Apple Stock Sets New All-Time High, Closes at $300 Per Share

[Baymowe335]

You just made the classic rookie mistake of using past performance to predict future performance.

And it's about how much you can make now. If there's a better performing investment now, go for that, not whatever is in your portfolio.

If that's really the case, maybe you should trade your AAPL for NFLX.

Oh, and good luck with that...



Just for giggle's here is AAPL's 5-yr performance versus some other well known tech issues:

View attachment 886582

Yeah, that's AAPL in blue. GOOG is slightly above it. MSFT is nearly +50% better.

And then there's NFLX...

Do 10 years. Apple doubles the others besides NFLX, which has been one of if not the best stocks of the last decade. Congratulations if you held it for 10 years and stuck with it despite the crazy valuation. I couldn’t sleep owning NFLX, and I was wrong...but AAPL did well And I could sleep.

If you go back to the very beginning with AAPL, it will beat NFLX too. It’s all about the range you decide to view. Fact is, Apple has more than quadrupled since Cook took over and has easily outperformed the broader market and Nasdaq.

 

[Erehy Dobon]

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[Baymowe335]

Go back and read my posts about 3x leveraged funds.

Couldn’t care less about leveraged ETFs or your performance using them. Not my scene. Have at it. Has nothing to do with what I said.

 

[Erehy Dobon]

.

 

[I7guy]

....Cook no where near as bad as Scully was, but he is not what Apple fans/users are looking for.

With a few hundred million customers to apples name, I submit you don’t know what Apple fans/users are looking for. You can only speak for you and maybe a small number Of other people.

 

[ArrayDecay]

Back in the late 90's a good friend of mine, and life long Apple fan boy, was boring me to death about how good his Apple gear was. I said "if it's that good I assume you have invested in their stock?". Well that shut him up, temporarily, because he hadn't but he went out and sank a good chunk of $$s in Apple.
I'm still waiting for him to thank me!

I bought a chunk of AAPL in 2000. Never regretted it!

 

[Ent]

Correct. I have some TQQQ that are up over +170% long term.

I started out like you buying QQQ and QLD. After adding TQQQ and holding all three for a while, I decided to dump the first two and just stick with TQQQ.

However, it's actually better to use leveraged investments for the short term. Don't try to smash a home run out of the park.

Also, you need an iron stomach for this. You will learn your freak-out limit. Most people simply can't handle watching their portfolios getting pummeled 5-8% in 6.5 hours.

The smarter use is to look for opportunities caused by market volatility (there are many right now courtesy of the current administration) and take your profits in smaller chunks.

Let's say you can use a 3x leveraged fund and make 5% in a couple of weeks (sometimes in less than a week). Do this once a month over a year and with compounding, you will be up +80%. The broad market index funds isn't the way to do this. Instead use a really volatile fund like SOXL/SOXS, semiconductor sector 3x leveraged/3x inverse funds. They seesaw like crazy. Just take your 5-10% and cash out. Don't try to make +50%.

Using 3x leveraged (and 3x inverse) index funds for long term investing works better when the market is very stable (it is not right now). In fact, using 3x inverse index funds during a recession/strong bear market may actually be easier to manage than a volatile bull market.

One thing either way, you need to pay attention. Use limit orders to get in and out if your attention is elsewhere.
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The problem is figuring out who is going to be successful and who isn't. For every NFLX, there are ten thousand Webvans, Pets.coms, GoPros, FitBits, etc.

The typical retailer investor is stupid and really wants to hit home runs. The smarter way to do this is to take small gains here and there.

this is fantastic advice. My parents already invest in SOXL and have done good. What indicators do you use to time the markets before buying?

 

[ipponrg]

Fine. If you are happy with your investments, that's really the most important thing. Not everyone can sleep well knowing they own leveraged ETFs. It's not for people with weak stomachs.

That said, why do you discuss investments at all online if you are not interested in what others are doing?

I know some people here get really insecure when it is pointed out that there may be a better investment elsewhere at any given time.

Just wait until the next recession and we'll see how many AAPL investors think they are doing well compared to the folks who have inverse 3x funds.

I realize that the Internet is a poor place to discuss investing sensibly. I generally stay out of these stock discussions but this one because too hilarious.

Hell, most people here don't even know how FICO credit scores work.

AHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA!!!!!!!!!

Yeah your strategy is the unrealized approach to compounding your gains. Unrealized in that you gain much more over time. It’s a bit more work as you need to figure out your exit strategy but patience is key for sure.

Some people here and many investors in general are very clingy to their stock. Right now in this volatile bull market, people are definitely dreaming big.

 

[nylonsteel]

long holder here

 

[DNichter]

Pretty incredible. Cook has transformed the company and is ready for the future. Between wearables, tablet computing, and services, there is a ton of potential for innovative growth. For everyone who thought he was a bad choice, you were simply wrong.

