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Apple wants to launch the Vision Pro by February and is ramping up production to meet that release date goal, according to Bloomberg's Mark Gurman.

Apple-Vision-Pro-with-battery-Feature-Orange.jpg

Production has been "running at full speed" for the last several weeks to ensure the Vision Pro is ready by the end of January, with a retail launch planned for February. Apple introduced the Vision Pro back in June, and at the time, the company said it would be released in early 2024.

Since then, release timeline rumors have varied, with initial rumors suggesting March and later rumors pointing to January.

Sales of the Vision Pro will be limited to the United States to begin with, and it sounds like customers will need to purchase in a retail store or pick up an online order in store. Apple wants to ensure that customers have the right headband size and Light Seal for an appropriate fit. Without a tight fit that blocks out all ambient light, content won't look right, and without the right headband size, the device could feel too heavy. Some customers will also need custom Zeiss prescription lenses, so Apple plans to do headset assembly in its retail locations.

Apple is preparing to display and demonstrate the Vision Pro in some of its retail stores. Locations will need to have headsets on hand and all of the accessories, including the different-sized headbands and Light Seals. Apple is sending employees from each of its retail stores to Cupertino to learn how to prepare the device for customers.

According to Gurman, employees will learn how the Vision Pro functions, what features to point out in conversations with potential buyers, and how to attach the headband, Light Seal, and prescription lenses. It is a delicate process because employees will need to learn how to put a device on a person's head and fit the right Light Seal on the face. There will be an app able to scan a customer's face to determine the proper headband and Light Seal, but the app's recommendation will have to be confirmed by an employee.

Apple is not expected to hold another Vision Pro event when the device launches, due to the limited U.S. release, the $3,500 price tag of the device, and the limited supply that Apple has available. If demand for the Vision Pro is high, it could be months before Apple is able to manufacture enough units.

While Apple is planning for a February launch, Gurman warns that production issues or other problems could lead to a delay.

Article Link: Apple Planning to Launch Vision Pro by February
 

HobeSoundDarryl

macrumors G5
Bring it on and I'm hoping it is great!

Need an in-person demo to fully "get it" with my own eyes. I'm hoping it can do just one thing exceptionally well: very usable, any-size Mac screen(s) for Mac... so I can have any-size screen when I'm using a MB... and wherever I'm using a MB. Fingers crossed on feeling like my ultra-wide Desktop monitor will be able to basically be called up on demand on the plane, in the hotel, etc. A 40"+ MB screen without the bulk & weight of the upper half of the clam to actually be that seems very appealing to me.

It should certainly be able to do that- Apple demoed exactly that at WWDC- and many of the cheapie VR glasses/goggles can do that kind of thing on a much lower resolution virtual screen... so hopeful that 4K-per-eye will deliver a superior version of that utility: a nice, sharp, super-sized MB screen. If so, all of the rest that this thing might be able to do would be gravy to me.

🤞
 
Last edited:

xxFoxtail

macrumors 6502
Nov 8, 2015
477
664
NY
Really still waiting to see what the “killer-app” is going to be and how it will benefit my life. Hopefully something that’s not already possible on existing Apple or Meta hardware.

For me, the best thing I can think of is to integrate Fitness+ into it, have more immersive classes and themed experiences that really pull me to want to come back for more. As far as I’m aware, nothing like this from Apple or third parties will exist at launch? (I haven’t really looked into it all that much yet though)
 

Eso

macrumors 68020
Aug 14, 2008
2,032
937
Won't these be a lot cheaper down the road? Unless you're just kidding and I totally missed the joke.
Apple never reduces the price of particular models, no matter how long they are sale. For example, the 23.5” iMac was on sale for $1,299 for the last three years prior to the M3 update.

Future models may be cheaper, but they also aren’t the limited-run original model, either. The original, new-in-box iPhone was the model that has recently been selling for $40,000, not the iPhone 3G.
 

