like someone said earlier "people thought it was a buying opportunity when it dropped from 700 to 600."
It's getting hard to believe in the long-term prospects after all of these "bad" earnings calls.
But they aren't really that bad. Even with stagnant earnings Apple trades ridiculously low. Amazon has virtually NO earnings and yet its stock keeps going up. Apple seems to be handling the maturation of the market a lot better than Samsung, which saw both revenues AND profits fall significantly. The worst thing Apple could have done was to try to "meet" iPhone shipment expectations by cutting the iPhone 5C price.
If you listen to the call, Tim Cook is basically saying they underestimated the market. IOW, they thought there would be stronger demand for the 5c and weaker demand for the 5s than what actually happened. So had they not actually built the 5c or made fewer of them and had more 5s on hand, they'd have made even more money. So for the current quarter:
Greater China sales topped expectations
They took 69% of the Japanese smartphone market
Profit beat expectations handily and stopped the fall from the past 4 quarters
Revenues were in line
But because analysts were fixated on iPhone sales they missed the bigger picture. Had Apple managed to hit the estimate, one of two things would have had to have happened:
- Apple would have handily beaten their own guidance, prompting a revision (which didn't happen), or
- Apple's margins would have taken a huge hit.