Why on earth would Apple be held liable, or have headlines written about them, if a bad battery, that it didn’t sell, install, manufacture, facilitate, or even authorize, blew up? That’s not how liability works.
It’s like saying that BMW should be held liable and criticized by the press because my car blew up when I left a case of dynamite in the trunk in the hot sun.
Because every headline says “X phone blew up.... they are investigating” but no one writes headlines 3 months later saying “phone battery that blew up ended up being third party. No news site runs that because it doesn’t get clicks, and less than half actually update the original articles with the conclusion of the investigations. The only part sensational is the part where it blows up.