Apple Reportedly Increasing iPhone 11 Lineup Production by Up to 10% Due to Strong Demand

MacRumors

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Apr 12, 2001
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Apple has asked suppliers to increase production of its new iPhone 11 and iPhone 11 Pro lineup by up to 10 percent, according to Nikkei Asian Review. The bump in production would add up to 8 million units to the current production plans as Apple seeks to meet stronger-than-expected demand.

"This autumn is so far much busier than we expected," one source with direct knowledge of the situation said. "Previously, Apple was quite conservative about placing orders," which were less than for last year's new iPhone. "After the increase, prepared production volume for the iPhone 11 series will be higher compared to last year," the source said.
The report claims the iPhone 11 and iPhone 11 Pro are seeing the strongest demand, while Apple is actually revising orders for the iPhone 11 Pro Max down slightly as it seeks to balance production with demand.

Nearly every year, stories circulate about Apple cutting production in the months following the launches of new iPhones, but it's frequently unclear whether production cuts are due to weaker-than-expected demand or simply anticipated scaling back following the initial rush of orders. Regardless, an increase in production this year appears to be a good sign for Apple.

With the launch of three new iPhone models with improved cameras, Apple's iPhone lineup may be appealing to a broad array of customers ready to upgrade from older models, particularly with the iPhone 11 starting at $699, which is $50 less than its iPhone XR predecessor.

Those looking for an even more budget-friendly new iPhone may have some welcome news early next year, with multiple reliable sources indicating that Apple is planning to launch a new "iPhone SE 2" that would actually look very similar to the iPhone 8 but with upgraded internals such as Apple's latest A13 chip and 3 GB of RAM.

Article Link: Apple Reportedly Increasing iPhone 11 Lineup Production by Up to 10% Due to Strong Demand
 

Cosmosent

macrumors 6502a
Apr 20, 2016
922
956
La Jolla, CA
Wrong !

The 15% iPhone Tariff hits on Dec 15th, & Apple needs to get as many 2019 iPhones as possible into the Sales Channel BEFORE then !!!

The units need to clear customs & NOT be in a Warehouse !

Two are the two main criteria, else they will get hit with the 15% tariff (starting on Dec 15th).

NOT a single so-called Pro Stock Analyst who covers AAPL for a living has yet picked up on this, NOR even a single Regular on CNBC !

A Fool & his Money are soon parted !
 

gigatoaster

macrumors 6502
Jul 22, 2018
384
344
Singapore
Hello there

Anyone knows how long does it take to manufacture an iPhone and to hit the shelves? Is it 2 weeks or one month?

We have a lot of unavalbility here. I am still waiting a few more weeks before buying a 11 Pro: I can see a lot of issues with iOS 13.x so maybe iOS 13.2 or 13.3 will fix everything.
 

Arquet

macrumors newbie
Sep 13, 2019
6
41
was actually interested in the 11 pro max but the price in singapore is 2k for a 256gb model and 1.7k for a 64gb.

sorry but unless this phone can make me breakfast and wipe my ass, it is not worth 2k. not just the iphone, no phone is worth 2k.

for comparison, 2k can get me an asus zenbook with change for a 2019 ipad.

or a surface pro 6/7 with change for a 2019 ipad.

or a new pc with a 2070ti on AMD zen 2 with 16gb ram, 1tb ssd and a 144hz gaming monitor.

or 4 boxes of cuban cigars.

or 17 bottles of whisky.

or 13 bottles of quality cognac.

or stock up my entire bar.

or get drunk and die of liver failure in 1 night.

these would all be more viable choices than spending it all on a phone.
 

Ghost31

macrumors 68030
Jun 9, 2015
2,568
3,399
Hello there

Anyone knows how long does it take to manufacture an iPhone and to hit the shelves? Is it 2 weeks or one month?

We have a lot of unavalbility here. I am still waiting a few more weeks before buying a 11 Pro: I can see a lot of issues with iOS 13.x so maybe iOS 13.2 or 13.3 will fix everything.
There has been so many issues with the software and such lately I would wait a bit before upgrading. My reminders don’t even work right now after 3 bug fix updates. This is crazy.

you can never feel bad waiting it out. I’d wait until next month at least
 

JPack

macrumors 601
Mar 27, 2017
4,681
7,002
Hello there

Anyone knows how long does it take to manufacture an iPhone and to hit the shelves? Is it 2 weeks or one month?

We have a lot of unavalbility here. I am still waiting a few more weeks before buying a 11 Pro: I can see a lot of issues with iOS 13.x so maybe iOS 13.2 or 13.3 will fix everything.
Foxconn's capacity is about 500k units per day. Filling the backorders is what's slowing things down. Demand tends to slow down after the first 30 days.
 

himanshumodi

macrumors 6502
May 18, 2012
298
175
India
I personally upgraded to 11. And besides the increase in size from 6s, it's a significant upgrade in every way. I almost got an Xr - it had an utterly fantastic deal in my country on the day I bought 11... but gave in and got an 11 for it's camera over Xr, and I am happy. I think this year, iPhone has got it's pricing and product segmentation right. Last year, Xr had a better battery life than Xs, which was pretty silly if you are asking people to pay 30% more for Xs. For the rest of this year, the line up has it's own clear segment, especially if SE2 comes around
 

Ghost31

macrumors 68030
Jun 9, 2015
2,568
3,399
Underwhelming for who and who? Perhaps for those who own last year’s device (even that you cannot be sure), but there are many more upgrading quite older handsets. Again, who are the “most of the buyers” who plan or returning theirs? You must be some kind of wizard.
I think everyone assumes all people upgrading are on the most recent phones or something. If you have an xs max and aren’t super impressed by the 11, all I got to say is: well duh!! But for those with a 7 or older, this is one hell of an upgrade
 

cuencap

macrumors regular
Dec 12, 2011
185
144
Why is the Nikkei allowed to constantly publish these articles with patently false information? How many times have they been proven wrong? I'm glad to hear about a production increase, but I'm going to take this with just as much skepticism as their articles quoting reduced order quantities.
 
