Apple Shares Three New Ads in 'Switch to iPhone' Campaign

Discussion in 'MacRumors.com News Discussion' started by MacRumors, May 29, 2017.

  1. MacRumors macrumors bot

    MacRumors

    Joined:
    Apr 12, 2001
    #1
    [​IMG]


    Apple today shared a new "Contacts" ad on its YouTube channel as part of its ongoing "Switch to iPhone" campaign.


    The 15-second spot shows people jumping from "your phone" to "iPhone," with the tagline "it's that easy" and a link to Apple's new Switch website.

    The overhauled webpage promotes how easy it is for Android users to switch to iPhone using the free Move to iOS app on the Google Play store.

    Apple also shared "Smooth" and "Security" ads with an emphasis on the iPhone's security updates and hardware and software that "just works."



    Apple shared five other "Switch to iPhone" ads in the series last week: Photos, Jump, Fast, Privacy, and Music.

    Article Link: Apple Shares Three New Ads in 'Switch to iPhone' Campaign
     
  2. nvmls macrumors 6502a

    nvmls

    Joined:
    Mar 31, 2011
  3. symphara macrumors 6502a

    Joined:
    Nov 21, 2013
  4. idmean macrumors member

    Joined:
    Feb 27, 2015
    #4
    I don't get the first one... is there in any difference between how the people jump, or what?
     
  5. AJ5790 macrumors 6502

    Joined:
    Jun 1, 2016
    Location:
    Phoenix
    #5
    Thanks for the announcement.
     
  6. c0ppo macrumors 65816

    c0ppo

    Joined:
    Feb 11, 2013
    #6
    I'm using iPhone for personal use, and Android for work use. I really don't plan on purchasing any iOS device in the future, unless iOS gets a massive overhaul. So switching - yes, but the other way around :)
     
  7. JPLC macrumors 6502

    Joined:
    Dec 20, 2011
    Location:
    Netherlands
    #7
    I like these. Much better compared to those white smiles and fake "moments of life". Reminds me a bit of the Mac vs PC ads.
     
  8. rmbpuser macrumors 6502

    Joined:
    Sep 1, 2012
  9. anton_usa macrumors newbie

    Joined:
    May 11, 2017
  10. BuddyTronic macrumors 6502a

    Joined:
    Jul 11, 2008
    #10
    So you are still not switching but you are one of the first 7 posts on this thread?
     
  11. otternonsense, May 29, 2017
    Last edited: May 29, 2017

    otternonsense macrumors 65816

    otternonsense

    Joined:
    Jul 25, 2016
    Location:
    Berlin
    #11
    Then make an iPhone worth switching to, Apple.

    Not another rehash of the iPhone 6 with a patchy iOS.

    Said as a 100% iPhone user since 3G (and largely disillusioned since iPhone 5S)
     
  12. BuddyTronic, May 29, 2017
    Last edited: May 29, 2017

    BuddyTronic macrumors 6502a

    Joined:
    Jul 11, 2008
    #12
    Your subconscious mind gets it :)
     
  13. democracyrules macrumors 6502a

    Joined:
    Nov 18, 2016
    #13
    Apple campaign is totally correct. All words on the campaigns are truly proven. No one can deny it except for Apple haters.

    I am not Apple employee, just a happy camper Apple device user.

    Samsung or any android phones are the unsafest and unsecured phones because of their open systems and applications platforms that can be built by anyone including hackers.

    iPhone is the safest and the secured phone due to its proprietary systems and application development platforms!! Not just anybody can build Apple systems and applications!!

    Ask any cyber security experts.
     
  14. Seandroid macrumors regular

    Joined:
    Mar 21, 2012
    Location:
    Canada
  15. scrapesleon macrumors 6502a

    scrapesleon

    Joined:
    Mar 30, 2017
    Location:
    Jamaica
    #15
    the security and smooth video remind me why I love this company
     
  16. JackieTreehorn macrumors 6502

    JackieTreehorn

    Joined:
    May 22, 2005
    Location:
    Brussels
    #16
    Obviously, you haven't upgraded to iOS 10.2
     
  17. DrumApple macrumors 6502a

    Joined:
    Jan 30, 2009
  18. Lopes macrumors 6502

    Joined:
    Jun 23, 2003
    #18
    Those ads are ****ing terrible. Among the worst Apple have ever made. They tell you absolutely nothing about why the iPhone is any better than an alternative.
     
  19. Kevsta26 macrumors 6502a

    Joined:
    Apr 2, 2011
    Location:
    USA
    #19
    Everyone is just jumping away from the POS phone and jumping towards the amazing iPhone :D:D:D
     
  20. cube macrumors P6

    Joined:
    May 10, 2004
  21. rp2011 macrumors 65816

    rp2011

    Joined:
    Oct 12, 2010
    #21
    Great ads. Google is a great company, but Android is junk. Absolute junk.
     
  22. Kevsta26 macrumors 6502a

    Joined:
    Apr 2, 2011
    Location:
    USA
    #22
    That's because they don't have to tell you. Simple ads are the most successful. Apple is one of the largest and well known companies in the world. Anyone who hasn't been living under a rock already knows the iPhone is the most smooth and secure smartphone in the world. They just made these ads as a little motivational push for consumers.
     
  23. Naraxus macrumors 6502a

    Naraxus

    Joined:
    Oct 13, 2016
    #23
    Smooth. That's a laugh. I've had more problems on 10.3 than I've ever had on any previous version of iOS.
     
  24. Zirel Suspended

    Zirel

    Joined:
    Jul 24, 2015
    #24
    Tim Cook, me, and the rest of MacRumors don't know how we can live with this…

    Pleeeeese, buy an iPhone, we need you! /s
     
  25. 544263, May 29, 2017
    Last edited: May 29, 2017

    544263 Suspended

    Joined:
    Feb 24, 2011
    #25
    I've owned both several iPhones and several (vanilla) Android phones and honestly i couldn't tell which is better (except for the camera), i have enjoyed both worlds. I think this kind of advertising is quite low niveau and i remember LOL'ing about such advertisements from Apple competition a couple of years ago. ...

    Currently i'm on Android (Nexus 5X). As soon as Apple releases products i want to buy again, for a price that i consider appropriate, i will be happy to consider switching back. I really liked my iPhone 4 and 5S, but i really like my Nexus 5X, too.
     

Share This Page

180 May 29, 2017