After Steve Jobs died, I would never have thought they would waste billions of dollars buying up Beats and selling ridiculous $20K gold watches. And people wonder why Apple is STILL so dependent on the iPhone to produce most of their profits...they haven't actually done anything new or interesting since. They're making the same mistake they made in the late 80s, they've got too many product lines and they're not killing off unsuccessful ones.
There's so many fascinating things Apple could be investing their money in (artificial intelligence, quantum computing enabled cloud services, carbon nanotube computing, neural network sensor integration), but instead they're wasting it on gaudy watches and online radio, and skimming pennies by keeping the base model iPhone gimped with 2010 era storage. Some time soon, Apple is gonna realize that it has squandered every advantage it had after Steve Jobs passed.
I kind of disagree: they practically killed the Thunderbolt Display. Also, one could consider the (new) MacMini DOA