ThunderSkunk

macrumors 68040
Dec 31, 2007
3,813
4,035
Milwaukee Area
Anyone planning to get one just to stash it, fully sealed, and let the value rack up for resale years down the road?
I had originally thought that, but visions of people still sitting on stashes of Beanie Babies in their homes, sure they'll be worth something someday again, come to mind. Considering how useless the VP will become when all the services it relies on are dead in a few years & it'll then be too underpowered to run a calendar app, the novelty of unboxing an NIB one in 2035 probably won't be worth a house.
 

CarAnalogy

macrumors 601
Jun 9, 2021
4,191
7,719
Bring it on and I'm hoping it is great!

Need an in-person demo to fully "get it" with my own eyes. I'm hoping it can do just one thing exceptionally well: very usable, any-size Mac screen(s) for Mac... so I can have any-size screen when I'm using a MB... and wherever I'm using a MB. Fingers crossed on feeling like my ultra-wide Desktop monitor will be able to basically be called up on demand on the plane, in the hotel, etc. A 40"+ MB screen without the bulk & weight of the upper half of the clam to actually be that seems very appealing to me.

It should certainly be able to do that- Apple demoed exactly that at WWDC- and many of the cheapie VR glasses/goggles can do that kind of thing on a much lower resolution virtual screen... so hopeful that 4K-per-eye will deliver a superior version of that utility: a nice, sharp, super-sized MB screen. If so, all of the rest that this thing might be able to do would be gravy to me.

🤞

I agree, this seems to be the killer app for now. This is basically the Minority Report interface we’ve been talking about.

Also hoping the immersive experiences are as good as advertised.
 

CarAnalogy

macrumors 601
Jun 9, 2021
4,191
7,719
Apple never reduces the price of particular models, no matter how long they are sale. For example, the 23.5” iMac was on sale for $1,299 for the last three years prior to the M3 update.

Future models may be cheaper, but they also aren’t the limited-run original model, either. The original, new-in-box iPhone was the model that has recently been selling for $40,000, not the iPhone 3G.

All true except ironically the one product they did to that with was in fact the original iPhone. They lowered the price shortly after release.
 

DailySlow

macrumors 6502a
Aug 5, 2015
805
390
NOVA
Really still waiting to see what the “killer-app” is going to be and how it will benefit my life. Hopefully something that’s not already possible on existing Apple or Meta hardware.

For me, the best thing I can think of is to integrate Fitness+ into it, have more immersive classes and themed experiences that really pull me to want to come back for more. As far as I’m aware, nothing like this from Apple or third parties will exist at launch? (I haven’t really looked into it all that much yet though)
Maybe paired with bespoke climbing gym? Fingers and toes ascent up Matterhorn.
 
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DailySlow

macrumors 6502a
Aug 5, 2015
805
390
NOVA
Farsightedness will be a problem that lenses pbly won't help. Also will MFI hearing aids work with this device?
 

DarthDon

macrumors 6502a
Apr 17, 2020
684
783
Snorkel with Bluetooth or integrated into the wifi? Battery with integrated chrome wheels or do they cost 1000$ extra? Will there be side rearview mirrors and flashing lights for the road? Is it possible to dive below 50 meters with these goggles? Is it possible to make facetime at a depth of 50 meters? Questions upon questions...
 

nick42983

macrumors 6502a
May 18, 2009
549
424
Warsaw, Poland
Bring it on and I'm hoping it is great!

Need an in-person demo to fully "get it" with my own eyes. I'm hoping it can do just one thing exceptionally well: very usable, any-size Mac screen(s) for Mac... so I can have any-size screen when I'm using a MB... and wherever I'm using a MB. Fingers crossed on feeling like my ultra-wide Desktop monitor will be able to basically be called up on demand on the plane, in the hotel, etc. A 40"+ MB screen without the bulk & weight of the upper half of the clam to actually be that seems very appealing to me.

It should certainly be able to do that- Apple demoed exactly that at WWDC- and many of the cheapie VR glasses/goggles can do that kind of thing on a much lower resolution virtual screen... so hopeful that 4K-per-eye will deliver a superior version of that utility: a nice, sharp, super-sized MB screen. If so, all of the rest that this thing might be able to do would be gravy to me.

🤞
I would not be using a $4k computer on a plane. Zoning out into VR world on an airplane surrounded by strangers is a recipe for problems.
 
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