The reading comprehension of some of the commenters in this thread...
BackMarket targeted Apple Store display iPhones with this campaign. They weren't spamming anyone.
Calm down everyone.
It also seems potentially legally dodgy that they’re advertising an unrelated service in an Apple Store. But, for the purpose of this viral advertisement (because, yes, that’s what this is, a staged viral advertisement), they’re using paid actors. It’s viral stunt advertising, and MacRumors is either passing off their press release as an actual news story out of laziness, or they’re getting a cut.No, I read the article. It doesn't matter to me that it was only done to the display iPhones at the Apple Store and not directly to the consumer's iPhone. What matters to me is how invasive and spammy this is and there should be zero tolerance for such an act. I honestly hope Apple can sue them for it. Then I'll laugh.
And shame on MacRumors for giving them such free publicity.
So if someone is not tech-literate they are ignorant? I certainly don't expect the vast majority of people to know how to properly manage AirDrop settings on their own. Hence why Apple makes it default to 'everyone'.This reminds me of when I'd AirDrop a photo of a can of Spam to all of my classmates ignorant to leave AirDrop to everyone enabled on their iPads.
Illiterate is a synonym for ignorant. Ignorance is not an insult.So if someone is not tech-literate they are ignorant?
You're assuming the vast majority of people to be uninformed, another synonym for ignorant.I certainly don't expect the vast majority of people to know how to properly manage AirDrop settings on their own.
But, isn’t AirDrop opt-in, at least from people outside of your contacts list? I believe the default setting is On, but Contacts Only. Either they’ve added him to their contacts book, or they’ve changed the default setting from Contacts Only to Everyone. Ignorance is probably the right word to use in that context, they had a level of technical know-how to change the default option to a less secure/private option, but lacked an understanding (hence were ignorant) of what could happen as a result of changing to the less secure/private option.So if someone is not tech-literate they are ignorant? I certainly don't expect the vast majority of people to know how to properly manage AirDrop settings on their own. Hence why Apple makes it default to 'everyone'.