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Apple's secretive Exploratory Design Group is working on a range of next-generation technologies, Bloomberg's Mark Gurman reports.

apple-park-at-night-1.jpg

In his most recent newsletter, Gurman revealed new information about Apple's Exploratory Design Group, known as "XDG" inside the company. The team is apparently highly secretive, even by Apple's notoriously high standards. People working on one project within the group are not permitted to communicate about their work with other members of XDG that are tasked with a different project. Individuals are also organized by skill set rather than specific projects, meaning that XDG members often work on several different projects simultaneously.
The Exploratory Design Group operates as a startup within Apple and is made up of only a few hundred people, mostly engineers and academic types. That's a far cry from the many hundreds of people in the Special Projects Group, which is focused on Apple's self-driving car, or the more than a thousand engineers in Apple's Technology Development Group, the team building the mixed-reality headset.
XDG also receives significant financial resources and members are encouraged to work on projects until they can determine whether or not an idea is viable, rather than "churn out" new features for devices like the iPhone.

Last week, Gurman revealed that XDG was behind Apple's recent breakthrough with non-invasive blood glucose monitoring technology. The group is said to be actively working on next-generation display technology, artificial intelligence, low-processor technologies, next-generation batteries for smartphones, and health features for headset devices to help people with eye diseases. Chip and battery technologies developed by XDG have purportedly already shipped in iPhone, iPad, and Mac models for several years.

Article Link: Apple Reportedly Has Secretive 'Startup' Team Working on Experimental Technologies for Future Devices
 

mccainbrain

macrumors newbie
Dec 17, 2016
2
2


Apple's secretive Exploratory Design Group is working on a range of next-generation technologies, Bloomberg's Mark Gurman reports.

apple-park-at-night-1.jpg

In his most recent newsletter, Gurman revealed new information about Apple's Exploratory Design Group, known as "XDG" inside the company. The team is apparently highly secretive, even by Apple's notoriously high standards. People working on one project within the group are not permitted to communicate about their work with other members of XDG that are tasked with a different project. Individuals are also organized by skill set rather than specific projects, meaning that XDG members often work on several different projects simultaneously.XDG also receives significant financial resources and members are encouraged to work on projects until they can determine whether or not an idea is viable, rather than "churn out" new features for devices like the iPhone.

Last week, Gurman revealed that XDG was behind Apple's recent breakthrough with non-invasive blood glucose monitoring technology. The group is said to be actively working on next-generation display technology, artificial intelligence, low-processor technologies, next-generation batteries for smartphones, and health features for headset devices to help people with eye diseases. Chip and battery technologies developed by XDG have purportedly already shipped in iPhone, iPad, and Mac models for several years.

Article Link: Apple Reportedly Has Secretive 'Startup' Team Working on Experimental Technologies for Future Devices
Hopefully the iRack will be coming out soon.
 
They always have. This is nothing new.
Agreed. This is nothing new. R&D is REAL & it EXISTS.


 

CWallace

macrumors G4
Aug 17, 2007
11,205
9,262
Seattle, WA
How about a Secretive 'Startup' team to work on providing improvements and stability on iOS, iPadOS, watchOS, and macOS? It's the software that needs love and attention.

Chilling with the yearly releases and instead focusing on stability in odd years is the winning strategy they'll never take.

Latest round of rumors says iOS 17 will be a "stability" release with little to no new features and plenty of bug fixes.

And, of course, this is being reported as a bad thing and a sign that Apple has, once again, "run out of ideas". :mad::rolleyes:
 

rpmurray

macrumors 68020
Feb 21, 2017
2,040
4,114
Back End of Beyond
The group is said to be actively working on next-generation display technology, artificial intelligence, low-processor technologies, next-generation batteries for smartphones, and health features for headset devices to help people with eye diseases.
I really wish Apple would poor a few hundred million (the loose change in Tim's couch) into getting deep into a REAL AI rather than the personal assistant crap that is Siri and most other takes on the tech. I want something that works better than the crappy human intelligence we're currently saddled with.
 

mtbdudex

macrumors 68020
Aug 28, 2007
2,089
1,597
SE Michigan
Hmm, it’s called having a business plan.
Like near-mid-long term plans.
2 years out, 5 years out, 8-10 years out.
Research and development..
 

FeliApple

macrumors 68020
Apr 8, 2015
2,444
1,232
How about a Secretive 'Startup' team to work on providing improvements and stability on iOS, iPadOS, watchOS, and macOS? It's the software that needs love and attention.
How about a secretive start-up team to work on guaranteeing like-new performance and battery life through iOS updates instead of the now 15-year-old standard of either obliterating devices through updates or facing impossible compatibility issues while staying behind? I’d like that.
 

redheeler

macrumors G3
Oct 17, 2014
8,082
8,263
Colorado, USA
Latest round of rumors says iOS 17 will be a "stability" release with little to no new features and plenty of bug fixes.

And, of course, this is being reported as a bad thing and a sign that Apple has, once again, "run out of ideas". :mad::rolleyes:
It's Apple's own fault for hyping these whole-number releases so much. In reality a whole-number release every year isn't necessary.
How about a secretive start-up team to work on guaranteeing like-new performance and battery life through iOS updates instead of the now 15-year-old standard of either obliterating devices through updates or facing impossible compatibility issues while staying behind? I’d like that.
And this is partly why Apple likes whole-number releases, to use planned obsolescence on older devices...
 
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