Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
$50 is nuts. I can't imagine any movie I need to see that badly, even though my nearby ticket prices are reasonable... $11.50 at Carmike, $9 at the locally owned theater the next town over.

Even if I bring the kids along, we're going to a matinee ($6 each) and sharing a bucket of popcorn.
 
Movie tickets are around 16 dollars per adult. To make this worth while, you'd have to have 3 adults watching with you. Obviously not the greatest purchase for one person, but if you have a home theater and want to invite people over, this is well worth it.

Especially if they chip in lol.
 
At least one option studios are considering involves a $25 to $50 fee for a new rental, which is potentially more affordable than a movie theater ticket depending on how many people are watching a film.
At $25 for 2 people that makes sense but if you push it up to $50 then it becomes a what the hell moment, I currently spend $20 for 2 plus a further $10-15 on drinks and popcorn which is $30-35 total, maximum I'd consider is $30 for early rental at home but $50? The studios can do one if they think people will pay that kind of money.
 



Apple wants to bring new movies to iTunes more quickly, and is in talks with several film studios over rights that would allow it earlier access to content, reports Bloomberg.

Warner Bros, Universal Pictures, and 21st Century Fox are all seeking deals to offer higher-priced rentals of new movies as soon as two weeks after they debut in theaters, and the studios are said to be considering an offer from Apple.

itunesmovies-800x563.jpg

Like Apple Music exclusives, access to earlier releases could draw more people to Apple's platform, but encryption is said to be a concern. Studios aren't sure whether iTunes will be a secure platform for showing movies that are still in theaters, because content can be recorded and leaked online.Most major movies that debut in theaters are not available on iTunes and other streaming platforms for a period of 90 days, but film companies are said to be looking to expand beyond theaters to find new revenue streams.

At least one option studios are considering involves a $25 to $50 fee for a new rental, which is potentially more affordable than a movie theater ticket depending on how many people are watching a film.

No deal has been established as of yet, and it's possible the film studios could decide to offer the rights to a competing company.

Article Link: Apple Negotiating to Offer Rentals for Movies Still in Theaters, but at a Price

I cannot afford to go to the cinema these days. I am happy to wait until I can see a film for free on TV!
 
If I can convince friends to actually get up early (as for Rogue One next week), it still costs the price of a single ticket for two adults (If I actually went to the theater it would have been even cheaper to score the tix). Most movies aren't worth $16, much less $8. Add IMAX and those concessions and watch those prices soar.

For me, the most unpleasant part of going to the theatre is being around other people. The awful contact high from one viewing of Doctor Strange and being kicked constantly reminded me how much I dislike going to theaters now. If my friends and I lived within a normal commute from each other, I would potentially consider but for me alone, nope I'll wait and deal with the stupidity every so often. Until everything just goes to directly to disc.

I can see where families might consider this a good deal, but I've paid about $50 for three viewings of Doctor Strange (for me and others) so to pay that much to see something you're uncertain of once seems out of my league.
 
Wow, $50!!!!?! That's insane.

If you have a family, it's on par for tickets, not counting any (foolish) concession purchases.

e.g., took family (5 people, inclusive) to the movies last weekend; when all was said and done, I wound up spending about $85, not counting the candy we snuck in (5 tickets, 5 drinks + 1 popcorn to share).

I would *happily* rent a movie @ home for $50 instead. The whole "theater experience" is nonsense, unless it's an event thing (e.g., RiffTrax Live).
 
Do you have to drive to an iTunes kiosk to rent it and then drive back a day later to return it? That's why iTunes is double red box. Convenience.
Actually, no. The difference is that Redbox only rents movies. On iTunes, you have the option to both rent and but. The high rental price is a psychological marketing ploy designed to make purchasing the movie appear like a better value and push the consumer into justifying paying more to buy the movie.
 
$25 Sounds like a good deal to me. Even $50 is cheap.
Movie ticket is $18 , popcorn , candy and a drink is usually $15. If I take a date it's x2

Since when are movie tickets $10 each for adults?

Local theater near me, showing first run movies, is $8 for adults ($6 before 6pm!) (add $2 for 3D). And I live in New York State! Then again, the "big cheese" 16-screen theater near me does charge between $12 and $16 depending on time, 3D, and super seating.
 
It costs me and my wife $15 x 2 = $30, plus $30 for a babysitter = $60 just to go to the theaters to watch a movie.