 

[Allyance]

Ah, hindsight is 20/20. Sure you can find other investments that have out performed Apple. I converted the proceeds of our 401k into my IRA back in 2013. Very modest amount. Broker set up 4 stock and a couple of funds. I used the money in the funds to get relocated and setup on the west coast. I watched as the other stocks did nothing. I had no interest in them. I told my broker I wanted a stock in a company whose products I used and liked. Moved all the other stocks into Apple and have watched it grow at a decent rate. I am not a day trader or a stock whiz, but took Buffet advice about being in it for the long haul.

 

[MacBH928]

Apple went from $300B to $1.3T, so if you don’t like more than quadrupling your money in 8 years, I guess you could look elsewhere.

Plus, they bought back a ton of shares and paid dividends all along the way.

You are looking at this from a shareholder point of view. From this view I would be a happy Facebook owner selling people's private lives to Cambridge Analytica. Who cares where the money comes from?

If all you care about is money, you should have invested in Dominos pizza which stocks has outperformed Apple's.

Apple hasn't "saturated the market." What they've done is far more profitable (or sinister, depending on how anti-establishment your viewpoint is)... they've created an ecosystem. Obviously this was ramping up long before Cook was CEO - but the so-called "walled garden" is a juggernaut in terms of revenue, and getting juggernaut-ier.

They have. To expand their business they are looking elsewhere to make more money like being a financial company (Apple Card) or Hollywood producer (Apple TV+). Can they succeed at it? maybe, but they are no longer a "tech" company then. Apple is 1 of only few companies that hoover around the $1T valuation. How much bigger do you need them to get so we can agree they have saturated the market?

With a few hundred million customers to apples name, I submit you don’t know what Apple fans/users are looking for. You can only speak for you and maybe a small number Of other people.

There are Apple fans and then there are Apple users, you know, like Blackberry users. Apple fans are the ones that have stuck around the company and their "mission". Like the ones that have not abandoned the company in 1996 when it was seeing bankruptcy at the horizon running PowerPC processors. Those are the ones I am talking about.

Apple users are buying whatever is useful and trendy these days and are going to move on, just like Blackberry was, just like Nokia was, just like Yahoo was...etc.

 

[Baymowe335]

You are looking at this from a shareholder point of view. From this view I would be a happy Facebook owner selling people's private lives to Cambridge Analytica. Who cares where the money comes from?

If all you care about is money, you should have invested in Dominos pizza which stocks has outperformed Apple's.



They have. To expand their business they are looking elsewhere to make more money like being a financial company (Apple Card) or Hollywood producer (Apple TV+). Can they succeed at it? maybe, but they are no longer a "tech" company then. Apple is 1 of only few companies that hoover around the $1T valuation. How much bigger do you need them to get so we can agree they have saturated the market?



There are Apple fans and then there are Apple users, you know, like Blackberry users. Apple fans are the ones that have stuck around the company and their "mission". Like the ones that have not abandoned the company in 1996 when it was seeing bankruptcy at the horizon running PowerPC processors. Those are the ones I am talking about.

Apple users are buying whatever is useful and trendy these days and are going to move on, just like Blackberry was, just like Nokia was, just like Yahoo was...etc.

Apple is not Facebook.

If we could all pick the absolute best performing stocks, we would. What kind of silly response is that?

 

[I7guy]

...There are Apple fans and then there are Apple users, you know, like Blackberry users. Apple fans are the ones that have stuck around the company and their "mission". Like the ones that have not abandoned the company in 1996 when it was seeing bankruptcy at the horizon running PowerPC processors. Those are the ones I am talking about.

Apple users are buying whatever is useful and trendy these days and are going to move on, just like Blackberry was, just like Nokia was, just like Yahoo was...etc.

Interesting hypothetical universe of Apple customers, which you constructed.

 

[SuperCachetes]

They have. To expand their business they are looking elsewhere to make more money like being a financial company (Apple Card) or Hollywood producer (Apple TV+). Can they succeed at it? maybe, but they are no longer a "tech" company then. Apple is 1 of only few companies that hoover around the $1T valuation. How much bigger do you need them to get so we can agree they have saturated the market?

Since you seem to have a very narrow view of what “the market” is, and how a “tech” company is defined, it is highly unlikely we will ever agree in this context.

Personally, I couldn’t care less if Apple branches out into goggles, vehicles, or even food. An Apple ][ was the computer I learned to program on decades ago, and it was great. But going forward, as long as there is margin, shareholder value, and a core set of products I believe in and/or enjoy using as a consumer - I’m good.

 

[dukebound85]

Hope we get a split soon....

why? most brokerages support fractional shares these days

 

[criticasm]

Tim Cook may be in the running for best CEO of all time. Why?

