Apple Rolling Out Revamped iTunes Store to iTunes 12 Users Ahead of OS X Yosemite Launch

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Apr 12, 2001
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Apple has started rolling out a new iTunes Store design for OS X Yosemite testers that have iTunes 12 installed. The revamped storefront takes several design elements from the iTunes Store and App Store on iOS, adopting a cleaner, flatter look that does away with a lot of shadowing and texture that was previously seen in the design. The revamped look fits in with the design of iTunes 12, which takes on the flatter, more iOS-like look seen across OS X Yosemite.

For example, the top bar of the iTunes Store that currently displays cards in a rotating carousel for featured music, movies, apps, and TV shows in their respective categories has been flattened out into a scrollable banner with the new iTunes Store design, doing away with the previous card-style layout.

The slight bit of shadowing that used to highlight app icons, music icons, and categories, has been eliminated and as can be seen in the screenshot below, Apple is using a slightly lighter and larger font for menu options. The light gray background of the existing store has now been replaced with a white background.

Prominent rounded menu buttons have been eliminated in favor of flat, unobtrusive buttons as can be seen with the "Download" option in the individual App Store view shown below. Individual content pages have also lost all highlight shadowing, with screenshots and app icons flat against the background of the page. Movie, TV Show, and Music pages all have the same flattened design.

While main content pages now have a white background, some individual movie, app, TV show, and music pages continue to have a colored background, that also adopts all of the flat interface elements.

As noted by 9to5Mac, the new design has not yet been implemented on all pages, with some, like the gift card redemption page, continuing to use older interface elements.

iTunes 12 will launch alongside OS X Yosemite, which is expected to be released to the public in late October. The operating system may be shown off one last time at Apple's October 16 iPad event ahead of its official launch.

Article Link: Apple Rolling Out Revamped iTunes Store to iTunes 12 Users Ahead of OS X Yosemite Launch
 

pacmania1982

macrumors 6502a
Nov 19, 2006
999
209
Birmingham, UK
I have to admit, it wasn't super obvious how to get to movies or apps in the new iTunes. The icons on the top left aren't very obvious.

The new store is....well it works... no big deal.

pac
 

Mabus51

macrumors 65816
Aug 16, 2007
1,342
831
I really hate the flat borderless bright colors the entire Tech industry has moved to. It looks awful, it's confusing, all sense of depth is removed. It also removes any sense of important information. I can't wait for this fad to die out.
 

Poncho

macrumors 6502
Jun 15, 2007
351
154
Holland
I can't wait to see what they mess up this time. They're very quickly gaining a reputation for that.
I thought that post very amusing, actually.

ITunes updates have erased playlists before.
 

TsMkLg068426

macrumors 65816
Mar 31, 2009
1,436
307
Is iTunes Match going to still fail? Yep, I am sure it is. Is Beats going to be part of iTunes? Nah, they want us to spend more. Is iTunes finally going to bring HD Audio? Why bother all they worry is how iTunes looks now on rather than bringing something new.
 

Sonmi451

Suspended
Aug 28, 2014
792
385
Tesla
Is iTunes Match going to still fail? Yep, I am sure it is. Is Beats going to be part of iTunes? Nah, they want us to spend more. Is iTunes finally going to bring HD Audio? Why bother all they worry is how iTunes looks now on rather than bringing something new.
HD Audio? Psh... I'm waiting for 4K/UHD audio.
 
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