I've probably been using computers longer than you've been alive. I was programming my Commodore 64 when I was 12 in 1982. I've been a graphic designer and art director for 25 years, so I know a bit about good design, as well.
Just because you disagree with me doesn't mean you have to leap to "you understand nothing about computers." Grow up.
IT seems that you got stuck in the Commodore 64 designs... That you are programming computers does not mean you understand about design. I also have been using Apple since SE30 and today Apple's policies towards both innovation and upgrading are insulting, especially to the Pro users.
If you understand something about computers, you know that 2 years is quite a lot of time.
Well, upgrade cycles have been stretch to 4-6 years.
Mac Mini after 5 years they came out with the same box design that has heating issues and 65% more expensive.
Macbook Pros were great until 2016. 2016+ are a complete failure both in quality and design.
Mac Pro...6 years and counting after the trashcan upgrade also was a failure.
iMacs same 10 year old design. Not even cars keep the same external deisgn after 10 years.
I have grown up, you just need to take your sunglasses and see Apple products for what they actually have become sadly...
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Apple has the best execution record of any company on earth. They are 3X more profitable than Microsoft and Google, the #2 and #3 most profitable companies.
Apple executes their strategy on an unprecedented level and to say they are struggling with execution is flatly wrong and nonsense, based on the financials.
Now, you can disagree with their strategy that has produced $60 BILLION in profit and $266B in revenue or dislike their products, but let me tell you...they are executing.
They are also innovating more than you are choosing to realize.
Their mobile silicon, Apple Pay, Airpods, Watch, FaceID and other custom chips are just a few examples people like you ignore.
Innovations are not features.
FYI, Apple missed last quarter revenues.
Sales of both computers are ipads are declining.
In the last quarter Apple reduced the prices of iPhones on China, Japan, due to lack of sales.
You can see how Apple is innovating based in the pathetic upgrade announcements they did before the recent Apple news event.
What is innovating about creating a credit card? Althoug it might be great, is not product innovation, and further more when you are partnering with Goldman Sachs a company that has defrauded thousands of customers.
YOu said it well Innovations are NOT features. Innovation is something like the iWatch. But the entire computer line up is outdated and overpriced.
Where is the innovation when computers are upgraded every 4 years? and even then no true innovation has been really incorporated??
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And still I would never buy a surface studio because to me it’s ugly and runs windows, and would never buy jabra again cause I once had them and the pairing process and pretty much everything about that product was a disaster.
I bought the Jabras, and I had no problem whatsoever on pairing. Furthermore they have wasy much better sound isolations than the airpods and way much better reviews.
And the design of the airpods are really ugly, making you look you have anthennas coming out of your ears.
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And it is this new population who sets the tone for what kind of company Apple will be, because they have the power in this new relationship. Not the old guard.
Does this mean that Apple has “lost its way”? Apple is slowly transitioning into a much more traditional company, and its
behaviour will start to match those of a traditional company’s behaviour. Albeit one that still continues to cling to their roots as a design-led company. If you want to consider that as them “losing their way”, then yeah.
Sadly, Apple have become a luxury phone company, that wants to milk its users for every penny designing disposable appliances more than computers.
Furthermore the upgrade cycles of 4years+ show you how far behind Apple is in both design and innovation.
In 2016 I had to buy a Macbook Pro for my son and was waiting for the 2016 model. Once I saw what they released I bought the 2015 right away. And history proved me right. The Macbooks Pro 2016+ were a disaster.
Many Pro studios got tired of waiting building hackintoshes for actually twice the power and half the price of a Mac Pro or iMac Pro.
Does Apple creates great phones and iWatches, yes. Computers... not anymore. It is just sad believing that innovation is creating a credit card, animojis, or Iwatch bands...
This past event was one of the worse Apple presented and the previous week upgrades showed you how much Apple cares about creating innovative computers.
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Personal definitions are at play here. The idea of air power was innovative even if the execution was cancelled as no manufacturer has proposed that idea. Common folk like us don’t know anything about AirPower because we never saw it in action. Since 2013 Apple has had a string of innovations, including HomePod, as you said the products speak for themselves, but you spun it in a totally negative way. I mean it in a positive way.
Homepod came late and overpriced. In addition Siri suks big time. Regarding Airpower, A product that does not lunch it is not innovative. It is a failure.
It does not matter how cool a car design looks if you cannot turn it on and drive.