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What's likely happening is that the vast majority of Apple's ad inventory is from garbage apps. Instead of putting no ad in this slot when no relevant ad is available they drop an ad for something with a ton of inventory in order to get the impression.
Sounds likely, I believe it is the same way that Google Adsense works.
 
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I don’t really care that much since I hardly use any of apples services. But won’t complain when they get hit hard by antitrust issues.
 
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Pretty gross oversight from apple.

Clearly it’s about the money over ethics with apple.

The Steve Jobs Apple would have never allowed this to happen.
this is one of the few times I will agree that Steve wouldn’t have allowed this. I’m now starting to see what some of y’all mean when you say that. there are some things that just wouldn’t fly…
 
Tim Cook made iPhone 14 lineup stupidly expensive in europe, iPad lineup is a complete mess and they raised prices for them and older iPads. Tim Cook raised prices for their services and now ads in App Store.

At this rate Im looking forward to Samsung Galaxy S23 Ultra, as Im not luckily glued into Apples ecosystem.
I’d blame the strong U.S. dollar and high inflation for that but maybe Tim Cook really runs all the economies of the world.
 
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It’s a shame we are forced to see ads on the App Store since it’s the only way possible to get apps on the iPhone. If sideloading was a thing, I would understand this move, but with that basically we buy a 1000€+ phone and have a non ad free experience. It sucks
 
I gamble, I bet on sports but I don't think this is a good thing to promote to someone who wasn't actively looking for a gambling app. If you want to have ads like this, save it for searches involving gambling. People should have to seek it out since it can become a dangerous addiction for some.
Bingo. You have people who know their limits with gambling (me. Walked into a casino with $50 and held to that limit)! And then you have the people who will throw away every dollar they have and then burn through their kid’s college fund because they’re addicted. With how easy it is for some people to throw it all away, ads like this should NOT just pop up. You should have to dig for that app.
 
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I’m just glad that Apple is finally getting more advertising revenue. They deserve it!
 
I was against alternate app stores being allowed. I always thought keeping Apple in control would absolutely help with safety & privacy concerns. I wouldn't have to worry about apps with a virus, etc.

Now, Apple brings the garbage right into their store...
 
Just get rid of ads in the App Store. I for one won’t buy any app that is advertised in the App Store as an “ad”.

Agreed. I also delete apps that run ads. I used to use the Power Thesaurus app. But they started running ads which distracted me from my searches. I emailed to complain and they said they would roll out an ad-free subscription model. Still waiting. Use a different thesaurus app now, Dictionary.com… which has just started running ugly ads too, despite my having paid for add-ons. Not ad-ons. All dirty and disgusting.
 
It sounds like they are testing ways to continue to invest and support the App Store when their fair and simple model if allowing millions of developers to start and run businesses by partnering with them and the business keeping 70-85 percent of the profit after the paying $99 a year in rent for the platform.

What other business can you start and maintain for less. A talented developer of small team with a great idea and a Mac or iPad can invest less than $100, use all of Apple’s resources, tool and APIs etc, have Apple review their progress for approval, potentially get promoted by Apple in a number of ways if they do a good enough job, host their app on Apple’s platform with no monthly fee, maintain full rights to your IP, have access to 2 billion apple users with credit cards stored, have apple handle the sale and sales support and payroll.

All this and Apple only gets paid if you get paid. With the model before the Apple released their store, the platform owner got 70% not the developer. They also paid as much as 100 to 150 time more per year to be a developer and let’s not forget the production cost if there was a physical product.

I’m still trying to wrap my mind around the complaining.
 
It’s a shame we are forced to see ads on the App Store since it’s the only way possible to get apps on the iPhone. If sideloading was a thing, I would understand this move, but with that basically we buy a 1000€+ phone and have a non ad free experience. It sucks

Once they start appearing in message and email apps then it’s time to go. The idiot App Store with all the useless tabs at bottom? Don’t care. If I need something I go and download it. It’s about on par with the pathetic news app.
 
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Yeah, good luck with that philosophy. If that were the case would the USA be suffering from so many school gun massacres from their very own students?

Too many “Parents” today are too busy with their own lives to actively monitor what their “little angels” are up to!
If they’re not interested in what their own kids are getting up to, on their heads be it.
 
Yeah, good luck with that philosophy. If that were the case would the USA be suffering from so many school gun massacres from their very own students?

Too many “Parents” today are too busy with their own lives to actively monitor what their “little angels” are up to!

Try telling apple that when junior runs up 500 dollars in coins or whatever garbage apple allows to be peddled to him. Apple will simply say too bad. We support our garbage app. And if you think about disputing it with cc well ban your Apple ID.
 
Bingo. You have people who know their limits with gambling (me. Walked into a casino with $50 and held to that limit)! And then you have the people who will throw away every dollar they have and then burn through their kid’s college fund because they’re addicted. With how easy it is for some people to throw it all away, ads like this should NOT just pop up. You should have to dig for that app.
The gambling industry (casinos, state lotteries) depend on the addictive behavior. Interesting analyses have shown the issue state lotteries have in that they have difficulty maintaining revenues once the pool of addicitve buyers have been bankrupted. Strange that we have as a society embraced something widely considered illegal a few decades ago. Am wondering, if the NFL runs ads during its game prompting viewers during a game being shown on Apple TV to place prop bets thru the App Store NFL App and Apple gets 30% of the bet are we in a new sort of advertising metaverse where everyone but the consumer wins ??
 
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