Apple Online Store Going Down for 'Maintenance' Tomorrow Morning Ahead of Rumored Product Updates

[neutralguy]

Why do they need to take their site down for updates? Is this 2000 or what??

 

[zedsdead]

It builds anticipation and is a marketing tactic.

 

[LeonardXW]

What if it's a silent update to the iMac or MacBook and then they reserve the "loud update" for the iPads?

I wish it be a silent update for Mac and reserve iPad in WWDC.
Will feel so disappointed if they release a press for features added product. I don't mind they release a press for updating the spec.
Feel like Apple no longer the same, sigh.

 

[6foot5foot]

This time EVERYONE gets an invite - it's called a link:

http://apple.com

No stupidly expensive tickets, no unnecessary travel and queues, yay! Just a single finger movement - "click" - you're up to speed.

 

[OzyOly]

I hope with you.

With a spec bump would be nice. Second gen fingerprint reader etc.

 

[nutriousmitten]

It builds anticipation and is a marketing tactic.

Well, in this case with only some back end verification that there's anything going on at all, and, that the store is down for hours before the sun is up in half of North America on a Tuesday, not sure how how much effective marketing is at play for 99% of the general public...who don't follow Apple stories everyday like Macrumors and other site readers do.

 

[Che Castro]

Zero chance of a 4k Apple TV tomorrow ?

They need to be on stage and say iTunes is also getting 4k movies/tv that can't be a press release ?

 

[Skoal]

I'd love to see an iPad Pro mini though I admit it's probably not useful to most folks. It would be perfect for my needs.

Outside of that I'd love to see updated iMacs, MacBook and MacBook pros. Hell give us an Apple TV as well.

Since I'm wishing here might as well hope for an iPod nano that isn't garbage after a few months use also! Ya I know, good luck!

 

[nph]

And NO press release to minimise wrath of the buyers of the "current" model

Now that would be nice!!!

 

[NeroAZ]

I predict no new products.

I agree, No media event no new stuff.

 

[Morod]

 

[Dave245]

The UK site is still up and running

 

[fokmik]

20 min until the site goes down right?

 

[Drezin]

I don't know, it seems as if nothing is happening...

 

[Dave245]

I don't know, it seems as if nothing is happening...

After all of this and the comments and it's just down for maintenance

 

[fokmik]

8 min left

 

[heartlegs]

5 min past and its still up

 

[btrach144]

12:05 AM PDT and the site is still up in the USA.

Edit: 12:15 AM PDT still up.

 

[fokmik]

so Apple lied to us

 

[Applebot1]

UK site Still up nothing new today folks.

 

[Dave245]

Calm down people it's only a few minutes and Apple never said they were releasing products today!

 

[fokmik]

Calm down people it's only a few minutes and Apple never said they were releasing products today!

they never do say when they release a product in advance...but still they say will be down for whatever reason, and its not
[doublepost=1490081291][/doublepost]Ok ITS DOWN
[doublepost=1490081356][/doublepost]HEre we GO

 

[Rasasu]

And the apple online store is down...

 

[fokmik]

We've got something special for you

 

[Dave245]

We've got something special for you

I wouldn't read to much into that Apple put that up as standard now.