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You'll always have this guy.

Facts are facts. You don't grow by $1T because you're "living off the legacy" of someone else. Steve was a genius. Cook is too and has taken Apple to new heights. It's not that damn easy.
The iphone was the single most disruptive piece of technology ever created.
Under Apple Cook has released the apple watch, airpods and apple music pretty much. Not worth 1 Trillion
 
Without Steve turning things around at Apple since returning as CEO and without the iPhone introduction this would've never happened.

But of course also thanks to Tim and selling dongles, adapters and Airpods that people keep losing.
 
Sure, if you're just into AAPL for their inflated shareholder value good on you!

If you do nothing all day besides watching your portfolio, writing emails to your mum and watching youtube, I guess you could also use a machine from 2005 and it wouldn't affect you.

Other people unfortunately still have to use their ****** products. If you broaden your base with services, ofc the value is going up. Doesn't mean AAPL puts out decent hardware or services (that is worth its price).

It's always the same story, but people never learn. At some point token used car salesman becomes CEO, increases shareholder profits in the short term and tanking the company in the long run.

The cycle always repeats with starry-eyed investors.
 
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NYE TO NYD bash on watch celebration seems very appropriate.
 

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Apple hasn't released a successful product since Steve's time. They still ship iMacs with spinners in them. Cook has not clue so should be replaced with a guy of the calibre of Eddy Cue.
1) Apple’s released the Watch, Apple Music and Watch since Jobs’ death.

2) iMacs with “spinners” lol? That’s the best you got? Ummm, ok...

3) Agree Eddy Cue would probably make a great CEO, but I doubt he’ll have the chance. When Cook decides to retire two or three decades from now, Cue probably will have already retired already himself 🤷‍♂️
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Imagine the stock price if they had redesigned iMacs and an updated Mac mini. Hopefully soon.
$300.01 instead of $300.00? 🤷‍♂️
 
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The iphone was the single most disruptive piece of technology ever created.
Under Apple Cook has released the apple watch, airpods and apple music pretty much. Not worth 1 Trillion
Evidently, Cook’s contributions ARE worth $1T, decided by the market. Guess what that means? Your opinion is wrong and you’ve ignored facts. I didn’t decide it’s worth $1T...the owners of the company did.
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It doesn't change a fact that Apple Product is less impressive and more expensive in order to make the profit higher so the stock price can go higher. The truth is that Tim Cook cares about stock prices and shareholders more than developing a revolutionary product.
Those aren’t facts. $300/share and Cook creating $1T in value are.

Consumers disagree with your assessment.

Apple has several revolutionary products and services under Cook.
 
Markets are experiencing a good amount of irrational exuberance.

Hard part (most say impossible) is figuring out when the exuberance ends.

They aren't called business cycles for no reason.
Oh, you are so right on! We don’t know when “The Everything Bubble” is going to pop, but pop it will, and the after effects will put many in financial pain for a long, long time (to put it optimistically). Some are hinting that the Great Depression in the 30s only worse will be our reality when the correction arrives... When every corporation on the planet including Apple buy up their own stocks with free money for 10+ years, driving share prices into the stratosphere, one can actually begin to think that it’s different this time. No. No it’s not.
 
And what have you gained from being so completely wrong? Not every Fortune 500 company has gone up as much as Apple, so this isn’t driven by the Fed.

Sorry you’re so bearish and pessimistic that you’ve sat out on this $1 Trillion valuation creating story.

I hope you’re not this wrong about your other investments, if you have any.

Most of the Bears were wrong in 2005, 2006, and 2007 - the saw the fraud, and Department of Justice and SEC did nothing.

...Until they weren't, in 2008. And then we made a killing.
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Sure! Let's focus on the least profitable/most volatile part of the business! Hardware and OS is a means to produce and consume content. Anyone that thinks of it otherwise is destined to be unsuccessful. Tech history is littered with the corpses of companies that made great hardware and OS's with nothing to do with them.

You're right - I'm actively avoiding the garbage that's OS X Catalina.
 
Most of the Bears were wrong in 2005, 2006, and 2007 - the saw the fraud, and Department of Justice and SEC did nothing.

...Until they weren't, in 2008. And then we made a killing.
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You're right - I'm actively avoiding the garbage that's OS X Catalina.
Yeah, for 1 year if you called it and your timing was perfect? You’ve been utterly destroyed since then.

