Apple Music Marketing Exec Bozoma Saint John to Leave Company

[chucker23n1]

I'm sorry, but some people care about if the person is right for the job without looking at their skin or crotch. She was beyond horrible on the stage. If I'm not mistaken she was even trying to rap. Wtf? Glad she's gone.

Interesting. You know what her job was? Not her title. Her job. Her tasks. Her responsibilities. You know how well she did them?

You know nothing about this person other than a brief appearance at a keynote, which you personally did not like. In this thread and elsewhere, you can also find people who did like it.

Must be fun assassinating a character.

 

[jdillings]

Please....she wasn't some visionary executive. She's an executive that Apple inherited from a 2nd tier music streaming service that would have gone out of business if it wasn't bought by Apple. If she was truly remarkable, the Beats streaming service wouldn't have been such a failure. If you want evidence of how little she's thought of in the music streaming industry, look at how little the charity lunch with her raised: $2500. 'Nuff said. Now let's hope Cook sends the other Beats executives packing along with Cue.

 

[Brenster]

Love Apple Music here, although at a 44yo old fart, I'm no more the sort of person that the 'front page' of Apple Music is designed to appeal to than is the front window of the local HMV (UK) is.

Bozoma stuck me as no more or less annoying than anything is related to Apple Music promotion, and way less cringeworthy than Planet of the Apps. Safe to say that Apple Music's urban oriented thing isn't aimed at me, and as long as the classical, jazz, metal and classic rock areas stay well stocked, I don't mind.

 

[ericg301]

Wow, that is a little surprising. She was on some people's short list to replace Tim Cook in several yrs as CEO.

Who's been saying this? She's a product and marketing person. Since Tim took over, the company has been restructured to have an operations person as CEO. that person makes the trains run on time, while the product people design and make the trains themselves. (Side note: imagine an apple train).

I don't see Tim leaving in the next decade. And when he does, whom ever is head of operations will probably take over.

 

[juiz206]

Can we talk about "Taylor Swift's repository" and how it sucks?

People only use it because "it looks cool to show off" .

Will Apple still prevent Spotify from being able to access Siri?

 

[rockarollr]

With 'Bozo' in her first name... I never really expected much from her.

 

[metsjetsfan]

Who's been saying this? She's a product and marketing person. Since Tim took over, the company has been restructured to have an operations person as CEO. that person makes the trains run on time, while the product people design and make the trains themselves. (Side note: imagine an apple train).

I don't see Tim leaving in the next decade. And when he does, whom ever is head of operations will probably take over.

The thinking was more in 8-10 years. We have no idea what kind of person should be ceo at that time.No one thought Cook would be CEO in early 2000s either until he took over for Jobs during his medical leave. Of course any person whether it was her or someone else that is on some secret apple list can fall out of favor at any point in time.

 

[Speechless]

I really liked her. Also, the response she got from the general public was amazing and a highlight that day.

Also, you all are cringing at her dancing when it could be WAY worse:

3:15

 

[Solomani]

Wow, that is a little surprising. She was on some people's short list to replace Tim Cook in several yrs as CEO.

I thought Kanya West was on short list to replace Tim Cook.

 

[roar08]

Bozoma Saint John, Apple Music and iTunes head of Global Consumer Marketing, is planning to leave the company, reports Axios.

All I could think about while watching her on stage at WWDC16 was Jobs talking about the "Bozo explosion" ... and post-Jobs Apple hiring Bozoma.

 

[Analog Kid]

Apple Music became the number two streaming service within 2 years of launch. I'd say that reflects well on the head of global marketing. I wish her luck in whatever comes next.

People here do understand that she wasn't hired out of a modeling agency to do that keynote segment, right? That was 5 minutes out of 3 years at Apple, and decades in the industry where she's done real work. Jobs had a bit of a gift as a showman, but it's stupid to judge an executive by their stage presence. Yeah, it was a bit awkward, but every keynote speaker is awkward in their own way-- Cook with his exaggerated efforts to sound sincere, Schiller with his bloopers ("courage"), Federighi with his weird hair obsession, the watch guy who's name I can't think of but looks like they keep him in a basement lab and gave him 30 seconds for his eyes to adjust to daylight, Eddie Cue the buffoon who think's he's everyone's buddy because he wears quirky shirts...

I think the problem people have with Saint John isn't that she was awkward, it's that she was a different kind of awkward, and a kind that makes the introverts who actually watch developer conference keynotes particularly uncomfortable... (Oh god, audience participation?! I knew I should have stayed in my hotel room and watched the live stream...)
[doublepost=1496543159][/doublepost]

With 'Bozo' in her first name... I never really expected much from her.

Nobody would have. And yet she emigrated from Ghana at 14 and overcame her funny name to become a leading figure in a booming industry-- basically the type of driven personality that commands respect from people who can get over their personal discomforts and value performance.

 

[Dj64Mk7]

A marketing head becoming CEO of Apple? Sorry but that sounds crazy.

Sounds familiar, doesn't it? A bit ironic even.

 

[tony1984]

I thought she brought character to something that is so vanilla at apple, well mainly the WWDC lol.

 

[sashthemacman]

amazing news, she was so dam annoying on the keynote last year, she got so excited and danced for half an hour, glad to see her gone

Dude, that's the ********* excuse for that to be "amazing news", why does Boz bother you so much? She was honestly the highlight of that whole keynote, I think it sucks she's leaving!
[doublepost=1496554915][/doublepost]

Good riddance.