$50 is CHEAPER and also much more convenient to be able to watch it at home after the kids are asleep. $50 is well worth it. You have to think about other lifestyles. $50 is not good for a single person. They have cheaper options to see the movie. Other people don't.
Yeah, I gotta say, I can see the other side of the coin now. I can just watch a movie for $11 (although my workplace has gotten us some free movies too!). I recall a decade ago that in NYC, movies cost $15 to $20! I'm sure it's gone up by now to probably $20+! Then you gotta get in line to BUY a ticket, then get into another line to GET INTO the theatre! It's almost feels like a whole military operation, as opposed to watching a movie in the suburbs.


The more people that could watch at once (at home), the better the per-person price is, so imagine the "value" will be relative to cost/headcount. $50 for a major release for just my wife and I? That's a trip to the theater or wait for home video - a $25-30 family film the whole crew can watch? (well all three of us :D) that's reasonable to me.

Other perks for home viewing (assuming you have a decent AV setup):

- no driving / parking
- more comfortable seats
- potentially cheaper (driving/parking/food/babysitters)
- pause for bathroom/beverage/food breaks (assuming it would support this)
- rewind for missed dialog, rewatch (again, assuming ...)
- no crowds, better/quieter experience (might be a deficit for some comedies that are fun to see in a big group, YMMV)
- better food, snacks, plus +adult+ beverages (none of our locals have the latter, though we have hit up the Universal Studios theater which was *fun*)
I'm assuming you can also get closed captioning in this case, although I honestly never looked into this option for theatres (I hear they have devices available for those who are hard of hearing.
 
The problem with affluent Californians is that they think everyone can afford the same luxuries. $50 for two persons to watch one of today’s crappy movies is absurd.

$50 might be reasonable for a family with three kids who want to watch the latest Pixar flick. They’ll save $$$ on refreshments too. A better solution would be an AppleTV that has the ability of a Kinect to detect how many people are in the room and charge accordingly.
 
Movie tickets are around 16 dollars per adult. To make this worth while, you'd have to have 3 adults watching with you. Obviously not the greatest purchase for one person, but if you have a home theater and want to invite people over, this is well worth it.

Especially if they chip in lol.
Well, there's also the convenience & comfort factor. Many people would pay a bit extra for that, just as some will pay to have stuff shipped to them that they could go out and buy at some local store, but it's nice if you can order in your bathrobe and have someone drop it on your doorstep. Still, $50 is pretty steep for 1-2 people.
 
  • Like
Reactions: eyeseeyou
Even if folks can't decrypt the iTunes encryption, I bet the quality of the "cam" bootlegs will dramatically increase. :)

If it's in the $20-$30 range, I'd be willing to pay for this. I'd much rather watch a new release at home than in the theaters around where I live.

I'd be willing to pay $10 for this digitally

Remember, when your movie theatre ticket is costing $12-$15 that doesn't just pay for the movie. That's helping the theatre pay for the licensing of the movie, the building, the equipment to display, the screens, the land, the parking, the.... I could go on.

if i'm providing all of that by watching at home, why would I pay the same, or MORE to watch? I should be paying less since all that Apple puts up in this case is the bandwidth and server space (which is generally much cheaper than land rent / taxes / and equipment for running a theatre)

it's like books. the content should not cost more to be provided digitally. it should in fact yield savings to the consumer.
 
Playing movies at home that have been in the theater only one day would allow people to create the best looking, best sounding CAM copies of the movies still in theaters before their first weekend box office numbers roll in. This would create a whole new subsection of pirates that would not even bother to ever see the movie at all in the theater because the cam copy is almost as good as the DVD copy. It will also cut down on repeat viewings because the home CAM copy will be good enough to satisfy the need to rewatch the movie.

I think they will settle on selling movies that have been in theaters for 3 weekends already, or however many weekends they usually need to make their money back. That will cut down on the hit from the great CAM copies this will create.

They had problems with digital music stores because the MP3's were good enough. They fixed that by making the purchase of songs so convenient and affordable that you didn't have to pirate to listen to music. But the movie industry does not want to give up its hold on how much it charges so I don't think its ever going to be cheap to see a hot new movie.
Cam copies with these movies played at home? I'm thinking at this point, they could just set up utilities on their computer to directly record the movies! The article did state the studios were concerned about the movies leaking out like this, and Apple will make efforts to address that, but my money is still on the leakers!
[doublepost=1481231342][/doublepost]
We should start by having movies worth watching.
There have also been criticisms how in order to secure a top billed actor/actress, they need to pay said person $10 million to $250 million. The actual worth and draw of actors and actresses vary and can genuinely be discussed, but the article I read stated that in decades past, movies most certainly did NOT cost that much money, and when you have to pay such exuberant salaries, we ALL end up paying for it.
 
