You spotted it - the underlying signal here is the company has run out of ideas for creating customer value.
To sell products like this, is means it wants to keep holding product prices up or raising them, while it cannot create new technical reasons , not marketing rationale, for target customers to perceive higher value....and yet the management insists on those price points....most likely because it wants to hit sales growth and margin growth expectations of stock market analysts
This sort of financing of a fast-depreciating item, is going to attract mainly consumers who cannot afford the pricing and are not savvy enough to understand the full implications here.
This sort of financing of a fast-depreciating item, is going to attract mainly consumers who cannot afford the pricing and are not savvy enough to understand the full implications here.
Whomever is holding the underlying credit is carrying a slowly ticking time bomb.
Did we already go through this lesson in the 2007 crisis when banks starting disguising junk debt as “home mortgages?
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They are actually. Studies show that the average person is not knowledgeable in these areas, suck as pensions , insurance and financing of consumables. They are sitting ducks for tricks like this.
That lack of knowledge and insight, is why governments actually need to regulate financial institutions and financing products MORE.