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I like the couple of instances of "Apple says..." in the article and what it sort of implies. "Well, Apple saaaays that it stars Cecily Strong, but can we really trust them?" 🤣
Yeah that’s a very interesting stylistic choice for this kind of article. It would be just as strong without saying “Apple says…”

But back to the main topic, this show is going to be amazing. The cast is 👌
 
I can’t figure out who the target audience is for all of Apples programming. Perhaps it’s the 40 women demographic ?
Read the comments. It's for people who both like and dislike musicals. After Hamilton, that adds up to a lot of people.
 
This could be really hilarious... 🤣 🤣 🤣

... or it could truly svck... 🤢🤢🤢

I'm hoping for the former! :D
 
Movie 43 had a 👌 cast as well. That doesn’t mean anything.
Except Movie 43 wasn't a movie so much as a money grab of A-list actors in a bunch of short stories thrown together. Same as New Year's Eve and Valentine's Day. That formula rarely works.
 
Sorry, Apple. Been watching bits and pieces, hoping something would hook. The offerings are very MOR, this looks typical. The wonder of streaming is that no one will ever truly know how many actually watch the show. You can pump up hype via paid bots and make a poor showing appear to be a worldwide hit. Cults that enjoy such showings will get into echo chambers and choke in their cloisters.

Luckily, Hollywood is a hobby for Apple. Apple has such an enormous revenue that playing movie-mogul is perfectly affordable. The longterm problem is that Apple will slowly begin to look like the dinosaurs they constantly fought against. They will become a cultural tide marker drowning as time lapses. It would be excellent to have new, fresh voices that aren't bred and groomed in the common entertainment market.
I can’t figure out who the target audience is for all of Apples programming. Perhaps it’s the 40 women demographic ?
Answer: old people or people who feed into retro-mediocre culture.

Answer from bots: SHUT UP, BIGOT!
 
Dissenting opinion here. Strong cast, but the plot sounds terrible. Straight out of Hallmark Channel kind of stuff. Of course lots of people like Hallmark Channel, but I'm not one of them.
When you can drop the narrative at any time and break into spontaneous song, plot is not on anyone's mind.
 
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Sorry, Apple. Been watching bits and pieces, hoping something would hook. The offerings are very MOR, this looks typical. The wonder of streaming is that no one will ever truly know how many actually watch the show. You can pump up hype via paid bots and make a poor showing appear to be a worldwide hit. Cults that enjoy such showings will get into echo chambers and choke in their cloisters.

Luckily, Hollywood is a hobby for Apple. Apple has such an enormous revenue that playing movie-mogul is perfectly affordable. The longterm problem is that Apple will slowly begin to look like the dinosaurs they constantly fought against. They will become a cultural tide marker drowning as time lapses. It would be excellent to have new, fresh voices that aren't bred and groomed in the common entertainment market.

Answer: old people or people who feed into retro-mediocre culture.

Answer from bots: SHUT UP, BIGOT!
The wonder of streaming is that there are so many services and shows, almost every audience can be addressed. You might like 3 big network gatekeepers and Nielson ratings dictating taste to you but anyone interested in a musical like this is here for a different reason and everyone (including you) gets what they want.
 
This looks awesome. I love it.

The person who asked what Apple's demo is is on point however. It's like Apple just went into the "big end production store" with a boatload of money and bought random stuff.

Of course that's what Netflix does too, but they do tend towards crime/thriller/documentary/romcom of all variable quality. Apple is "LET'S SPEND MONEYYYY!!". All good stuff production wise, but with no real aim or purpose. I still don't know how to explain Apple TV + to anyone. Which is a shame, because they do have some great content, like Ted Lasso.
 
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Sorry, Apple. Been watching bits and pieces, hoping something would hook. The offerings are very MOR, this looks typical. The wonder of streaming is that no one will ever truly know how many actually watch the show. You can pump up hype via paid bots and make a poor showing appear to be a worldwide hit. Cults that enjoy such showings will get into echo chambers and choke in their cloisters.

Luckily, Hollywood is a hobby for Apple. Apple has such an enormous revenue that playing movie-mogul is perfectly affordable. The longterm problem is that Apple will slowly begin to look like the dinosaurs they constantly fought against. They will become a cultural tide marker drowning as time lapses. It would be excellent to have new, fresh voices that aren't bred and groomed in the common entertainment market.

Answer: old people or people who feed into retro-mediocre culture.

Answer from bots: SHUT UP, BIGOT!
Maybe it is just you.


"Apple this week announced that, to date, Apple TV+ films and series have received 389 awards nominations and have won 112 awards since the streaming service launched in November 2019. The company said Apple TV+ has "received more award recognitions faster than any other streaming service in its debut.""
 
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I have to give it to Apple they are trying to release variety and different shows, but it still feels corporat-y . The shows seem to be done in a bean counters room studying the market then making a show based on that. It feels like a commercial product more than art by writer-director.

Different is not always good...
 
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I think Apple is becoming the personification of the old website, Stuff White People Like.
 
I have no interest in this, but it actually seems like a decent addition to a poor line up. At least they are trying something. It also just seems focussed on entertainment. And isn't that all we really want from our TV shows, to be entertained?
 
Keegan to me will forever be...

giphy.gif
 
When you can drop the narrative at any time and break into spontaneous song, plot is not on anyone's mind.
Unless it's a properly written musical where the function of the song is to advance the plot further. :)

This looks to be a generic "musicals are funny so let's make fun of that" thing. The Oklahoma and Rogers and Hammerstein parody is fun but not wholly original. I'll be interested if every song is a homage to a musical - or if they break into a unique musical timbre for the world... which they probably won't do.
 
Seriously what the HELL is wrong with apple? Where is the sci-fi, action, fantasy?

Seems like Apple is only catering to children and a feminine audience. The content is so dry, no wonder nobody talks about AppleTV+ shows, because they just suck. Or they are just average, nothing is truly great on Apple TV+
 
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Unless it's a properly written musical where the function of the song is to advance the plot further. :)

This looks to be a generic "musicals are funny so let's make fun of that" thing. The Oklahoma and Rogers and Hammerstein parody is fun but not wholly original. I'll be interested if every song is a homage to a musical - or if they break into a unique musical timbre for the world... which they probably won't do.
I don't think they're only aiming for the pure musical theater crowd. There is just too much musical theater culture out there to mock which all audiences can appreciate. So they'll probably mostly mock musicals but also pay tribute with little references for musical geeks and fans too like most modern satire.
 
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