Markets go up over time, so shorts always lose in the long run. Let’s not act like you have the ability to predict with any certainty when 2008 will happen AND have positions to back it up.

Predicting it every year is one thing...shorting at the right time with a heavy position is entirely different. And boy, you had to cover fast or you’d still be waiting.

All the longs continue to profit from BUYING the 2008 dip and have made money buying every single year since then.

Every single bull is making money today if they bought at any time prior to yesterday. They are making a killing if they bought the last 1, 2, 5, 10, 20, 30, 40, 50, 60, etc years.
 
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Even Warren Buffet sold all his IBM and bought Apple. Got mine 7 years ago, can't complain. They must be doin' something right which pisses off all the haters, who are mostly jealous they didn't buy it when they could have.
 
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Best CEO of all times... Jack Welch had his day, where's GE today.

$1Tn. How high the marketplace will have to overshoot before a correction.

So. Now, do all the big funds have Apple in their portfolio? Any laggards left... like Buffett - Ten years late to the party - Took this long for his managers to convince Him that Apple was a better bet than IBM.

Wanna bet in the future - study Tesla... better than Apple goin' Hollywood.

Back to reality for a second.

This ending quarter... anyone bought an iPhone? News were silent in december.

What's the use of having the best supply chain if the market has moved on & people not buying...

The future is - electric vehicles.

FACT - Australia is burning, my sympathy to all, down under.
 
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You mean like TQQQ, UPRO, TECL, FNGU? (or SQQQ, SPXU, TECS, FNGD as inverse 3x funds?)

That's where the big boys roam, not MacRumors dilettantes.

LOL, the people here know nothing about making real money in the equity market of the 2020s. The vast majority here are still in the Nineties mindset.

Also, because of the extreme BETA, this isn't kiddie play. Your 3x leveraged investment holdings value can drop 6-8% on a bad day.

Hell, FNGD dropped 9% today. That's usually too much for lightweights and prissy snotnosed grandstanders to handle. I think FNGD is down about +20% in the past week. You must have an iron stomach to deal with investing in 3x leveraged equities.

Yup. I just started learning about these a few days ago and bought QQQ (non leveraged ETF) and QLD (2x Leveraged ETF). The way the market did in 2019, these 2-3x leveraged ETF’s would have net you a lot of money if you’re willing to take on the corresponding risk.
 
I do not understand too much in investing, but what am I missing here?
Shouldn't investors be looking for smaller companies to grow their stock prices than a company that has already saturated the market?
What happened during 8 years period that made Apple worth $1T more? most of the products were there.


Tim Cook may be in the running for best CEO of all time. Why?

For you haters, Tim Cook has now added $1,000,000,000,000 (1 Trillion dollars) in shareholder value since taking over for Steve Jobs, more than any CEO in history.

This has been absolutely phenomenal to watch come to fruition. Apple's earnings prowess has been disrespected and misunderstood for so long. We are starting to see Apple's real value come through.

Congratulations to Apple and to all the shareholders.
Wondering where the usual "fire Tim Cook" crowd went..

We are still here. People who want Cook fired are people who care about the quality of the product and what Apple stands for as a tech company that makes technology that makes everyday life easier for the common consumer. If it was about just money, Cook just can sell drugs in the blackmarket. There, they made a lot of money. Now they are just another "Dell". The other reason Cook seems succeeding is because the competition is even worse than Apple. You either use the Apple product, or sell your soul to Google.

Tim Cook is just riding the Jobs train. Even the employees he depends on are from the Jobs era. Here are some products Jobs made that Cook is getting the credit for their success:

-iPod, iPhone, iMac, iTunes Store, App Store, iSuite, unibody macbook, macbook air, Mac mini, Apple TV, iWork, Apple Stores, OS X, iOS, Siri.

Here is the products the Cook made to make Apple turn into $1T company:

-Apple Watch, Airpods

Cook no where near as bad as Scully was, but he is not what Apple fans/users are looking for.
 
I do not understand too much in investing, but what am I missing here?
Shouldn't investors be looking for smaller companies to grow their stock prices than a company that has already saturated the market?
What happened during 8 years period that made Apple worth $1T more? most of the products were there.