Is that how it works in the UK as well (the poster you were replying to)?
[doublepost=1481163371][/doublepost]Different strokes for different folks it seems...

The movie theatres I checked out recently are $11 for general admission, and +$3 for 3D or IMAX/its equivalent.
I almost never get food at a movie theatre. I grew up in a family where we eat before or after. If not a full meal, then a midday snack. Never saw any reason to buy THEIR food when your food was cheaper, better, and more variety.

At a 2nd run theatre I used to go to, a meal would be $13 to $22 after tax and tip (but doesn't include the price of alcohol). Tickets would be $1 to $5.5, so you were still coming out ahead.

I would assume the UK operates in a similar fashion. The reason budget theaters are cheaper is that the studio cut generally goes down as time goes on. For example first week in a regular theater, studio takes 90% of the ticket sales, next week it's 85%, and so. By the time it hits budget theaters they are taking a very small cut of the sales allowing the theater to sell tickets to an older and less popular movie for way less money.
 
I think I would pay up to 25 dollars for this.

What if it's some in-demand movie like Star Wars on opening night?

I would much rather spend $50 to watch at home and avoid the Black Friday-type crowds and be stuck in the first row hurting my neck all movie.
 
  • Like
Reactions: eyeseeyou
it is good if you have a huge tv. end of
That's what's cool, 10-15 years ago this wouldn't really be viable. The network bandwidth wasn't there and tv screens were interlaced, had poor black levels, and low resolution. Couldn't compare to the theater experience. Now you can conceivable put together and even better than theater experience in your own home, especially once we have HEVC 4K + HDR. A 65" OLED screen is in many respects superior to standard theater projection, and sound can be better isolated and directed to the viewer than it can be across a big theater.
 
Last edited:
$50 is nuts. I can't imagine any movie I need to see that badly, even though my nearby ticket prices are reasonable... $11.50 at Carmike, $9 at the locally owned theater the next town over.

Even if I bring the kids along, we're going to a matinee ($6 each) and sharing a bucket of popcorn.

Here's the thing -- you have a situation that many others don't who live in areas where ticket prices, and the cost to actually get to the theater is much greater than yours. Further, if $50 isn't worth it for you to enjoy the film at home with your family, you obviously can still take the kids to the matinee and pay less. It's just that simple. There is a market for this service, even at $50, even if you can't imagine it.

At $25 for 2 people that makes sense but if you push it up to $50 then it becomes a what the hell moment, I currently spend $20 for 2 plus a further $10-15 on drinks and popcorn which is $30-35 total, maximum I'd consider is $30 for early rental at home but $50? The studios can do one if they think people will pay that kind of money.

Again, completely ignoring the reality for others. Moreover, you're ignoring what the fee is intended to do, and what offering such an option does to those in the oil exhibition business. Allowing audiences to watch first run movies at home, means that customers will start bypassing the theater experience, a business in which exhibitors are already struggling to make ends meet with the studios expensive license fees. If the cost to rent a first run movie at home cost the same as a standard theater ticket, then the theater business would eventually disappear. So $50 will be a bargain for some, and a deterrent for others, but hopefully strikes a balance to keep the theater business healthy and alive. I wouldn't be surprised if the studios also have to pay a subsidy to theater owners who have license to show the film in their theaters in order to offer it at home -- those are contracts that can be negotiated as well.

So yes, not only will some people pay $50 -- it's in the best interest of everyone to keep the fee higher than it may cost for you to take your family out to see a film -- an option nobody would likely want to see go away.
 
You forgot the /s.

Please step away from the Grand Theft Auto game and go outside and get some fresh air. The real world doesn't actually work like that...

People are so easily confused and misled and don't question anything and this is where the issues start. Copyright by design was originally designed to allow free sharing of creations without any restrictions, and there was an option to pay a fee of your choosing, but it was not compulsory, there were no "agents" from the corrupt "industry" controlling and milking it for every cent and the works by default were owned by the creator only.

