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Apple Now Selling 'Made for Apple Watch' Lugs for Third-Party Bands

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Original poster
Apr 12, 2001
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Apple has begun selling official Apple Watch lugs through authorized distributor Avnet that may only be used in third-party bands that adhere to the company's Band Design Guidelines for Apple Watch. Apple-designed stainless steel lugs are each marked with "Made for Apple Watch" laser etching to verify their authenticity.


The stainless steel lugs are available in 38mm and 42mm sizes and are compatible with all Apple Watch, Apple Watch Sport and Apple Watch Edition models. However, at the time of publication, Space Gray, Space Black, Yellow Gold and Rose Gold lugs are not listed for sale.

Apple has published Apple Watch Lug Assembly Guidelines that provide accessory makers with step-by-step instructions and a list of required tools for assembly, including a Pentalobe 1.1 screwdriver bit and clamping device. The document also outlines proper screw installation for the lugs.

Avnet is selling Apple Watch lugs in sets of 25 or 200 in both 38mm and 42mm, with prices ranging between $278.75 and $1,866.00 per package and between $9.18 and $11.33 per individual set. The distributor is also selling the Pentalobe 1.1 screwdriver bit required for lug assembly for $12.65. All prices are listed in U.S. dollars.

Apple Watch Lugs - 38mm (25 sets)
Price Per Unit: $11.15 USD
Package Price: $278.75 USD

Apple Watch Lugs - 38mm (200 sets)
Price Per Unit: $9.18 USD
Package Price: $1,836.00 USD

Apple Watch Lugs - 42mm (25 sets)
Price Per Unit: $11.33 USD
Package Price: $283.25 USD

Apple Watch Lugs - 42mm (200 sets)
Price Per Unit: $9.33 USD
Package Price: $1,866.00 USD

Avnet currently estimates a shipping lead time of 2 weeks for all lug sets and pentalobe screwdriver bits. Opening a commercial account with Avnet is required to complete the ordering process. Avnet's customer service team will contact customers within 24-48 business hours to complete the ordering process.

Article Link: Apple Now Selling 'Made for Apple Watch' Lugs for Third-Party Bands
 

Norcal.

macrumors regular
Dec 7, 2012
137
172
So we have to spend $280 on 25 of them if we want any at all.. And this is why people buy third party.
 
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Zirel

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Jul 24, 2015
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So we have to spend $280 on 25 of them if we want any at all.. And this is why people buy third party.

Duh, this is for third party manufacturers that want to have the "made for apple watch" logo, and sell their $30 product for $100, and not sell their $25 product for $30.
 
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captain cadet

macrumors 6502
Sep 2, 2012
404
627
As someone who worked in business-to-buissness buying I can tell you these are reasonably priced for what they are. These would usually be sold to people who will make the bands by hand or to people who will fit them on watch bands like your local jeweller. If you don't care about it being official, you can probably pick up alternatives on eBay for a few quid less...
 
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Zirel

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Jul 24, 2015
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These are for wholesale purchases. So Store A buys 25 sets of them, at $11.20 each, and will then sell to the consumer at ~$20 each. These are actually pretty decent prices.

They will only sell with a band.

So it's a ~ $10 addition, that's about $5 more than a no-name Chinese manufactured one, but will be worth many times more than $5 to the costumer: the assurance that everything works like the Apple ones, and so it won't cause problems in the future.
 
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SchneiderMan

macrumors G3
May 25, 2008
8,332
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These are for wholesale purchases. So Store A buys 25 sets of them, at $11.20 each, and will then sell to the consumer at ~$20 each. These are actually pretty decent prices.
They won't be selling them on their own though.
 
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Jeremy1026

macrumors 68020
Nov 3, 2007
2,210
1,013
They won't be selling them on their own though.

I'd buy a stack of them and sell them as a "pick your band" accessory for Watch, and wouldn't be surprised to see someone throw some retail packaging on them and do the same.
 
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NovemberWhiskey

macrumors 68040
May 18, 2009
3,017
1,269
I don't understand. Are these exactly the same ones that come with Apple's Black Classic Buckle from the Apple Store? Or is it just made according to Apple's guidelines by a third party?

Why doesn't Apple sell directly to the customer?
 
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lewisd25

macrumors 6502a
Jul 6, 2007
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581
What is stopping someone from buying a lot of 200 and selling these individually on eBay/Craigslist? The Apple police?
 
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kuwxman

macrumors 6502a
Jul 25, 2009
638
444
Olathe, KS
Rather intrigued that those guidelines were posted, especially with the Apple disclaimer at the top of the .pdf. Curious if someone messed up and made a boo boo.

Saying that, the company I work for already sells the P2 pentalobe screwdriver that works on the Apple Watch.
 
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