Umm...why??
[doublepost=1496555108][/doublepost]

Apple Music became the number two streaming service within 2 years of launch. I'd say that reflects well on the head of global marketing. I wish her luck in whatever comes next.

People here do understand that she wasn't hired out of a modeling agency to do that keynote segment, right? That was 5 minutes out of 3 years at Apple, and decades in the industry where she's done real work. Jobs had a bit of a gift as a showman, but it's stupid to judge an executive by their stage presence. Yeah, it was a bit awkward, but every keynote speaker is awkward in their own way-- Cook with his exaggerated efforts to sound sincere, Schiller with his bloopers ("courage"), Federighi with his weird hair obsession, the watch guy who's name I can't think of but looks like they keep him in a basement lab and gave him 30 seconds for his eyes to adjust to daylight, Eddie Cue the buffoon who think's he's everyone's buddy because he wears quirky shirts...

I think the problem people have with Saint John isn't that she was awkward, it's that she was a different kind of awkward, and a kind that makes the introverts who actually watch developer conference keynotes particularly uncomfortable... (Oh god, audience participation?! I knew I should have stayed in my hotel room and watched the live stream...)
[doublepost=1496543159][/doublepost]
Nobody would have. And yet she emigrated from Ghana at 14 and overcame her funny name to become a leading figure in a booming industry-- basically the type of driven personality that commands respect from people who can get over their personal discomforts and value performance.

 

[Xenden]

She was honestly the highlight of that whole keynote.

According to you.

Obviously she was quite obnoxious to some people, given the responses here.

 

[Analog Kid]

According to you.

Obviously she was quite obnoxious to some people, given the responses here.

According to them.

 

[iObama]

Ya know... she made some nerds clap along to Rapper's Delight. Last time I checked, that doesn't deserve a vitriolic response.

I'm not one to call racism on any criticism of a person of color or sexism on any criticism of a woman, but Jesus Christ...

She slayed with Apple Music marketing.

 

[nfilg]

Apple's music service is growing slowly and no one beats Craig Federighi's presentation skills.

 

[tkermit]

Ya know... she made some nerds clap along to Rapper's Delight. Last time I checked, that doesn't deserve a vitriolic response.

I'm not one to call racism on any criticism of a person of color or sexism on any criticism of a woman, but Jesus Christ...

Apple executives regularly get vitriolic responses on Macrumors completely out of proportion to what they deserve or have done. But somehow that becomes only a point of discussion when the subject is someone other than an old white man.

 

[Xenden]

I'm not one to call racism on any criticism of a person of color or sexism on any criticism of a woman, but Jesus Christ...

She slayed with Apple Music marketing.

So you're only implying it.

I think it is fair to say that, that woman was inappropriate last year.

She was out of line as far acting like an idiot making everyone clap. This was supposed to be a demo of what is new about Apple Music, not let's turn this into a gospel church.
[doublepost=1496571216][/doublepost]

But somehow that becomes only a point of discussion when the subject is someone other than an old white man.

Oh come on.

That is racist to say.

Besides I hate anything Eddie Cue does.

 

[Juicy Box]

All the comments related to race is kind of annoying. Every time there is an article that is about a black or asian person people go nuts. Any criticism, valid or not, automatically gets labeled as a racist post, even if it had nothing to do with race.

I had to cringe

She was cringy.

It was as cringeworthy as Cue's dancing.

that she was cringeworthy.

That was such a cringe presentation.

She was much less cringy than Eddy Cue on stage.

The thing she did with "Rapper's Delight" last year was cringe worthy.

Cue and Iovine are equally cringe worthy on stage;

and way less cringeworthy than Planet of the Apps.

Also, you all are cringing at her dancing when it could be WAY worse

Is "cringe" the trendy new word to use in the forum?

EDIT: NVM, I just watched the video in question, and maybe using "cringe" to describe it was appropriate.

 

[kilimanjaro]

Wow, this forum. So much hate.

They're a salty lot, many of this bunch!

 

[Gameboy70]

It is not clear where Saint John, who formerly worked at Pepsi, will be heading after she leaves Apple. Her reason for leaving is also unclear, with Apple declining to comment on the news.

Changing the world is boring. Selling sugar water is where it's at.

 

[GeneralChang]

Bummer, I actually liked her.

 

[DeepIn2U]

Good riddance.

Somebody ***** in your cereal this morning. I really wonder reason at the core for your emotion here. Funny not sure you've made the same comment of anyone else.

amazing news, she was so dam annoying on the keynote last year, she got so excited and danced for half an hour, glad to see her gone

Nothing annoying about it. She clashed the a-typical Apple executive culture - and GOOD for her. She had balls to BE DIFFERENT (remember that slogan and mission of Apple's golden years?!)! I applaud her for trying TO BE HERSELF - and you know what it's GOT her in many high top ranking places in Marketing - being THE SAME gets a company nowhere!

I'd RATHER be more in tune with Apple and enjoy their presentations more if more of their presenters stopped cracking lame easy "acceptable coffee table" jokes than being really themselves! Show some soul already! Stop this nick-name crap (Woz, Box, His Hairness, etc).

Because she was annoying. And it has nothing to do with her race, as you so predictably tried to bring up as a relevant point in your comment.

So then why didn't you initially state she was annoying and why vs just stating "good riddance". She's doing quite a fantastic job to be honest with music marketing - the uptake of subscribers to iTunes Music streaming has been significant. I'm not saying the credit entirely goes to her BUT she's part of a team that is becoming much more successful this early on.