Paying for movies does not mean you own the movie, as the ownership never transfers to the purchaser. In effect you are leasing the movie. However in the early years of Copyright people wrote books regarding treason in relation to their Administration / Government and in an attempt to control this material, the Stationers of England were created to control all creative works by others - for a fee or charge or be threatened via blackmail / coercion / extortion. This created an "agent" like the "MAFIAA" who controls creative works by others and profits it for it, and hands back the remainder to the "creator"

Copying is not illegal and is not theft despite the corrupt industry switching the term "copy" to "pirating" to psychologically make people feel bad for their actions in order to financially sway them to pay for what they want.

Quote "To read the true history of copyright is to understand just how completely this reaction plays into the industry's hands. The record companies don't really care whether they win or lose these lawsuits. In the long run, they don't even expect to eliminate file sharing. What they're fighting for is much bigger. They're fighting to maintain a state of mind, an attitude toward creative work that says someone ought to own products of the mind, and control who can copy them.

And by positioning the issue as a contest between the Beleaguered Artist, who supposedly needs copyright to pay the rent, and The Unthinking Masses, who would rather copy a song or a story off the Internet than pay a fair price, the industry has been astonishingly successful. They have managed to substitute the loaded terms "piracy" and "theft" for the more accurate "copying" — as if there were no difference between stealing your bicycle (now you have no bicycle) and copying your song (now we both have it). Most importantly, industry propaganda has made it a commonplace belief that copyright is how most creators earn a living — that without copyright, the engines of intellectual production would grind to a halt, and artists would have neither means nor motivation to produce new works."
[doublepost=1481240767][/doublepost]
Oh so the movie was made without any money changing hands? The person that put pen to paper doesn't own what they wrote? You should just be able to take anything you want without compensating anyone? Good.... leave your doors open so anyone can come by and just take whatever they want.

Read and ponder:-

"To read the true history of copyright is to understand just how completely this reaction plays into the industry's hands. The record companies don't really care whether they win or lose these lawsuits. In the long run, they don't even expect to eliminate file sharing. What they're fighting for is much bigger. They're fighting to maintain a state of mind, an attitude toward creative work that says someone ought to own products of the mind, and control who can copy them. And by positioning the issue as a contest between the Beleaguered Artist, who supposedly needs copyright to pay the rent, and The Unthinking Masses, who would rather copy a song or a story off the Internet than pay a fair price, the industry has been astonishingly successful.

They have managed to substitute the loaded terms "piracy" and "theft" for the more accurate "copying" — as if there were no difference between stealing your bicycle (now you have no bicycle) and copying your song (now we both have it). Most importantly, industry propaganda has made it a commonplace belief that copyright is how most creators earn a living — that without copyright, the engines of intellectual production would grind to a halt, and artists would have neither means nor motivation to produce new works."
[doublepost=1481240842][/doublepost]
You forgot the /s.

Please step away from the Grand Theft Auto game and go outside and get some fresh air. The real world doesn't actually work like that...

The real world is corrupt and full of people making money off other people's creations - how does this help creators - too many hands in too many pockets.

Read:-

"To read the true history of copyright is to understand just how completely this reaction plays into the industry's hands. The record companies don't really care whether they win or lose these lawsuits. In the long run, they don't even expect to eliminate file sharing. What they're fighting for is much bigger. They're fighting to maintain a state of mind, an attitude toward creative work that says someone ought to own products of the mind, and control who can copy them. And by positioning the issue as a contest between the Beleaguered Artist, who supposedly needs copyright to pay the rent, and The Unthinking Masses, who would rather copy a song or a story off the Internet than pay a fair price, the industry has been astonishingly successful.

They have managed to substitute the loaded terms "piracy" and "theft" for the more accurate "copying" — as if there were no difference between stealing your bicycle (now you have no bicycle) and copying your song (now we both have it). Most importantly, industry propaganda has made it a commonplace belief that copyright is how most creators earn a living — that without copyright, the engines of intellectual production would grind to a halt, and artists would have neither means nor motivation to produce new works."
 
  • Like
Reactions: rezwits
Watching movies that are still In the theaters, especially premieres of hyped up movies, at home is a luxury service IMO but for the right situation(families) it can actually save you money.

Also unless you can walk to the nearest movie theater I think people should take into consideration the cost of an Uber/tax to and from the movie theaters not to mention the time to find a parking space. Maybe even dealing with people who completely ignore the silence your phone ads or just being able to pause to movie if you need to use the restroom.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.