For you haters, Tim Cook has now added $1,000,000,000,000 (1 Trillion dollars) in shareholder value since taking over for Steve Jobs, more than any CEO in history.

This has been absolutely phenomenal to watch come to fruition. Apple's earnings prowess has been disrespected and misunderstood for so long. We are starting to see Apple's real value come through.

Congratulations to Apple and to all the shareholders.

Apple wasn't worth $0 when Tim Cook took over. Neither is he exclusively responsible for any heights a company that's been on the rise for over 20 years has now reached. Apple's shareholders is a majority of themselves & a bunch of investment firms. You're cheerleading for the 0.1%. BTW Saudi Aramco is worth $2 Trillion, DOUBLE Apple so by your logic isn't their CEO the greatest.

 

[Baymowe335]

Apple wasn't worth $0 when Tim Cook took over. Neither is he exclusively responsible for any heights a company that's been on the rise for over 20 years has now reached. Apple's shareholders is a majority of themselves & a bunch of investment firms. You're cheerleading for the 0.1%. BTW Saudi Aramco is worth $2 Trillion, DOUBLE Apple so by your logic isn't their CEO the greatest.

Few things.

I never said Apple was worth $0 when Cook took over. It was worth around $300B and is now $1.3T, so he’s added $1T while CEO. That’s a fact.

Second, Aramco only IPO’d 1.5% of their company, so the valuation is extrapolated from that small number of shares available to trade. If the Entire company’s shares were available to trade like Apple and other US companies, it is highly questionable if that valuation would hold.

Third, Aramco is state-owned and is essentially a monopoly that sells a commodity, so it’s nothing like a competitive company like Apple.

Fourth, a $2T valuation isn’t double Because Apple is worth over $1.3T. You seems To think Apple is worth $1T, which is wrong.

Fifth, I’m pointing out facts, not cheerleading and I have a vested interest proportional to the shares I own personally.

Last, Tim Cook is the most responsible for Apple’s strategy and thus current valuation because he is the chief executive.

 

[LizKat]

Wondering where the usual "fire Tim Cook" crowd went..

They're off trying to suss out how many of the rumors about Samsung's next innovations will turn out to be worth coming back here to amp up the calls to fire Tim Cook before it's too late lol.

 

[Marco0107]

Why did I sell my single $22 share of Apple stock in 2008? I could have taken my family out for a steak dinner tonight! Oh well. Mac and cheese for us.

See what I did there?

 

[Codeseven]

Yep, in 2005 I just really liked Apple stuff, so signed up for etrade and made my first stock purchase. I really had no clue about what analysts thought and such.

‘Yup, same for me. Back then, just out of curiosity I walked into the new ‘Apple Store’ at a local mall. Being a gamer at the time, I had built my own Windows PC so I had zero interest in Apple and only owned a beat up Nano. But something caught my eye. It was giggling kids sitting around the store play area tapping away on computer keyboards while ‘hip’ looking adults were happily sipping coffee and talking to ‘geniuses’. Then I took a good look at the Macs and was very impressed at the build quality and looks. The store was maybe a quarter full of customers. A week later I walked by and it was packed! I had the feeling that this is something that is going to be big and I wanted to be a part of it.

I had never even thought about buying stock but had always heard my Father talk about his stock buying/selling. So, after seeing how cheap the stock was I asked my Dad how much I should buy and his answer was just to buy the standard ‘block’ of 100 shares, so I did. I couldn’t convince anyone else to buy any, not my brothers and sisters or anyone at work.

Never sold any of it. Best investment I‘ve ever made by far, on just a hunch/feeling.

 

[ActionableMango]

A lot of people are attacking one or the other side. This isn't really a "you're either for Apple or against it". Both sides have valid points.

As an APPL shareholder, I appreciate what Tim has done. I don't want him fired. Even if he was handed a great company by Steve, it's still phenomenal what Tim has done. How quickly we forget that when Steve passed away, everyone thought nobody could fill Steve's shoes, and Apple would fall from its great heights. By that metric, even "coasting" would be success.

That being said, a lot of "haters" have perfectly valid complaints. Many Mac models were not updated for an embarrassingly high number of years. It was 4 years between Mac Mini releases. It was 6 years between Mac Pro releases. There were three generations of terrible MacBook keyboards.

 

[Valkyre]

ahh... i remember one year ago when people were saying that apple is done for and that the company is now doomed and that this "clown" Tim Cook destroyed the company... and here we are 1 year later with a mostly great release of products an all time high stock price... i guess this Tim Cook dude made a lot of people look like actual clowns after all...

 

[DocMultimedia]

Tuesday is the quarterly earnings call. Bring on the good news. 🤞🤑