Sidebar Sidebar
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.

Apple Reportedly 'Most Likely Winner' of NFL Sunday Ticket Rights, Considering Bid for UEFA Champions League Package

they may need to use Joe Hand Promotions for commercial locations
and Joe Hand Promotions does use directv and other ways to get the content out as well enforcement on places that try to use an cheap home account in an commercial location
 
mnsportsgeek said:
It won’t be part of Apple TV+. These will be Apple TV Channels. Separate fee. Confirmed with the MLS deal.

Makes sense to not bloat the monthly fee of ATV+ with sports content that many people don’t want.

I’d like to see Apple One subscribers get a discount on the channels though, and maybe Premier subscribers get Champions League for free.

Though my guess is:
MLS: $10/month or $80/yr
NFL: $300/yr or $75/month
UEFA: $5/month
Click to expand...
I would assume that it will be a bit less than that, but it would in addition to TV+. i.e You need to get TV+ and that lets you buy MLS/NFL etc
 
ineedamac said:
How will Apple or Amazon handle the bars that show the games via satellite tv today. I wonder how many of the tv there are smart and can stream the content versus a directTv box that they have had for years.
Click to expand...

Same answer Apple has to everything. Buy Apple TVs for each TV. They don’t see a problem with this.
 
bigjnyc said:
That’s never going to happen and is unreasonable to expect, the local broadcast stations pay the NFL a ton of money as well so they won’t allow local games on the package…. Otherwise they are losing a ton of viewers and ad revenue which they use to pay the NFL.
Click to expand...

I always thought it was to force people locally to actually go to the field to see the game. And the way broadcast TV is going, Apple can probably outbid them.
 
gbc204 said:
What I'm REALLY hoping for, though, is that unlike DirecTV's Sunday Ticket, Apple will let you stream to multiple devices in the same house/network.
Click to expand...
They do allow that, at least with the level of subscription that I have.
 
cameronp16 said:
If they do no blackouts, I would gladly pay almost any price for it (within reason). If they leave the blackouts in place, it really only is good for fans of teams that are out of market.
Click to expand...

The NFL hasn't had blackouts since 2014. Sunday Ticket won't show games that are on local broadcast television (just use an antennae) or are exclusive on other networks (Thursday Night Football on Amazon/NFL Network; Monday Night Football on ESPN); otherwise you'll get every game, even if you are "in-market."
 
ipedro said:
I think it'll be set up in reverse, with sports packages including "free" tv+

tv+ -----------------------------------------$5.99
NFL channel + tv+ ------------------------ $29.99
Soccer channel (MLS + UEFA) + tv+ ---- $14.99

They need eyeballs on their TV shows to continue building a presence in the industry. Apple is not in the TV industry to generate profit from subscriptions. They're in TV to maintain control over the #1 type of content that people use their devices for today: streaming video. Apple cannot be held at the mercy of the streaming industry that would dictate the experience on their devices, which would threaten their multi trillion dollar valuation. So they became a part of that industry. Other streaming services aren't just content providers for Apple devices now, they're Apple's competitors in the space, so now they have to play ball on Apple's terms.

Getting NFL fans and UEFA/MLS fans on Apple's platform, with a too good to be true monthly price, is essentially walking them to the cash register to buy Apple devices, where Apple makes the real money. $3B is nothing when they're selling hundreds of billions in hardware.
Click to expand...

Just offer a yearly bundle. Buy the NFL season for $xxx and it includes 12 months of regular Apple TV+ whether you want it or not. Keeps those NFL fans counting as subscribers for 12 months instead of 4.
 
  • Like
Reactions: newyorksole
yeah, since NFL is only on 5 months out of the year, I’m sure they’ll have a decent way of offering this. I’m hyped. love the NFL and love Apple.
 
anakin44011 said:
Does anyone else think this is a long-term premium content play for the AR/VR glasses? Technically, it has been possible for a while to simulate sitting in various sections of the stands through VR, but no one has made it available.

Could Apple make this an exclusive Apple headset feature and keep FaceBook from offering it?
Click to expand...
That is not unreasonable.. good call!
 
  • Like
Reactions: anakin44011 and newyorksole
August West said:
I'd bet the NFL will be significatly more than that. It is already $294 on DTV so by the time you factor in the new, much higher priced contract costs and the Apple tax I can't see any way it is close to $300/mo.
Click to expand...
DTV needed to charge high price to survive Apple Does not, DTV is a sinking ship
 
Would prefer this headline to read „Apple Reportedly 'Considering' NFL Sunday Ticket Rights, „Most likely winner“ of bid for UEFA Champions League Package
 
urnotl33t said:
It's called "contract buyout". iPads will be distributed.
Click to expand...
Are buyout clauses compulsory in the US? I'm legitimately asking because I'm neither from the US nor a lawyer, because if such clause doesn't exist in the contract between the NFL and Microsoft then there will be grueling negotiations and, I suppose, a crazy amount of money asked by Microsoft in order to end that partnership, but I guess that if that contract has that clause then it would have to be astronomically high.
 
SactoGuy18 said:
Apple really should have bid on NFL RedZone instead. Now THAT I would be more than happy to pay an extra US$7.50/month extra for.
Click to expand...
You do know the Sunday Ticket has its own (arguably much better) Red Zone channel that the NFL ripped off to use on cable right? :)
 
I was a DTV and Sunday Ticket subscriber for about a decade.

I had no problem paying the $399 for Sunday Ticket Max every season. I did have a problem needing the DTV sub as that got up to $200 a month.

That $399 per season is pretty reasonable IMO.
 
You must log in or register to reply here.
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.
Top Bottom
Back