Not really because it's based off Google Wallet which predates Apple pay by several years.
Not only is the name a copy but when you read what Andoid Pay does you will think oh wait Apple already did that. Much like what people initially thought of Apples payment system except Apples is different as there are no cards involved and its used in conjunction with tough id rather than login password or something a cahsier needs to scan a qr code to use.
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Since I buy most things online, I don't really have the need to go into a lot of stores. So that's why I just used it last week. But as more retailers get this, I'll find reasons to use it. It's really when small retailers move to it that we'll see it take off. For example, there's a really great bakery store I buy from every Friday morning when my friends come over. If they had NFC, I'd use it. If restaurants had NFC, I'd use it. If the NYC subway allowed it, I'd use it, etc.
So we're waiting for this to happen. It's just not all there yet.
Nyc does have it....in taxis and duane reade and the mom and pop delis nyc is litered with have it. I used passbook apps for starbucks and at my gym.
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Passbook has next to no developer support though. I'm not sure about in the US, but in NZ there are no Passbook apps in the App Store (well, there's one, HungryHero, but it doesn't actually work in NZ).
In the US there is great support for it. Starbucks, duane reade/walgreens, equinox, all major airlines, bus lines, trains meetup groups, evites and conference software, sporting event tickets...
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Except it's not an invasion of privacy if you agree to use the service. And You have it a bit wrong. Business like to track their customer's behaviors so they can better communicate to them - whether it's an offer, similar products, etc. It's cyclical - and not just about the tracking or just about incentivizing.
And from a consumer perspective, it's actually a better experience. I would much rather have ads, offers, emails, etc ONLY sent to me based on my purchase history, geography, weather, etc than constantly seeing/being bombarded with ads that have ZERO relevance to me.
But maybe you're different. Maybe you like spam and useless ads.
I do get annoyed with businesses sending me information about things for women when Im a guy. Its like do they even think before they send stuff out that has zero relation to me.
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Apple Pay would have a long way to go regardless. It was smarter for them to release when not all merchants had the capability so they could get daya and make improvements based on it before it gains traction. The laws on nfc are set to change at the end of the year. Its better if Apple/banks/merchants fix the glitches now as opposed to later.Sure, but when 2/3rds of all Apple Pay users are having issues at checkout, it's not exactly a ringing endorsement for using Apple's system. That lofty 1.2m+ POS partners might be a stretch if people aren't using it either. Not exactly sure who or what's to blame for these problems to date, but Apple Pay seemingly has a long way to go before gaining any traction with the mainstream public.
https://www.macrumors.com/2015/03/31/apple-pay-checkout-problems/