Offend no one? Ha. I'm sure one of Apple's first productions would be about either global warming or gay rights and that would offend plenty of people.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple Reportedly Exploring Producing Original TV Shows
- Thread starter MacRumors
- Start date
- Sort by reaction score
I think it depends on how it is produced. I don't think there will be Apple Movies Studios or whatever like that. They for example could just inject money in Miramax (now sold just for 1 billion dollars), and Miramax would make all those series and comedies.
It may have some hidden Apple agenda, like promoting Macs, for example, but they already do it, don't they, through product placement? So what's the problem?
I don't think that content creation is necessarily a best idea in the world, especially for hardware and services company like Apple, but hey Sony does it successfully, so why not Apple? Its a part of their ecosystem, its in their genes through ties of Jobs with Pixar, thats why they discontinued Aperture but created movie-oriented Pro Macs and continue to invest in Final Cut Pro. Essentially, they are Hollywoods' hardware/software supplier already.
Last edited:
You're correct that the vast majority of their profits come from the iPhone line, but I don't think that really makes them a focused company. Virtually all of Googles profits come from search but I don't think you'd find too many people that would describe them as focused in the same sense that people typically mean about Apple.
Apple has always been known as the company that takes its time and gets it right. With this, you know that when you buy an Apple product that you can, at minimum expect it to work correctly, and at best you might be amazed at how good it is.
Lately I'm feeling a lot more Apple products are being pushed out the door to meet a deadline rather than releasing them when they are great. It's not like I'm about to jump ship and go buy a Samsung, and I'm extremely happy with my iPhone, but some of the software/services lately haven't lived up to my expectations.
This to me is another example of how Apple will try something new, and try as they might, have a lot to loose if they fail.
iTunes already is the one stop shop for most when it comes to Music, Movies, Apps, and Games. I would tend to think that this would be another spin off like Pixar, where Apple will hire the best talent for story writers, animators, directors, producers, etc. And because they have a budget that is "Money is no object" mentality, progress should be no problem.
However, much like you have not many good movies these days anyways, where Hollywood would give birth more often to reboots, I will hope that Apple will stray from that. In fact, make it a rule - "don't do remakes, don't do reboots". Good content sells.
Now the end game here that I can see where this is going; while Apple is slowly working on getting into the cell phone service game, its going to come to the Bandwidth of things. Apple can most likely succeed because if they manage to score the cell phone service, and offer unlimited bandwidth to cell phone customers ..(here is the catch ) for all Apple Services, then for everyone who will own a iDevice, you will win.
End game - Apple will offer now than ever because all those iphones and ipads with data, will basically now work even more seemlessly without any other excuse of third party data providers like Verizon/Comcast/TMobile.
Now if they can bump up the free iCloud storage, they will have something here.
In fact...Google is doing this already....
#projectfi https://fi.google.com/about/experience/
iTunes already is the one stop shop for most when it comes to Music, Movies, Apps, and Games. I would tend to think that this would be another spin off like Pixar, where Apple will hire the best talent for story writers, animators, directors, producers, etc. And because they have a budget that is "Money is no object" mentality, progress should be no problem.
However, much like you have not many good movies these days anyways, where Hollywood would give birth more often to reboots, I will hope that Apple will stray from that. In fact, make it a rule - "don't do remakes, don't do reboots". Good content sells.
Now the end game here that I can see where this is going; while Apple is slowly working on getting into the cell phone service game, its going to come to the Bandwidth of things. Apple can most likely succeed because if they manage to score the cell phone service, and offer unlimited bandwidth to cell phone customers ..(here is the catch ) for all Apple Services, then for everyone who will own a iDevice, you will win.
End game - Apple will offer now than ever because all those iphones and ipads with data, will basically now work even more seemlessly without any other excuse of third party data providers like Verizon/Comcast/TMobile.
Now if they can bump up the free iCloud storage, they will have something here.
In fact...Google is doing this already....
#projectfi https://fi.google.com/about/experience/
I see this as a conflict of interest.
