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Original poster
Apr 12, 2001
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Apple is reportedly scaling back production of the new iPhone 14 due to seemingly low demand for the latest iPhone, which features the same design as last year's iPhone and a one-year-old chip.

iphone-14-iphone-14-plus-in-hand-feature.jpg

According to supply chain employees who spoke to ITHome, Foxconn, who is Apple's largest supplier, has been instructed to dismantle at least five production lines that were previously making the iPhone 14 in Zhengzhou, China. Based on the report, it's unclear if this includes just the 6.1-inch iPhone 14 or also the larger 6.7-inch iPhone 14 Plus.

The new revelation comes after Apple analyst Ming-Chi Kuo said this week that Apple is ramping up production for the iPhone 14 Pro, which has seen high demand. Kuo added that Apple is moving production resources away from the iPhone 14 and into the iPhone 14 Pro to keep up.

On Apple's website, the iPhone 14 Pro and iPhone 14 Pro Max in several configurations remain estimated to be shipped out in weeks, while the iPhone 14 remains available with no delay. The iPhone 14 Plus, arriving to customers on Friday, October 7, faces no delay on Apple's website.

Compared to the iPhone 13, the iPhone 14 features the same design and display but is powered by the same chip as the iPhone 13 Pro and has newer camera features. The 6.7-inch ‌iPhone 14‌ Plus is a larger version with a bigger battery, replacing the previous "mini" size from the iPhone 12 and 13 lineups.

Article Link: Apple Reportedly Scaling Back iPhone 14 Production as Customers Opt for Pro Models
 

stocklen

macrumors 6502
Sep 25, 2013
352
649
This is so obvious, and so clear that demand will be rock bottom for a phone that really doesnt even deserve a new name.....
How they thought releasing a phone with the same processor and screen etc from last years model would be enticing for yearly upgraders ill never know.
The only people buying this are those on a 2 yearly upgrade cycle that had a 12...

However, Apple aren't stupid are they. Im pretty sure they expect their 14 to not sell well - and they are slyly pushing everyone to the pro models.

Its the reverse strategy as before. Till now, the Pro has simply been the standard phone with the addition of a stainless steel body and an extra camera - the last couple of years they've even had the same OLED screen.... So many people would have oped for the standard phone and really only 'pros' would pay more for the pro phone.

So, not this year! Its go pro or stay home.
 

frou

macrumors 65816
Mar 14, 2009
1,095
1,328
This "news" always comes like right after the launch. Every. Single. Year.
Then is it a planted story to influence people to spend more on their iPhone "cos that's what everyone else is doing"?
 

SactoGuy18

macrumors 68040
Sep 11, 2006
3,693
956
Sacramento, CA USA
It may be true for the "regular" iPhone 14 models, but I think the iPhone 14 Plus could be a surprising best seller because 1) so many people now use their cellphones as their primary Internet access device and 2) the aging Baby Boomer and Generation X crowd want to use larger phones for easier readability.
 

nexusrule

macrumors 6502a
Aug 11, 2012
611
754
All the people that think this is normal and predictable, nobody realises that the great majority of people don't update their phone every year or two (and most of them don't care about the specific CPU either)? The iPhone 14 is new and improved for a lot of people with phones from 4-5-6 years ago. That is not very different from last year model is not the reason it's not selling more, or that the Pros are selling more than expected.
 

darthbane2k

macrumors 65816
Oct 22, 2009
1,257
1,146
It may be true for the "regular" iPhone 14 models, but I think the iPhone 14 Plus could be a surprising best seller because 1) so many people now use their cellphones as their primary Internet access device and 2) the aging Baby Boomer and Generation X crowd want to use larger phones for easier readability.
Exactly - plus they aren't likely to preorder this thing if its being released in October. When they see it in store, when they see their carrier offering deals on it , it is then they will update.
 

gk_brown

macrumors newbie
Dec 26, 2020
23
81
I think majority of the people are into Pro models now. Apple should consider moving the regular iPhone line up during Spring event.
I personally have no interest in paying Pro-level prices for my next phone. I also don't want an SE.

I'm obviously only one data point, but I think there is probably still a very large market for non-Pro models. The non-Pro buyers simply are not the early adopters.
 
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