has a strict moral code where the company drives on. Meaning, tv-shows, or movies, containing strong language and scenes containing explicit nudity is something Apple doesn't want to distribute among its users. Don't expect a Game of Thrones variant on Apple TV-Shows or how they will brand their new services. Don't expect strong language.
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We speculated about this last year on here

That's why it's called Macrumors.com on here ;)
 
Depending on the cost, this would be amazing given the breadth of the TV and movies on iTunes - just like Apple Music, would be nice to have access to the entire catalogue... especially on a family plan
 
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To me, it seems inevitable.

No other company is doing music and video streaming plus news. Only Apple is in a position to offer all three since it owns the entire ecosystem, and can use a combined subscription to leverage on its existing Apple Music subscriber base and push them to their other streaming services as well.

Not sure if this qualifies Apple as a monopoly (maybe more like a big bully), but it sure seems like the obvious thing to do.
 
I already pay for free OTA TV through taxes and ads. Why would I pay for a service with likely biased news and content?

I don't get the notion of "unbiased news". There is always a bias. The best we can hope for is that we know about it (full declaration) to understand where a perspective is coming from.
 
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Will Apple be able to strike a deal for new shows? I don't see HBO or even channels like AMC, NBC, CBS considering this when you are forced to sign up for their service.

I would enjoy a subscription to all iTunes content though. I spend a fair amount of money on movie rentals each month and also have Apple Music.
 
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