"Hey ABC/CBS/FOX/WB/Disney, come join Apple Studios on our newest device! We're in direct competition, so we'll give you a discount."
But then again, Netflix does this already.
Well, Microsoft has the government and Sega has the slot machines industry. But movie making? I have the feeling Apple should have something like Google Drive, but a serious proposal, no like Numbers that look like a toy.
Actually, I would see more factible Apple developing a Youtube like website, that would rock.
I use Numbers for spreadsheets and it works fine. iCloud also works fine, and I have a couple of my own folders there. Its also much more economical compared to Dropbox.
More could be achieved if they focused on one. Everyone else is making new content, so let's find a way to put it all together in one device amicably. It's not like Apple is creating new music with Justin Bieber, so why does it need to make new TV?
Now they can get it just anywhere. That wasn't really the case like 10 years ago. Back then it was only through cable companies. So it's not inconceivable that people would pay for exclusive content from iTunes/TV, especially since the idea is that people are buying the AppleTV /anyway/.
It actually did turn out well for Sony. Sony had many problems (has, still but it's getting better) and its problem with entertainment wasn't its entry into it, but its reliance on it. Apple is not going to rely on entertainment. As I think either a 9to5 or CoM article said recently, hardware is the car. Software/entertainment/etc. is the engine to sell the car.
I guess apple is looking in every direction to keep up the revenue stream in the future.
Consumer electronics has reached the point where cheaper brands can deliver the basics of what the average joe can expect from a modern phone, tablet or computer.
Consumer electronics has reached the point where cheaper brands can deliver the basics of what the average joe can expect from a modern phone, tablet or computer.
This idea of shopping around for the same content resides in Google Search and would be wonderful to implement on Apple TV if possible.
Steve Jobs would never have tried to get into the entertainment industry... (https://en.wikipedia.org/wiki/Pixar)
Jobs ≠ Apple
1. Apple Maps - was suckish on launch, which resulted in an apology and firing. But it's gotten much better and quite frankly, it's used far more than Google Maps on iOS devices (Federighi). Not only that, but I personally never use Google Maps unless I have to use transit.
2. Apple Music - yeah, UI wise it's a slight step backwards from Beats, but that's mainly b/c of what they added that Beats did not. Quite frankly, I'm perfectly fine with it. Would I pay for it? Idk. But I don't pay for any other service.
3. iCloud - Photos isn't iCloud? Like, even iCloud Photos has nothing to do with organization. That's just a syncing service. I find iCloud itself perfectly adequate - certainly on par with everyone else.
So in the end, our opinions are quite different.
Can't believe the comments in here. Apple would be complete idiots not to go after everything media while they still have a hot brand. I'm not a huge fan of Apple's services, but they are making the right move here. Will they actully succeed at this, who knows? The original content better be good.
All I know is that I see Apple appearing to be investing more in entertainment (e.g., Beats), and yet aspects of the software and hardware are clearly not getting enough attention. I need a stable high-performing computer, tablet and phone, not some radio station that charges to listen to it.
Not enough attention? - well, thats a bit undefined. My macs, ipad and iphone perform flawlessly, more or less. Just yesterday tried to install Windows 7 - ugh what a mess, requires every other drive to be disconnected for simple installation...no way, MS.
Well, let me see: Poor user interface of the finder, impenetrable user-vindictive error messages, OS X updates that have nearly trashed my computer twice, iTunes failing to back up my iPhone supposedly because the phone has disconnected, jittering and freezing of iOS (admittedly I have an old phone but still), massive iOS updates that cause problems because of low phone memory, no meaningful increase in battery life of the iPhone, low battery life on Apple watch, no app store for Apple TV (yet), security holes in OS X, reduction in reliability of laptops, etc. Hopefully that's better defined for you.
I miss the old Apple - the company that paid attention to detail in user experience and quality control.
PS: read my signature - it's not like I am an Apple hater. I have used Apple products since the Lisa.
