Apple Vision Pro Likely to Launch in UK and Canada by End of 2024, Asia and Rest of Europe Soon After

[MacRumors]

Apple's Vision Pro is set to launch in the United States early next year, and Apple is discussing the United Kingdom and Canada as two of the first international markets to get the mixed reality headset by the end of 2024, although "a final decision hasn't been made," according to sources cited by Bloomberg's Mark Gurman.

In his latest report, Gurman says Apple is looking at bringing the Vision Pro to Europe and Asia soon after, with Apple engineers working to localize the device for France, Germany, Australia, China, Hong Kong, Japan, and Korea.

Apple will also sell the Vision Pro through its U.S. online store in early 2024 before expanding online elsewhere, according to the report.

Apple is said to be already preparing the retail launch of its Vision Pro headset in the U.S., with plans in place for special areas in stores where customers can become accustomed to the new $3,500 device. Most stores are initially expected to have only one to two demo units due to limited supply and the high cost of the devices, and Apple is expected to stock head bands and light seals in multiple different sizes. From the report:

The company will designate special areas in the stores with seating, headset demo units and tools to size accessories for buyers. While the device will be sold at all of Apple’s roughly 270 US locations, the company is planning the sections for the Vision Pro initially at stores in major areas — such as New York and Los Angeles — before rolling them out nationwide, according to people with knowledge of the plans.

According to Gurman, Apple will ask in-store buyers to make an appointment to purchase the Vision Pro, similar to the strategy it used for the Apple Watch in 2015. During the appointment, staff will ensure the device is the correct fit for them, and users will be asked in advance for any ophthalmic prescriptions via an online portal so that the right lens inserts can be made available.

Apple is also said to be developing an iPhone app that scans a person's head, in addition to a physical machine that will calculate similar measurements. Online purchasers will also be asked to upload any eye prescription data and use the face scan app to work out the right accessory sizing, reports Gurman.

Apple does not anticipate partnering with third-party resellers to offer the Vision Pro until at least 2025, due to the complex supply chain logistics and staff training involved in handling the device and advising customers, adds the report.

Article Link: Apple Vision Pro Likely to Launch in UK and Canada by End of 2024, Asia and Rest of Europe Soon After

 

[JapanApple]

Save up your gummy bears for this one

 

[Ralfi]

I don’t think I’ve had less interest in an Apple product since the Tag (can’t even remember the name).

Although, by 2024, AR may be the way to go….maybe….

 

[tomtad]

That's a Brexit benefit if ever I saw one

 

[klasma]

That's a Brexit benefit if ever I saw one

I don’t really see how brexit makes a difference here. UK gets it earlier because it’s an English-speaking country.

 

[timber]

That's a Brexit benefit if ever I saw one

Speaking English?

 

[contacos]

By the time this comes out, the buzz surrounding it will be long gone. People have the attention span of a "swipe" nowadays

 

[mushy peas]

Hanging out for it to come from Australia, in contrast to the cynics above.

Given Apple’s track record, I’d expect us to be in or close to the first wave. I can’t remember the last piece of Apple hardware that we didn’t get in the first wave of international releases.

 

[Kylo83]

I want it in the uk when it launches in America

 

[The Game 161]

And by then we will see exactly how good it is. Good for the bank balance I guess

 

[ThailandToo]

Buying day one. I don’t understand the hate other than the price. I believe this will revolutionize how we live more than the iPhone has to date. Developing for this will be incredible. Can’t wait!

 

[Schizoid]

so it'll be usable by revision 3... in 2027, I might revisit this shambles then.

 

[User 6502]

Buying day one. I don’t understand the hate other than the price. I believe this will revolutionize how we live more than the iPhone has to date. Developing for this will be incredible. Can’t wait!

Developing for ten people won't be that incredible.

 

[Pezimak]

Why announce a product that's a year and a half away from release in territories outside its native one? Which in itself is 7 or 8 months away from release.

 

[Rodney Dangerfield]

I want it in the uk when it launches in America

Canadians should be able to purchase the Apple Vision Pro with the US simultaneously!...Great potential and looking forward to apps!

 

[fwmireault]

I don’t really see how brexit makes a difference here. UK gets it earlier because it’s an English-speaking country.

If it launches in Canada, it means that visionOS will be ready to work in French too. If that’s the case there is no reason France doesn’t get it at the same time. So I don’t think it’s only language related, it also might be because tech regulation is quite similar in Canada/UK/US compared to the EU

 

[newyorksole]

I don’t think I’ve had less interest in an Apple product since the Tag (can’t even remember the name).

Although, by 2024, AR may be the way to go….maybe….

you haven’t had “less interest” yet think that by next year AR will be the way to go? lol that sounds pretty confusing.

sounds like you’re pretty interested. and if you’re actually not, you’ll be interested very soon.

I think some people are making themselves hate/dislike the device for some odd reason. even after its fairly impressive reveal….

 

[amaze1499]

Still wondering, why did they place the power cord connection on the left hand side instead of in the middle of the back?

 

[mattopotamus]

By the time this comes out, the buzz surrounding it will be long gone. People have the attention span of a "swipe" nowadays

I'll actually have to disagree. I think this will be sold out day one. While expensive, it is totally different than anything else on the market. The quantities will probably be super limited, so sold out could be a mean hundred thousand units.

 

[Onimusha370]

That's a Brexit benefit if ever I saw one

The brexit benefit is that $3,500 will translate to £3,700

 

[meaning-matters]

Probably means also released to anyone in EU willing to spend another ~200 EUR for a nice day in London with visit to Apple Store.

 

[4nNtt]

I don’t think I’ve had less interest in an Apple product since the Tag (can’t even remember the name).

Although, by 2024, AR may be the way to go….maybe….

Good. One less person in line when I buy mine. Unless you get suddenly excited by it as your confusing comment alludes.

 

[Radeon85]

Can see this being the first Apple product that gets cancelled shortly after release in a very long time. Size, price and massive unavailability means it's pretty much DOA. Tech is great, but it needs to shrink in size drastically along with that price.

 

[crsh1976]

Still wondering, why did they place the power cord connection on the left hand side instead of in the middle of the back?

Basic ergonomics I suppose, can't comfortably rest your head against a pillow if there's a power connector "bulge" that causes discomfort.

 

[Dan From Canada]

Oh whoopy.
In Canada we get to wait to buy something that most of us cannot afford.
I'll take a pass for a few generations of this.