We are still here. People who want Cook fired are people who care about the quality of the product and what Apple stands for as a tech company that makes technology that makes everyday life easier for the common consumer. If it was about just money, Cook just can sell drugs in the blackmarket. There, they made a lot of money. Now they are just another "Dell". The other reason Cook seems succeeding is because the competition is even worse than Apple. You either use the Apple product, or sell your soul to Google.

Tim Cook is just riding the Jobs train. Even the employees he depends on are from the Jobs era. Here are some products Jobs made that Cook is getting the credit for their success:

-iPod, iPhone, iMac, iTunes Store, App Store, iSuite, unibody macbook, macbook air, Mac mini, Apple TV, iWork, Apple Stores, OS X, iOS, Siri.

Here is the products the Cook made to make Apple turn into $1T company:

-Apple Watch, Airpods

Cook no where near as bad as Scully was, but he is not what Apple fans/users are looking for.
Apple went from $300B to $1.3T, so if you don’t like more than quadrupling your money in 8 years, I guess you could look elsewhere.

Plus, they bought back a ton of shares and paid dividends all along the way.
 
The iphone was the single most disruptive piece of technology ever created.
Under Apple Cook has released the apple watch, airpods and apple music pretty much. Not worth 1 Trillion
Even then, there has been so much bad advice from armchair analysts who thought they knew better. Every time I see someone here suggest that Apple "needs" to do something like buy Netflix, or make a round smartwatch, or some other crappy piece of advice, I can't help but roll my eyes.

Remember when people claimed that Apple needed to make a budget iPhone? Or that Apple was doomed due to slowing smartphone sales?

A less experienced CEO might have gone with "conventional wisdom" and lowered iPhone prices to improve demand. Or go on a reckless tech buying spree just because someone here thinks that doing business is like a game of monopoly where you have to own all the properties.

Instead, what Apple did under Tim Cook's direction was to raise prices to account for consumers holding on to their phones longer. At the same time, you have initiatives such as the upgrade and trade-in programmes which not only make purchasing new iPhones more affordable for consumers, but also provided 2nd-hand iPhones that Apple could then go on to refurbish and resell in the grey market.

The iPhone XR has been Apple's best selling iPhone to date, despite its much-maligned specs. I feel this shows Apple's expertise in knowing how to make the right compromises to make a smartphone that still offers its users a great experience while remaining affordable.

At the same time, Apple has gone from simply selling iPhones to selling to people with iPhones. As mentioned in another thread, I mentioned that Apple has aggregated the best customers. This gives them a user base that has both the ability and the propensity to spend on costly accessories such as the Apple Watch and AirPods, as well as services and apps while at the same time paving the way for other wearables such as the Apple glasses.

This is the value an astute CEO like Tim Cook brings. He may not have been a product person per se, but his business savvy has enabled him to steer Apple on the right track, while still having the discipline and courage to say "no" to a thousand other distractions (which I define here as moves the critics claimed Apple needed to make, but turned out to not be the right bets moving forward, such as acquiring Netflix) which would potentially have brought more harm to Apple.

Apple doesn't just run on autopilot. Steve Jobs provided the "what", Tim Cook has provided the "how", and Apple has been better off for it.

We are still here. People who want Cook fired are people who care about the quality of the product and what Apple stands for as a tech company that makes technology that makes everyday life easier for the common consumer. If it was about just money, Cook just can sell drugs in the blackmarket. There, they made a lot of money. Now they are just another "Dell". The other reason Cook seems succeeding is because the competition is even worse than Apple. You either use the Apple product, or sell your soul to Google.
Then I think you all need to come round to the realisation that there is a lot more to what makes a successful company than a great product alone (or in the very least, your definition of what a great product entails). Yes, one can argue that Tim Cook was handed success on a golden platter, but given how quickly tech improves, this isn't like inheriting a couple of houses from your parents and just living off the rent money forever. You actually have to work to maintain that lead.

And maybe you don't care that Apple would have been a lot less successful had it simply continued to provide Macs to a small and vocal user base while ignoring every other growth opportunity in the market. That's your prerogative, but also understand why someone running Apple would have other more pressing priorities than providing a xMac to a shrinking demographic, or continue to sell routers and external monitors.

