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http://techland.time.com/2012/07/12/ouya-a-wake-up-call-for-video-games/

..... the concept alone is intriguing: an Android-based TV box that will run inexpensive video games–likely the same ones you play on your mobile phone or tablet–and will include its own controller with analog sticks, buttons, triggers and a small touch pad. All Ouya games will have a free-to-play element, whether it’s a brief demo or a full game replete with microtransactions.


The fact that Ouya’s all alone right now might be its biggest concern. Ouya’s problem isn’t Nintendo, Sony or Microsoft, not unless their next consoles radically change the way games are priced and distributed. The real threat comes from other tech titans who are just as unencumbered by the past.

If Ouya’s a modest hit, it may only validate the market for Apple and Google, who already have huge app ecosystems and fully-invested consumers thanks to their hit phones and tablets. Ouya will be starting from scratch, and Urhman was cagey about whether the company would ever expand its gaming platform beyond televisions to mobile devices. Ouya can only hope that Google and Apple never decide to take big-screen gaming seriously.


Ouya success might be its own downfall?
 
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