If you want to be depressed, just come to any comments section on Macrumors.
Seriously, I'm calling all of you out. You're stuck in your own little mental walled gardens, and the lot of you are getting very close to being like that high school or college friend who was always dour and pessimistic, maybe even worse than E'ore the donkey. At least E'ore had a reason; none of us would like to have a cardboard tail stuck to our rump by a thumbtack!
There was only ONE post up 'till mine that expressed anything close to optimism.
Well, I'm here to say that I'm optimistic about Apple, and yes, I'm optimistic about a real makeover for Siri. And yes, I am looking forward to WWDC. I won't be able to watch it live, just because I have some real-life responsibilities to attend to on that day. But my God, I'm looking forward to it, and you should be too.
The last 5 times I was at ANY Apple store, I saw customers lining up all the way toward the front door. And a couple of those times, I was one of those customers, waiting patiently for my turn, and having fun conversations with others in line.
I've never gotten support like I have from Apple.
I've never had a smoothly-working tablet AND PENCIL combination like I have from Apple.
I've never had a QUIET laptop like I have from Apple.
I've never had a reliable phone like all the ones I've had from Apple.
I've never had watches last as many years or do as many amazing things as I've had from Apple.
I'm even impressed with the earbuds. They only go bad when one falls into the pool, lol!
Or, you know.
They present a series of updates that have some things that we care about and other things that we don’t, and the forums light up with complaints no matter what, while the regular consumers could care less and just continue buying iPhones.
You know, like the last… 20 years… Of WWDC.
^
|
+----This guy has it right. Apple will continue. Millions of people own AAPL stock in their investment portfolios, its price hit a new all-time high last Friday, and today it's only 2.3% off that high. An awful lot of you sure do make a sport of talking smack like Apple failed without ever being a leader, and is a company who hasn't done anything right in the last 20 years!
The CEO changeover may turn out to be a good thing. You can love it or hate it right now, but you didn't like Tim Cook either, so there's that. And it's a fact of life that EVERY company eventually gets a new CEO, at least until the company stops being a company. And well, that hasn't happened yet.
Pro Tip: New CEOs often presage a whole new era of success for a company. That's not a guarantee, of course. But this is something to be optimistic about.
The folding iPhone may have issues when it does come out, but Apple's not going to just let it fall flat. People will buy it, and people will enjoy it.
Look at all the hard things Apple has done just in the last 5 years. Constant camera improvements, even to the point that the phone in my pocket is almost a better camera than the big and heavy DSLR in my camera bag. Tighter operation between the Apple Pencil and the iPad. And tighter operation between the Apple Watch (and the Ultra) and your ungrateful wrist.
Apple, TSMC, and ARM made the world sit up and take notice with the Apple-designed M processors and an overhauled OS that could use them, doing what even Intel couldn't do with performance and efficiency cores, while also providing backward compatibility with older code.
Those things, and much more, all served to breathe life into not just Apple, but the entire computing industry, and even every corner of modern life.
I'm optimistic and I'm looking forward to hearing what Apple has on tap for the rest of 2026. And I think you should be optimistic too.
Seriously, only one optimistic post. This one from me makes TWO.
One parting thought: If the marketplace was so horribly bad for Apple, then we would all be on Android by now, and MacRumors wouldn't even exist.
Have a good week, and we'll see what the big thing is next Monday.