Alright guys. Let's figure this out.
Right now the only way to build and sell an iOS app is to pay the $99/year developer fee for APIs and other resources, and Apple keeps 15% or 30% from each sale as a commission.
The reason Apple did this is because it made it low-risk for basically anyone to become an iOS developer... in exchange for a percentage of the sales in the App Store.
So what happens if you want to sell an app somewhere else?
The developer is still using those same APIs and other resources, right? Do you think it should still be just $99 for all that?
No. Developer fees would have to increase. Massively.
So how about this:
Apple creates two tracks. One is just like it is today with a low $99 developer fee and Apple taking a percentage of each sale.
And the other is for large developers. $1,000,000 a month developer fee. And that's it. No further charge per sale.
Sound good?
Because here's the issue. Developers want to use Apple's APIs and other resources... and they want to make money from the billion iPhone users. It's obviously a lucrative market.
But they don't want to pay ANY fees.
Well that ain't gonna fly. Sorry.
Apple will need to get paid. We just need to figure out
how in this new sideloading and alternative store era.