Originally posted by robodweeb
If Apple proceeds along this route, it will either fail or succeed. If it fails, Apple fails and we all definitely lose. If it succeeds, I think we still lose because more and more of Apple's corporate attention would be devoted towards Apple's music business at the expense of everything else.
I don't buy Apple products to create music or videos (nor to listen to music or watch videos). I buy them to make my personal, corporate, and academic (research) work a little easier (but not *that* much easier than using current Wintel products). Apple products have had the flexibility to help me to do that, though I have noticed that Apple's/Jobs' apparent obsession with music and video has caused the improvement of Apple products in the areas of *my* use to languish. Apple computers are under-powered, over-priced, and lacking in features that available to most of the world.
Mass-personalizing entertainment and leisure is, perhaps, a cool thing but, at the end of the day, it doesn't put food on the table or pay the mortgage, or help someone send their kids to college. If you learn nothing else from Microsoft's success (other than the futility of bitching about it), you should learn that mass-personalizing productivity and utility drives purchasing decisions more than entertainment. People will put up with crap because they accept the rationale behind that.
Apple seemed to be headed in the right direction - the "digital hub" concept personalizes utility - but has apparently been distracted by their corporate obsession. After all, how many of us have a digital hub in our homes that functiona t the level promised at the outset?
In a sluggish economy, is it really responsible to squander a strong cash posiiton on one shot? Maybe Apple knows some set of data that says "yes" but, as far as I can tell, the answer is strongly "no" ...