'Starts' from 300 dollars plus 5.99 dollars a month subscription. Say total for a years ownership around 370 dollars starting price:
Oura Ring - the most accurate sleep and activity tracker is all about you: it measures your activity levels, monitors your sleep cycle and tracks key biometric signals.
ouraring.com
Apple Watch starts from 249 dollars:
Get $25 – $335 off a new Apple Watch SE 3 when you trade in an Apple Watch. Buy now at apple.com.
www.apple.com
No hyperbole, just facts.