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I am one of the many who bought the M4 MBP with 24GB and 512GB the week it came out.
Apple is a hardware company. Its existence depends on selling newer hardware every year. While it may sell some of last year's stock this year, that's not the primary goal of a hardware company. Additionally, no distributor, shop, or media provider will buy products from Apple outright; they sell what they can and send the surplus back to Apple. Therefore, Apple, as a hardware company, must stay one step ahead of the final buyer, enticing them in one way or another. Take, for example, the iPhone Air debacle. The fault for not selling enough lies with Apple, resulting in financial loss. No distributor, shop, or service provider would absorb that.

You were enticed a year ago; Apple is not at fault.
 
I feel ripped off because Apple upgraded their computer 12 months after I bought one!!!!

Is this satire? Were you mad when the iPhone was upgraded from 64 to 128? Or this year when the base iPhone looked like last years but with a much better screen and 256 as starting storage?

The ONLY time I get when people were mad about changes like these, was when the iPhone 6s and SE were upgraded from 16/32/64GB to 64/128 MID cycle, a few weeks after I bought an upgraded 64GB SE.
THAT was basically a ripoff.
Not a yearly cycle of expected upgrades.
 
Going with M5 is fine, but offering double the storage on a one year model difference is a bit much. Literally makes last year's model tank in resale value.
AFAIK the high end stock model was 24/1TB last year as well, so unless you BTO the entry model with 24GB RAM it is just a drop in chip bump.
 
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Going with M5 is fine, but offering double the storage on a one year model difference is a bit much. Literally makes last year's model tank in resale value.
So you want people that buy a Mac now to have less storage so you don’t feel bad for the storage you got a year ago?
Makes sense.

But the resale value!?!?!?!
Apple doesn’t care, and frankly, there is little reason why they should.
I get your point, but you’re in a position millions of people feel like they’re in each year for each product line.
This isn’t new, your position isn’t special, your problem isn’t one.
 
How’d you feel for me, I bought a new intel MacBook Air in 2020 only for it to be completely outclassed by the M1 that same year.

Really it was just poor timing on my part, I put it down to experience and took it on the chin.something better is always around the corner. It’s just sometimes the cycle offers more year-on-year improvements than others.
 
I am one of the many who bought the M4 MBP with 24GB and 512GB the week it came out. And now a year later I feel ripped off. Because Apple is selling the exact same model but it now has the M5 and a 1 TB SSD. Going from a 512GB to a 1TB SSD is something that they usually sell as an upgrade for $500.

On top of that, with this new release it greatly diminishes the resale value on my M4 MBP. Probably dropped by $500 within the last 24 hours. Has anyone tried getting a credit or gift card reimbursement from Apple?
I got an M2 MacBook Air just before the M3 came out. Was out of necessity for work, and you know I even KNEW there was a new model coming sooner than I could wait to buy. Aaaaand, it still works fine, is more than enough for my use and I'll get a couple more years out of it at least.

However, as much as this large purchase was an investment for me, it is only a tool, a means to an end, a 'thing that gets me to the thing...' (paraphrasing Halt and Catch Fire there.)

If you are only buying these things (anything tech, unless 'retro') as investments, you may as well pack up and go home... or save up and buy gold or property or oil or whatever...
 
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I am one of the many who bought the M4 MBP with 24GB and 512GB the week it came out. And now a year later I feel ripped off. Because Apple is selling the exact same model but it now has the M5 and a 1 TB SSD. Going from a 512GB to a 1TB SSD is something that they usually sell as an upgrade for $500.

On top of that, with this new release it greatly diminishes the resale value on my M4 MBP. Probably dropped by $500 within the last 24 hours. Has anyone tried getting a credit or gift card reimbursement from Apple?

It's a tool. If you buy a screwdriver do you expect it to have a resale value? Does your current screwdriver screws worse if the manufacturer releases a newer model? Tools are usually not bought for resale value but to get work done.

If your current tool still fits the purpose then you are not ripped off. If you bought it for resale value than the mistake is on you.
 
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I bought the iPad 3 with retina display and it was replaced 5 months later, I also purchased the 13 inch unibody aluminum MacBook and then 6 months later they replaced it with the Pro. I think I should be compensated too.
 
Had to break the news to you but if you buy that M5, it's going to be replaced by the M6 which will likely be in production soon enough.

I'm sure we will get another dozen articles quoting Gurman between now and Christmas.
 
Why hasn't somebody said this? The M4 Pro + 24 GB RAM is in a different league compared to the M5 + 16 GB RAM. The M5 is a replacement for the M4, not for the M4 Pro. Both are offered at the exact same price today compared to a year ago (with the M4 having been upgraded to the M5).

Besides, this is tech. Tech gets ousted in 3 months. One year is the lifespan of a flagship.

lol
 
I am one of the many who bought the M4 MBP with 24GB and 512GB the week it came out. And now a year later I feel ripped off. Because Apple is selling the exact same model but it now has the M5 and a 1 TB SSD. Going from a 512GB to a 1TB SSD is something that they usually sell as an upgrade for $500.

On top of that, with this new release it greatly diminishes the resale value on my M4 MBP. Probably dropped by $500 within the last 24 hours. Has anyone tried getting a credit or gift card reimbursement from Apple?
You’ve pretty much described the business model that served Dell well for years and provides a negative cash conversion cycle.
 
You can hurry up and resale your M4 MBP before the M5 becomes widely popular… but here’s the thing: in one more year, you’ll be angry to have spent extra money going for the M5 MBP, because the new one is going to be much better… the M6 is expected to be a much higher performance and efficiency jump thanks to the N2 manufacturing process…
 
You want a refund/compensation on a product you've used for over a year? Rofl. Yeah good luck with that one. I have your exact same MBP - same ram, same storage yet I certainly don't feel "ripped off". Why? Because I've gotten a full year's worth of use and then some out of it.

This isn't new johnny-on-the-spot type information. Newer tech comes along all the time and the rule of thumb is generally buy for your current needs, future proof it should you want and don't look back because at that rate you'll NEVER buy anything.

Im not looking for a refund but a gift card of a partial amount would be very welcome. I feel bad for the people who bought M4 with the 1TB storage upgrade and now you can get that upgrade included in the M5.
 
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