IMHO Apple is on the down turn... There stuff isn't the same, I remember my first iMac G4 the thing was a tank and I used it right till 2009 when it got too outdated, I bought another Mac cause how reliable that iMac was but seems like their reliability have taken a hit. OS is outdated the iPhone 5 look has been around for awhile now and Apple prices are just getting stupid now. I looked at a MacBook Air and its nearly $2000 for 500gb hard drive! Kinda way over priced.
I like apple and it'll be sad to see them go on the down turn but Apple is playing it safe and their competitors are catching up and will start to make ground on them. Apple just doesn't feel the same as the bug free stuff it used to be, even my iPad 3 is bugging out since the os6 update safari crashes and freezes, these were things Mac OS in the past never had issues with. For the first time I'm considering making the switch back to windows, apple is over pricing their products and they don't offer the same reliability they use to offer, if I have to replace my computer every few years then I'm not spending $2000 or spending $1500 and only have 256gb hard drive, too many hoops customers have to jump through like with the air you cant upgrade ram or hard drive after you buy it, in the past I was annoyed but ok with it cause of the reliability but it doesn't seem to be there anymore.
If you want a large amount of storage, then the MBA (or any ultrabook for that matter) is not for you...you are better off getting a 13" MBP that comes standard with 500GB with a more powerful CPU than any MBA for $1200. As far as laptops go, I think that apple is very reasonably priced.
I personally love my MBA, but storage is not at all an issue because almost everything I use is off of network storage.