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gavroche

macrumors 65816
Oct 25, 2007
1,183
998
Left Coast
Wrong !

The 15% iPhone Tariff hits on Dec 15th, & Apple needs to get as many 2019 iPhones as possible into the Sales Channel BEFORE then !!!

The units need to clear customs & NOT be in a Warehouse !

Two are the two main criteria, else they will get hit with the 15% tariff (starting on Dec 15th).

NOT a single so-called Pro Stock Analyst who covers AAPL for a living has yet picked up on this, NOR even a single Regular on CNBC !

A Fool & his Money are soon parted !
The tariffs haven't come out of the blue. It's been known for a long time. They wouldn't have waited until now, several weeks after launch, to up production, if what you are suggesting was true.

Edit: I too am seeing a lot of people lined up at the stores here to get one. Frankly, I'm quite surprised. All I was hearing was what a dud this year would be. Guess thats what I get when I come on MacRumors and read all the negativity and believe some of it.
 

arvinsim

macrumors newbie
May 17, 2018
21
18
was actually interested in the 11 pro max but the price in singapore is 2k for a 256gb model and 1.7k for a 64gb.

sorry but unless this phone can make me breakfast and wipe my ass, it is not worth 2k. not just the iphone, no phone is worth 2k.

for comparison, 2k can get me an asus zenbook with change for a 2019 ipad.

or a surface pro 6/7 with change for a 2019 ipad.

or a new pc with a 2070ti on AMD zen 2 with 16gb ram, 1tb ssd and a 144hz gaming monitor.

or 4 boxes of cuban cigars.

or 17 bottles of whisky.

or 13 bottles of quality cognac.

or stock up my entire bar.

or get drunk and die of liver failure in 1 night.

these would all be more viable choices than spending it all on a phone.
I made the mistake of changing my 8+ for the XS Max last year. The jump was not worth it for 2k.

Definitely not making the same mistake this year.
 
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BuddyTronic

macrumors 65816
Jul 11, 2008
1,124
738
Wrong !

The 15% iPhone Tariff hits on Dec 15th, & Apple needs to get as many 2019 iPhones as possible into the Sales Channel BEFORE then !!!

The units need to clear customs & NOT be in a Warehouse !

Two are the two main criteria, else they will get hit with the 15% tariff (starting on Dec 15th).

NOT a single so-called Pro Stock Analyst who covers AAPL for a living has yet picked up on this, NOR even a single Regular on CNBC !

A Fool & his Money are soon parted !

So, what are you saying is "wrong" here? It's not clear.

Greater than expected demand - is that what you think is wrong?

I think you may have pointed out something about tariffs - possibly, but it seems like you are saying that there is no "greater than expected demand" - and I was wondering how you know that, or even if that's what your assuming and implying.

Someone can just as easily say that you are wrong.

PS - I agree CNBC and all the lame analysts talk jive. Is it the same jive as you though? Bias causes a lot of people to push fake ideas on others.
 

BlowAway

Suspended
Oct 3, 2019
39
30
The tariffs haven't come out of the blue. It's been known for a long time. They wouldn't have waited until now, several weeks after launch, to up production, if what you are suggesting was true.

Edit: I too am seeing a lot of people lined up at the stores here to get one. Frankly, I'm quite surprised. All I was hearing was what a dud this year would be. Guess thats what I get when I come on MacRumors and read all the negativity and believe some of it.
It's to boost the overall capacity regardless if the demand of the iPhone 11 lineup is significantly lower than before.
 

BuddyTronic

macrumors 65816
Jul 11, 2008
1,124
738
Why is the Nikkei allowed to constantly publish these articles with patently false information? How many times have they been proven wrong? I'm glad to hear about a production increase, but I'm going to take this with just as much skepticism as their articles quoting reduced order quantities.

That's the real worry for me actually :) Nikkei is not to be trusted - even if they are making articles with positive news haha.

Isn't Nikkei supposed to say that production will be shut down or something like that like they did for the last 2 years? (around Feb 2019 and Feb 2018 if I am recalling the dates correctly)
 
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dampfnudel

macrumors 68040
Aug 14, 2010
3,112
1,380
Brooklyn, NY
Most of the iPhone 6,6s,7 buyer isn't looking forward to replacing its device with a notch screen.
2020 might be a better year to upgrade then with a notch-less iPhone 12 Pro/Pro Max coming as well as a budget friendly SE successor similar to the iPhone 8 externally, but more similar to a iPhone 11 internally. Those are two iPhones on my radar.
 
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Brenster

macrumors 6502a
Jul 7, 2008
620
418
Remember people, don’t feed the newly signed up troll who signed up only yesterday in order to troll.

Otherwise this bodes well for the 11 line. The reviews in the mainstream media, as opposed to the specialist tech press, have been most complimentary. I’ve just checked the in-store reservations for my own 11 model (11 Pro, silver, 256GB) and there is availibility at most Apple stores across the UK. I’m assuming that a significant chunk of the demand is coming from the carriers themselves.
 

BlowAway

Suspended
Oct 3, 2019
39
30
2020 might be a better year to upgrade then with a notch-less iPhone 12 Pro/Pro Max coming as well as a budget friendly SE successor similar to the iPhone 8 externally, but more similar to a iPhone 11 internally. Those are two iPhones on my radar.
Some of the customers are looking forward to the iPhone Mini 12 and it seems plausible that virtually every Apple product has a ”Mini” on the lineup.