At the end of the day, Apple is what it is today despite not having done like 99% of what the critics claimed it had to do in order to survive. Or perhaps, precisely because it hasn't listened to the critics.
 
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Shouldn't investors be looking for smaller companies to grow their stock prices than a company that has already saturated the market?
What happened during 8 years period that made Apple worth $1T more? most of the products were there.

Apple hasn't "saturated the market." What they've done is far more profitable (or sinister, depending on how anti-establishment your viewpoint is)... they've created an ecosystem. Obviously this was ramping up long before Cook was CEO - but the so-called "walled garden" is a juggernaut in terms of revenue, and getting juggernaut-ier.

All you have to do, even as a casual observer, is look at the growth of services. This is not declining in the near term. Far from it. Apple is finding more and more ways to make it easier to spend money - on their stuff, primarily. Now they are producing content. You can get apps for your wearable. They have a financial card with some (arguably uncompetitive for the time being) perks. In the extreme example, you can configure and buy a $50,000 Mac Pro on your phone. It takes roughly 60 seconds.

Speaking of hardware, I know there is a large contingent of consumers that hold on to their phones a while, and/or pine for an older, smaller version. I would argue that there is a much larger group of consumers that either blindly upgrade because they can, or because of FOMO keep their hardware semi-current. With the margin that Apple has, that is still a decent chunk of revenue stream too. Then - surprise - wireless headphones, and a professional computer that is impressive in its modularity and long-term viability. What's next? It may be a long time coming, but it will likely be successful or even a game-changer.

This is all to say, that while Jobs is gone, and the expansion of hardware does slow down - as a company, this is exactly where I'd want to be at.
 
Wondering where the usual "fire Tim Cook" crowd went..
We are still here. We want great Apple products. We don't care if Apple's share price is going through the roof, or just plodding along just fine. I just want a great MBP that works properly without all the stupid hardware or software issues, without soldered in key parts that should be upgradeable and repairable, and so on. This is a completely separate issue as to whether or not a stock I have investing in is doing well or not.

And let's get real about this new high. The entire stock market is reaching new highs. The SPX500, NAS100, and US30 indexes are all at all time highs, as are many companies such as Microsoft and Tesla. The thing is, when the markets are booming, most stocks boom together. When it crashes, everything crashes. It's how the markets work. This all time high has a lot more to do with the stock market booming than anything Tim Crook has done. The part that Tim Crook plays can be seen by the relative performance of Apple stock compared to other stock. And yep, sure, Apple stock is doing just fine relatively, so Crook isn't doing too bad on the finances side of things. But it could be better.

So let's get even more real. If all the Apple products "just worked", and didn't have all their current issues, how do you think the Apple stock would be going? Yep, it would be even higher than the $300, right?! So if you are heavily invested in Apple stock, you should be angry at all the product issues that are going on at Apple, because if Tim Crook wasn't overseeing all these mess ups, and we had someone better in charge, your stock would be flying much higher.
 
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Amazing run, thank you Apple. If you were able to read the writing on the wall and buy a few hundred shares of AAPL the day of the iPhone announcement ~10 years ago, you would have made more than 10x your investment while collecting thousands of dollars in dividends. On the other hand, if you're like Steve Balmer or Mr. Dell then you missed the opportunity of a lifetime, sorry.

iPhone is not expensive, it's free from AAPL dividends if you bought early.
 
Everyone here trying to say that Tim Cook has done so amazingly well and isn't riding on the coat tails of Steve Jobs needs to look at these figures:

Steve Jobs took over Apple on 9 Jul 1997, when the share price was $0.50
He stepped down from CEO on 24 Aug 2011, with the share price at $53.35
Tim Cook has taken the share price in Jan 2020 to a high of $300.35

SJ created a 10,600% increase in 14 years
TC created a 560% increase in 9 years

Now tell me who was the genius, and who is riding on the coat tails.

This image shows the AAPL share price on a log scale, and as you can see, the red line is under SJ, blue is TC, and dashed red line is the projection of where the stock might have continued to go under SJ, and if you continue that projection, the share price would be around $1,000. So TC's mistakes and lack of innovation, design genius, attention to detail, and focus on great products ahead of profits, have cost shareholders around $700 in value to date.

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Screen Shot 2020-01-04 at 12.25.58 pm.png
 
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