We already pay that for the premium we pay for the phones, R&D is simply in built into the price already. Apple are simply squeezing every ounce they can. They are asking banks to give them money, for nothing in return.They should just give everything away for free right?
It takes time, resources and money to :
develop this tech
advertise it
get companies on board
create stickers for merchants
provide support for everyone
How are banks gaining anything? Are they gaining more money? No, Because customers will already use there cards to pay. In a lot of countries (Unlike the USA) NFC chips are already widely used. Therefore places like Australia, Banks gain zero benefit.
Advertise it - They advertise it for there own gain, So buy there phones. Again most of this stuff is most likely built into the phones profits.
Stickers? lol I'm not even replying to that.
It reminds me of all the excuses people made when apple slapped a 30 percent "Tax" On applications.