Apple Shares Three New Ads in 'Switch to iPhone' Campaign

[MacRumors]

Apple today shared a new "Contacts" ad on its YouTube channel as part of its ongoing "Switch to iPhone" campaign.

The 15-second spot shows people jumping from "your phone" to "iPhone," with the tagline "it's that easy" and a link to Apple's new Switch website.

The overhauled webpage promotes how easy it is for Android users to switch to iPhone using the free Move to iOS app on the Google Play store.

Apple also shared "Smooth" and "Security" ads with an emphasis on the iPhone's security updates and hardware and software that "just works."

Apple shared five other "Switch to iPhone" ads in the series last week: Photos, Jump, Fast, Privacy, and Music.

Article Link: Apple Shares Three New Ads in 'Switch to iPhone' Campaign

 

[nvmls]

*sigh.. facepalm*

 

[symphara]

Still not switching.

 

[idmean]

I don't get the first one... is there in any difference between how the people jump, or what?

 

[AJ5790]

Still not switching.

Thanks for the announcement.

 

[c0ppo]

I'm using iPhone for personal use, and Android for work use. I really don't plan on purchasing any iOS device in the future, unless iOS gets a massive overhaul. So switching - yes, but the other way around

 

[JPLC]

I like these. Much better compared to those white smiles and fake "moments of life". Reminds me a bit of the Mac vs PC ads.

 

[rmbpuser]

This did it for me. I'm switching!

 

[anton_usa]

These advertisements make me cringe

 

[BuddyTronic]

Still not switching.

So you are still not switching but you are one of the first 7 posts on this thread?

 

[otternonsense]

Then make an iPhone worth switching to, Apple.

Not another rehash of the iPhone 6 with a patchy iOS.

Said as a 100% iPhone user since 3G (and largely disillusioned since iPhone 5S)

 

[BuddyTronic]

I don't get the first one... is there in any difference between how the people jump, or what?

Your subconscious mind gets it

 

[democracyrules]

Apple today shared a new "Contacts" ad on its YouTube channel as part of its ongoing "Switch to iPhone" campaign.

The 15-second spot shows people jumping from "your phone" to "iPhone," with the tagline "it's that easy" and a link to Apple's new Switch website.

The overhauled webpage promotes how easy it is for Android users to switch to iPhone using the free Move to iOS app on the Google Play store.

Apple also shared "Smooth" and "Security" ads with an emphasis on the iPhone's security updates and hardware and software that "just works."

Apple shared five other "Switch to iPhone" ads in the series last week: Photos, Jump, Fast, Privacy, and Music.

Article Link: Apple Shares Three New Ads in 'Switch to iPhone' Campaign

Apple campaign is totally correct. All words on the campaigns are truly proven. No one can deny it except for Apple haters.

I am not Apple employee, just a happy camper Apple device user.

Samsung or any android phones are the unsafest and unsecured phones because of their open systems and applications platforms that can be built by anyone including hackers.

iPhone is the safest and the secured phone due to its proprietary systems and application development platforms!! Not just anybody can build Apple systems and applications!!

Ask any cyber security experts.

 

[Seandroid]

The "security" one made me laugh.

 

[scrapesleon]

the security and smooth video remind me why I love this company

 

[JackieTreehorn]

*sigh.. facepalm*

Obviously, you haven't upgraded to iOS 10.2

 

[DrumApple]

Ugh hate seeing Apple this desperate.

 

[Lopes]

Those ads are ****ing terrible. Among the worst Apple have ever made. They tell you absolutely nothing about why the iPhone is any better than an alternative.

 

[Kevsta26]

I don't get the first one... is there in any difference between how the people jump, or what?

Everyone is just jumping away from the POS phone and jumping towards the amazing iPhone

 

[cube]

Does it run OSX?

 

[rp2011]

Great ads. Google is a great company, but Android is junk. Absolute junk.

 

[Kevsta26]

Those ads are ****ing terrible. Among the worst Apple have ever made. They tell you absolutely nothing about why the iPhone is any better than an alternative.

That's because they don't have to tell you. Simple ads are the most successful. Apple is one of the largest and well known companies in the world. Anyone who hasn't been living under a rock already knows the iPhone is the most smooth and secure smartphone in the world. They just made these ads as a little motivational push for consumers.

 

[Naraxus]

Smooth. That's a laugh. I've had more problems on 10.3 than I've ever had on any previous version of iOS.

 

[Zirel]

Still not switching.

Tim Cook, me, and the rest of MacRumors don't know how we can live with this…

Pleeeeese, buy an iPhone, we need you! /s

 

[544263]

I've owned both several iPhones and several (vanilla) Android phones and honestly i couldn't tell which is better (except for the camera), i have enjoyed both worlds. I think this kind of advertising is quite low niveau and i remember LOL'ing about such advertisements from Apple competition a couple of years ago. ...

Currently i'm on Android (Nexus 5X). As soon as Apple releases products i want to buy again, for a price that i consider appropriate, i will be happy to consider switching back. I really liked my iPhone 4 and 5S, but i really like my Nexus 5X, too.