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To kickoff its 2015 Worldwide Developers Conference, Apple shared a humorous "Backstage" video starring Saturday Night Live alum Bill Hader. Hader took on the role of David LeGary, WWDC's director, prepping for the big show.

As of this afternoon, Apple's uploaded the "Backstage" video to YouTube, giving those who missed the WWDC keynote live stream a chance to watch the opening act.


The video makes references to several apps like Angry Birds and Tinder, with several app mascots on hand. There's a guy in a bird costume for Angry Birds, and a goat for Goat Simulator. Community's Danny Pudi raps a silly song during the video, and it ends showing just a water bottle and a laptop after a power failure. "All right, we'll work with it," says Hader. "I'll tell you what, whoever walks out there better have something incredible to say."

Apple's Worldwide Developers Conference is wrapping up later this week. During the keynote event, the company debuted iOS 9, OS X 10.11, watchOS 2, and Apple Music.

Article Link: Apple Shares Humorous 'Backstage' Video Shown During WWDC Opening
Hahahahahahaha
Tim Cook-a-Likes.....
 
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I think Tim is really starting to take Apple in his direction versus preserving Steve's. This opening number was good and certainly a break from tradition. Also Tim not giving any stats at the beginning. Although I was disapointment to not hear about an iPad pro or the ATV upgrade, there were some nice tidbits in there.

Things are really changing for Apple - the culture is definitely beginning to show more Tim and less Steve.
 
I had no idea it was an actor playing the part. I assume he's an actor. Or is he a comedian? Most of us outside the US have probably never heard of him. I certainly haven't. Oh wait, he's an "alum", whatever that is.

Anyway, i enjoyed it!

You don't know what a Saturday Night Live alum means? We in the US pretend to like Monty Python for you guys. He is a comedian/actor that got his start on a little known program called SNL. It has only been on since the 70's. You should check it out.
 
It was better than the iOS 7 WWDC intro where they showed like a 2 minute trailer of just lines and dots with a smooth voice talking about design and all that other stuff. Bored people to sleep.
That was not only the best opener ever but one of the best short tech videos of all time. As someone who tries to understand the artistry of Apple designers and engineers, it made me think, laugh and even cry. Anyone who is a fan of Apple, their products and business should memorize every single word in it because it is the soul of Apple, like it or not.
 
You don't know what a Saturday Night Live alum means? We in the US pretend to like Monty Python for you guys. He is a comedian/actor that got his start on a little known program called SNL. It has only been on since the 70's. You should check it out.

I had no idea who he was either to be honest.

Bit difficult - SNL is not shown on TV (inc Satellite/Cable) over here. A few channels tried over the years but the US's parochial humour just doesn't translate well over here. Same problem with your Letterman like shows. Channel 4 tried to copy the SNL format in the 80s for a couple of years and that tanked as well.

Unless you are condoning piracy? ;)

Back on-topic. I liked the visual jokes, it was a good open.
 
Best part of the keynote. To me it was a small bit of the "old, classic" Apple, if you know what I mean. Not taking itself too serious, able to laugh about themselves. Like Crag Federighi's jokes about innovation in regards to blur animations etc.
Also to the Birdman references and many little easter eggs were really nice and thoughtful.
 
I think Tim is really starting to take Apple in his direction versus preserving Steve's. This opening number was good and certainly a break from tradition. Also Tim not giving any stats at the beginning. Although I was disapointment to not hear about an iPad pro or the ATV upgrade, there were some nice tidbits in there.

Things are really changing for Apple - the culture is definitely beginning to show more Tim and less Steve.


Yeah, the reason for Tim not giving stats is because the Watch has sold terribly.
 
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You don't know what a Saturday Night Live alum means? We in the US pretend to like Monty Python for you guys. He is a comedian/actor that got his start on a little known program called SNL. It has only been on since the 70's. You should check it out.

Very few cast regulars get known outside America. Until I moved here, I thought Wayne's World (1 & 2) were standalone movies by just some guys. Blues Brothers had an awesome movie, also just some guys that made a hundred movies. We knew of Eddie Murphy because of Raw, Delerious, and BHC. Bill Murray and Chevy Chase got lucky with some movies back in the 80s.

The problem with SNL outside America is worse than Monty Python outside England. SNL is funny and topical for a very short window of time (perhaps a week or two) due to its fast-paced nature and relying on stuff happening this week for inspiration. It got lucky with people like Chris Farley who could drive a sketch by themselves, but people who can do that are very far in between. If you edit each episode to be "attainable" by an audience outside America, you'd be very surprised at how little is left.
 
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I thought it felt forced and stiff. Didn't like it at all. But I never liked this sort of "corporate" humor, it's so dishonest and limited. Liked Craig's humor better, even though it wasn't perfectly executed. I think his way of taking Apple not quite as seriously is really something that this company lacks. His self-ironic comments were a great contrast to Apple's usual "Just don't talk about it"-approach to criticism. That's exactly what the video lacks as well. Some real humor that actually addresses Apple in some provocative manner, instead of making anonymous, bloodless jokes.
 
Very few cast regulars get known outside America. Until I moved here, I thought Wayne's World (1 & 2) were standalone movies by just some guys. Blues Brothers had an awesome movie, also just some guys that made a hundred movies. We knew of Eddie Murphy because of Raw, Delerious, and BHC. Bill Murray and Chevy Chase got lucky with some movies back in the 80s.

The problem with SNL outside America is worse than Monty Python outside England. SNL is funny and topical for a very short window of time (perhaps a week or two) due to its fast-paced nature and relying on stuff happening this week for inspiration. It got lucky with people like Chris Farley who could drive a sketch by themselves, but people who can do that are very far in between. If you edit each episode to be "attainable" by an audience outside America, you'd be very surprised at how little is left.

Agree with most of that. You can't really compare Monty Python to SNL - MP was just off the wall bonkers, if slightly less so than Spike Milligan. ;)

You're right about SNL being topical. It relies on a US-centric view which most people don't get. For example, the average Brit wouldn't have a clue about your political and religious makeup and issues. The references would just fly over their head and the sketches would have no context.
 
What did the girl say in the elevator when asked who those guys were? I rewinded like 10 times, couldn't catch what she was saying.
 
The watch band is inside-out, in the official Apple video. little embarrassing – just like the keynote was awkward and too long, badly communicating the new products. seems they really needed a Steve to be honest and tell them when they're being stupid and complicating. the products are still good though, for now...

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