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Could be.

Let's say the M3 Air starts at $1,099 like the M2 Air does today. Then the M2 Air gets the $999 slot, and the M1 Air gets killed in favor of this "decontented" 13-inch M1 Pro, at $799. Maybe.

But why? Wouldn't it be less effort to just drop the M1 Air's price to $799?
I'm thinking they will want to discontinue production of the M1 at some point soon, would it not add complexity (and cost) to keep producing the M1 just for this device, rather than giving it the similar, newer M2 chip, which will still likely be used for a while in the iPad Air and some other Macs? Roping the M1 in for another couple of years on sale will also pose a bit of a support cycle headache in a few years when they're looking to drop M1 support but still have fairly new machines they've sold to schools etc.

The problem with just upgrading the M1 Air with an M2 chip is that there's already an M2 MacBook Air, hence making up a quick new 'MacBook' out of the older MBP chassis. Keeps things cleaner to separate this machine out of the Air line, IMO.
 
I’d like to hear what everyone’s opinion is on a plastic body too, as that would help to reduce the price.
I loved my plastic Macbook. The top case (where the keyboard is) was a little bendy but an easy swap after getting half a cup of coffee in it.

I'd love a unibody plastic Macbook but I doubt it will be cheaper to make since you need to reinforce it here and there to protect the battery and anchor the display hinges.

But I would totally enjoy the display lid and the bottom lid be made out of plastic, I suspect the bottom lid has a lot of thermal mass required for passive cooling, then again the budget Macbook could have a fan.
 
I'm thinking they will want to discontinue production of the M1 at some point soon,

Sure.

(Though… they do have older SoCs out there. The HomePod mini has the S5, which in turn uses cores from the A12.)

would it not add complexity (and cost) to keep producing the M1 just for this device, rather than giving it the similar, newer M2 chip, which will still likely be used for a while in the iPad Air and some other Macs?

Right, but if they use an M2, why would it be significantly cheaper than the M2 Air? And how do they communicate the price difference?

I can see a MacBook SE, and with the 13 Pro chassis (which is seven years old now), but right now, that's more expensive than the Air.

Roping the M1 in for another couple of years on sale will also pose a bit of a support cycle headache in a few years when they're looking to drop M1 support but still have fairly new machines they've sold to schools etc.

Yeah.

 
The M1 Chip (and even most A-Series chips) blow Chromebook performance out of the water.

The hardware is the easy part. The software is what makes Chromebooks special - its easy for a school administrator to manage hundreds of them, they are interchangeable when damaged since your documents/settings/etc are all in the cloud. Apple Platform Deployment (latest name for admin suite) is a lot more complicated. Google's ChromeOS Flex and CloudReady are also workable solutions for letting less resourced school districts repurpose older PC and mac hardware. Students use one Google account to log into many third party education apps/sites licensed by the schools with single sign on - I don't see "Sign In with Apple" option hardly ever. Students use GMail to communicate with teachers, Google Meet for remote learning, etc..

Apple's cloud based iWork suite (do they still call it that?) seems neglected compared to all that Google Workspace for Education offers.
 
I guess Apple is figuring it will have to discontinue the 9th gen iPad at some stage and they need some kind of replacement for schools to buy...
 
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The only thing I can think of is they WAY over produced M1 and M2 chips and need a vehicle to move them. There doesn't seem to be too much sense into this product category....
 
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Apple isn't averse to selling low cost devices (see the Apple TV) as long as they can maintain their high margins. It helps if it comes with the ability to sell services.
 
Sure.

(Though… they do have older SoCs out there. The HomePod mini has the S5, which in turn uses cores from the A12.)



Right, but if they use an M2, why would it be significantly cheaper than the M2 Air? And how do they communicate the price difference?

I can see a MacBook SE, and with the 13 Pro chassis (which is seven years old now), but right now, that's more expensive than the Air.



Yeah.
By Apple's pricing logic, 128GB -> 256GB storage was $200 when they still offered it previously so there's the difference all else being equal. There's probably all sorts of other little cutbacks they can make to reduce the BOM further, I think the M1 Air screen is inferior in certain characteristics to the M1/M2 Pro screen for e.g. even though on paper they look similar, but halving the storage is likely how it would be explained in consumer facing logic.

Of course they could also just offer a 128GB M2 MBA for $799, assuming they can get the margins without cutting back on display & other component quality. I think that's what is more important to their margins ultimately, and why the M1 MBA could be cheaper than the M1 MBP in the first place, despite ostensibly being very similar machines.
 
Like some other people have said, bring back something like the iBook clamshell - polycarbonate with color. Those were so cool, if I could have gotten obe with a 1024 x 768 pixel screen when I looked into them), I would have my first Mac sooner. As it turned out, the white polycarbonate iBook G3 was my first.

Bring back the iBook name as well, call it the iBook SC.

Or like yet others have said, bring back the MacBook 12" form factor. Yes, the original was pricey, but that doesn't mean that a similar sized model would also have to be expensive.

But, like others have said, this is just a rumor (although an interesting one, given all the commentary).
 
The hardware is the easy part. The software is what makes Chromebooks special
This.

If there was anything that made me skeptical about this report, it’s that realistically hardware doesn’t solve the fundamental roadblock in Apple’s path, and that is software.

I worked in education for many years and I can tell you now that you would get laughed at for even suggesting an Apple-based IT system at a school.

Chrome has its downsides, but the truth of the matter is that schools are willing to make that compromise as long as the outlay is small enough.
 
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The Chromebooks at the school I'm teaching at costs 200$ and are bought in the thousands every year because of the high amount of kids in our city but also they break so easily. It is cheaper to buy new than to fix/repair them. If they can compete in that market with a durable machine it will be interesting.
That's my concern. I'm seeing proposed specs in these comments for 500+... that is not going to cut it. That will not move the needle in this sector of the market. I assume apple knows that - either this rumor is fake, or they will be much more aggressive in their pricing than some of the commenters are
 
I doubt that. The M1 Air is already a great deal at the $799 discounts it's been getting and I think that's as low as it'd go for a MacBook. As for cannibalising iPad sales, I also don't think it would do that. iPadOS is cumbersome for any other activity than just wanting a big iPhone. And getting a keyboard to make it less so already goes to MacBook Air pricing.
The base Air M1 is 1200€ or almost 1300$ at Apple in Europe (Germany). So you need to see the world a s whole. And there is pleeeenty of room for a budget version.
 
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