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They should diverge the lines and let the Pro phones really go wild in this direction.
This is in line with the auto HDR feature they do today... they might start with the pro phones but if they can achieve it well there's no way they hold it back from the consumer in the long run. This would be too big to hold for an upsell... it has much more potential as a mass market "wow the iPhone takes better pictures than all other phones".
 
This is in line with the auto HDR feature they do today... they might start with the pro phones but if they can achieve it well there's no way they hold it back from the consumer in the long run. This would be too big to hold for an upsell... it has much more potential as a mass market "wow the iPhone takes better pictures than all other phones".

That's fine, eventually..

Go Pro first though

At some point this becomes like trying to make mountain spring water "taste even better".

I know of not a single person, litereally, who has an iPhone from the last couple years that has ever once said anything to the effect of "I wish my iPhone took better photos".

About the only complaints I hear about are the over aggressive processing Apple enforces on stock Camera App pics (which I guarantee is what 99% of users use and always will, so it does matter for sure).
 
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But but but... Apple doesn't innovate anymore (according to the majority here), right?
And it is a generally accurate thing to say. If and when it actually releases a product with this sensor, and if this sensor actually delivers on its promises, we can revisit this statement. But for now it is just vapourware: nothing has even been announced, and Apple has managed to delay or even cancel announced products in the past, let alone unannounced ones.
 
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A stacked sensor would be a nice upgrade, but the fact that they're trying to make it smaller to save space means any hope of a 1" sensor is gone, for now at least.
Smaller could mean thinner. That seems to be the primary axis of desired shrinkage as originally driven by Steve. These phones are HUGE in width and length, with all other internals constantly shrinking. They may yet be able to fit larger photosites in there (on a larger area sensor) while working toward a sheet of glass model.
 
And it a generally accurate thing to say. If and when actually actually releases a product with this sensor, and if this sensor il actually delivers on its promises we can revisit this statement. But for now it is just vapourware: nothing has even just been announced, and Apple has managed to delay or even cancelled announced products in the past, let alone una bounced ones.

Kind of ironic that the same folks who say "don't overreact to negative rumors about Apple" are here championing the "innovation from Apple!" ... based upon a patent filing.

Can't have it both ways folks ...
 
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I know of not a single person, litereally, who has an iPhone from the last couple years that has ever once said anything to the effect of "I wish my iPhone took better photos".
I literally wish my 15 Pro took better photos.
About the only complaints I hear about are the over aggressive processing Apple enforces on stock Camera App pics (which I guarantee is what 99% of users use and always will, so it does matter for sure).
Complaints about the processing are examples of people wishing their phones took better photos, because the processing is there to mask image quality issues. A larger sensor, or a better sensor will reduce the severity of the processing, and therefore make the phone take better photos.
 
I love the comments about this being a cost-saving measure, as if Apple is developing a rumored new camera sensor because it's cheap.

How does anyone here know this sensor is cheaper? How much is Apple paying Sony for their sensors now? Now compare that to the R&D that Apple would have put into this (rumored) sensor, and tell us how much they will cost to make, plus the costs of engineering new camera modules and writing new software for these (rumored) sensors.

As they say on math tests, show your work. And if you don't actually have facts, it's okay to say you don't know. Let's see if anyone replies with facts.
 
I love the comments about this being a cost-saving measure, as if Apple is developing a rumored new camera sensor because it's cheap.

How does anyone here know this sensor is cheaper? How much is Apple paying Sony for their sensors now? Now compare that to the R&D that Apple would have put into this (rumored) sensor, and tell us how much they will cost to make, plus the costs of engineering new camera modules and writing new software for these (rumored) sensors.

As they say on math tests, show your work. And if you don't actually have facts, it's okay to say you don't know. Let's see if anyone replies with facts.
Apple has said they want to control everything in-house. Yes it will cost R&D but in the long run it is more control apple will have which ultimately will lead to cost savings (for them anyway, not the end users). It's why they tried to use Intel modems to get off Qualcomm (and had to come crawling back).
 
I love the comments about this being a cost-saving measure, as if Apple is developing a rumored new camera sensor because it's cheap.

How does anyone here know this sensor is cheaper? How much is Apple paying Sony for their sensors now? Now compare that to the R&D that Apple would have put into this (rumored) sensor, and tell us how much they will cost to make, plus the costs of engineering new camera modules and writing new software for these (rumored) sensors.

As they say on math tests, show your work. And if you don't actually have facts, it's okay to say you don't know. Let's see if anyone replies with facts.

This is all discussion based upon a patent filing.

Nobody knows anything in either direction, not even you.

It's inappropriate and unrealistic to attempt to gate-keep "what can be said" when "facts" are impossible to come by on the topic.
 
Apple has said they want to control everything in-house. Yes it will cost R&D but in the long run it is more control apple will have which ultimately will lead to cost savings (for them anyway, not the end users). It's why they tried to use Intel modems to get off Qualcomm (and had to come crawling back).

So no factual information to back up your claim that:

Apple is doing this so they can save $$

Got it.
 
But but but... Apple doesn't innovate anymore (according to the majority here), right?
They don't' if you wanna see actual innovation, look at Chinese phone makers. Yes they copy other manufactures but they also do things other manufactures like Apple, Samsung don't do.

Huawei Pura 80 Ultra Sensor array. The periscope has large 1/1.28-inch telephoto sensor with 2 lenses that goes from 3.7x to 10x optical zoom with a massive 16 stops dynamic range. That's available today, not in a patent.

Huawei-Pura-80-Ultra-teardown-cameras.webp
 
Apple kills it with hardware! That includes the intricate camera capture button that seems to fly over people’s heads.

Really wish their software was better or at least bug free.
 
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Just amazing how a patent filing turns into a rumor and folks here find plenty of negatives about a potential future tech improvement ...
(Some) MR folks at their best ...

Edit: stupid spell checker turned "patent" into animated...or it's my fat fingers
 
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I don't care about iPhone (or any phone) cameras, really, but this is interesting. It wouldn't make me upgrade, but I'd like to see something better than what the iPhone currently has.

What I expect, however, is just bringing this in-house like the C1..aka not any better, but cheaper.

Better?

I do professional videography and my main rig is a Nikon Z9. I use a 16 Pro Max (previously a 15 Pro Max) for my B roll footage and the results are pretty damn good. Good enough to use in my finished products.

I have a complete iPhone rig: My iPhone connects to a USB-C hub that then connects to my SSD (external ProRes recording), DJI wireless Mic, external battery pack and provides HDMI out to my DJI gimbal for tracking and it all works flawlessly. I use the Blackmagic Camera App.

If that wasn’t enough I also have a Tilta Nano II wireless focus control which also works in the Blackmagic Camera App to let me control focus or zoom while shooting

I’ve tried an S24 Ultra and Pixel 8 Pro and neither of them is in the same league as the 15 Pro Max I had at the time.

If they improve the sensor even further I’ll be very happy
 
The camera is WAY beyond great for nearly every type of user.
The percentage of folks who are needing/wanting even more out of it are a tiny fraction.
I agree for all the phones except the Pros. Honestly comparing the 16 and 16 Pro you have to ask what is even the point of the pro but to get people to spend more money. They were essentially the same phone. If you have a "Pro" designation, why not actually make it for professionals? Let's push the boundaries of the what cameras on phones can do both from a hardware and software perspective.

The problem is Timmy's price ladder won't allow any real innovation. If the Pro's cost too much people won't jump up to Pro phone, if the 16e or SE cost too little people won't spend a bit more to get the regular 16. It completely hamstrings innovation at both ends.
 
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